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Mode of advertisement


               Newspaper


               Magazines

                 Internet

             Outdoor Advertising


                Television
Size required




Newspaper    Magazines    Internet        Outdoor        Television
                                          Advertising
• National   • Travel                                    • voyage and
• Regional   • Fashion    • Websites      • Billboard      travel channels
                          • Direct mail   • Bus Poster   • 35 sec. TVC
Role of Communication


 Introduction



    Brand
  awareness
                   Role of
                communication
    Brand
  Excitement



  Increasing
    Sales
U.S.P
S.M.P




 One               Many
Country           Cultures
Support
Target
        Audience




          Students


Interested in vacation travel


          Families
Tone
Mandatories
Deadline
Print Advertisements



         USA

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