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INFORMATION RESOURCES RATING
INCREASING TECHNIQUE
International Crimean Conferences
"Microwave & Telecommunication Technology“
Nikolay A. Alexeyev, Ph.D., assoc.prof.,
Vladimir Y. Bondarenko
National Technical University of Ukraine
“Kiev Polytechnic Institute”
Institute of Telecommunication Systems
Sevastopol
16 september 2010 г.
Topic
2
The work is devoted to investigation
of the algorithms for the automated
determination of web-based
information resources rating.
Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
Topic
3
It is based on the analysis of changes
in the algorithms of search engines
search queries results over the past
five years.
Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
Steps in developing a web site
4
•Mulling over the concept;
•Developed directly site;
- creation of a new software product;
- use ready-made solution (CMS);
•Promotion of the project in search
engines.
Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
Statistic
5
According to statistics Bigmir.net
(March 2010), two search engines
Google and Yandex share between
them 90% of all searches the Internet
space in Ukraine.
Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
Recommendations
6
There are a set of recommendations
that help to significantly increase
ranking and attract more visitors.
Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
Recommendations
7
1. Duplication of information should
be partially or completely declined.
Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
Recommendations
8
2. The maximum of users should be
allowed to generate site content by
themselves (with the appropriate
level of moderation). Such approach
will significantly increase a site's
rating in search systems and will
provide Internet resources external
citation.
Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
Recommendations
9
3. It is advisable to implement a user-
friendly URL technology to increase
the pages weight in search engines.
Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
Recommendations
10
4. Do not use any
prohibited methods
of advertising and
increasing of sites
rating, that were
implemented in
JavaScript, etc.
Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
Recommendations
11
5. It is preferable to completely
decline the banner advertising in
favor of the teasers.
Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
Recommendations
12
6. It is rational to use lease links in
content instead of the directory
services and bulletin boards.
Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
Results
13Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
PR(Google
PageRank)
TIC(Yandex
PageRank)
Yandex
Directory
Directory
Dmoz
Search
Engines
Teaser
Banners
SiteAge,
years
Zyll.net 0 40 - - 840 2000 40 5
VBond.Kiev.ua 1 20 - - 8 - - 1
Dresden.org.ua 1 10 + - 20 - 3 2
Itska.KPI.in.ua 3 0 - - 40 - 5 2
Housewives.org.ua 1 10 - - 60 - 4 2
BlogKPI.Kiev.ua 3 10 - - 30 - - 1
Number of people per day
Important figures
Results
14Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
In the paper the technique that
consist of the set of recommendations
allowing significantly increase Internet
resources rank is considered. The
experimental results of this work is
shown in the Table.
END
15
Thank you
for your attention!
Q & A ?
Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
Contact
16
Bondarenko Vladimir
+380 (93) 825-20-65
ylvb@gala.net
http://www.VBond.Kiev.ua
Alekseev Nikolai Alexandrovich
+380 (50) 986-66-66
alexeyev@its.kpi.ua
http://www.its.kpi.ua/its_itm/alexeyev
Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique

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Information resources rating increasing technique

  • 1. INFORMATION RESOURCES RATING INCREASING TECHNIQUE International Crimean Conferences "Microwave & Telecommunication Technology“ Nikolay A. Alexeyev, Ph.D., assoc.prof., Vladimir Y. Bondarenko National Technical University of Ukraine “Kiev Polytechnic Institute” Institute of Telecommunication Systems Sevastopol 16 september 2010 г.
  • 2. Topic 2 The work is devoted to investigation of the algorithms for the automated determination of web-based information resources rating. Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
  • 3. Topic 3 It is based on the analysis of changes in the algorithms of search engines search queries results over the past five years. Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
  • 4. Steps in developing a web site 4 •Mulling over the concept; •Developed directly site; - creation of a new software product; - use ready-made solution (CMS); •Promotion of the project in search engines. Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
  • 5. Statistic 5 According to statistics Bigmir.net (March 2010), two search engines Google and Yandex share between them 90% of all searches the Internet space in Ukraine. Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
  • 6. Recommendations 6 There are a set of recommendations that help to significantly increase ranking and attract more visitors. Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
  • 7. Recommendations 7 1. Duplication of information should be partially or completely declined. Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
  • 8. Recommendations 8 2. The maximum of users should be allowed to generate site content by themselves (with the appropriate level of moderation). Such approach will significantly increase a site's rating in search systems and will provide Internet resources external citation. Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
  • 9. Recommendations 9 3. It is advisable to implement a user- friendly URL technology to increase the pages weight in search engines. Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
  • 10. Recommendations 10 4. Do not use any prohibited methods of advertising and increasing of sites rating, that were implemented in JavaScript, etc. Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
  • 11. Recommendations 11 5. It is preferable to completely decline the banner advertising in favor of the teasers. Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
  • 12. Recommendations 12 6. It is rational to use lease links in content instead of the directory services and bulletin boards. Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
  • 13. Results 13Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique PR(Google PageRank) TIC(Yandex PageRank) Yandex Directory Directory Dmoz Search Engines Teaser Banners SiteAge, years Zyll.net 0 40 - - 840 2000 40 5 VBond.Kiev.ua 1 20 - - 8 - - 1 Dresden.org.ua 1 10 + - 20 - 3 2 Itska.KPI.in.ua 3 0 - - 40 - 5 2 Housewives.org.ua 1 10 - - 60 - 4 2 BlogKPI.Kiev.ua 3 10 - - 30 - - 1 Number of people per day Important figures
  • 14. Results 14Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique In the paper the technique that consist of the set of recommendations allowing significantly increase Internet resources rank is considered. The experimental results of this work is shown in the Table.
  • 15. END 15 Thank you for your attention! Q & A ? Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique
  • 16. Contact 16 Bondarenko Vladimir +380 (93) 825-20-65 ylvb@gala.net http://www.VBond.Kiev.ua Alekseev Nikolai Alexandrovich +380 (50) 986-66-66 alexeyev@its.kpi.ua http://www.its.kpi.ua/its_itm/alexeyev Nikolay A. Alexeyev., Vladimir Y. Bondarenko Information resources rating increasing technique