SlideShare una empresa de Scribd logo
1 de 45
AMAZON.COM - Inc. 2004 Dustin Nadeau, Donatas Sumyla, David Deprey and Jaime Rodriguez Bus 411, April 2006
Case-Study Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Amazon Overview  ,[object Object],[object Object],[object Object],[object Object]
Key facts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
History ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Acquisitions/ Partnerships ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Historical Product Introduction and  Geographical Diversification
Company Structure
Amazon Stock (AMZN) Info ,[object Object],[object Object],[object Object],[object Object],[object Object]
Stock Price Performance
Industry Overview ,[object Object]
Compared to S&P 500
Compare to Industry
Economic Performance
Top Internet Retailing Sites in terms of Unique Visitors (Source: Media Matrix)
Goals & Objectives ,[object Object]
Vision Statement ,[object Object]
Mission Statement ,[object Object]
Proposed Vision ,[object Object]
Proposed Mission ,[object Object]
External opportunities and threats ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
EFE Matrix
Direct Competitors Comparison (2006) ,[object Object],[object Object],[object Object],[object Object]
Competitive Profile Matrix (CPM)
Internal strengths and weaknesses ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
IFE Matrix
Amazon Key Ratios  (2006)
Overall Key Ratios  (2006)
SWOT Analysis
SPACE Matrix ,[object Object],[object Object],[object Object],[object Object]
Business Structure ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Business Structure
Sales: Amazon vs eBay
BCG Matrix  QUESTION MARKS STARS CASH COWS DOGS NA: 69% INTNL: 31%
IE Matrix
The Grand Strategy Matrix ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Matrix Analysis
QSPM
Decisions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Showing Cost: EPS-EBIT Analysis
Implementation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Evaluations ,[object Object],[object Object],[object Object],[object Object]
Update: 2004-2005 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
References ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thank you! ,[object Object],[object Object]

Más contenido relacionado

La actualidad más candente

La actualidad más candente (20)

Amazon case study
Amazon case studyAmazon case study
Amazon case study
 
Amazon.com Strategic Analysis
Amazon.com Strategic AnalysisAmazon.com Strategic Analysis
Amazon.com Strategic Analysis
 
Ikea Presentation
Ikea PresentationIkea Presentation
Ikea Presentation
 
Amazon
AmazonAmazon
Amazon
 
Amazon swot analysis 2017
Amazon swot analysis 2017Amazon swot analysis 2017
Amazon swot analysis 2017
 
Amazon Organisational Culture
Amazon Organisational CultureAmazon Organisational Culture
Amazon Organisational Culture
 
Amazon Case
Amazon CaseAmazon Case
Amazon Case
 
Case study on amazon.com
Case study on amazon.comCase study on amazon.com
Case study on amazon.com
 
Amazon
AmazonAmazon
Amazon
 
Amazon case sectiond_group2 (1)
Amazon case sectiond_group2 (1)Amazon case sectiond_group2 (1)
Amazon case sectiond_group2 (1)
 
Case study on amazon
Case study on amazonCase study on amazon
Case study on amazon
 
Amazon
AmazonAmazon
Amazon
 
Final Presentation
Final PresentationFinal Presentation
Final Presentation
 
7 p's of marketing (amazon)
7 p's  of marketing (amazon)7 p's  of marketing (amazon)
7 p's of marketing (amazon)
 
Amazon Industrial analysis
Amazon Industrial analysisAmazon Industrial analysis
Amazon Industrial analysis
 
Case amazon
Case amazonCase amazon
Case amazon
 
AMAZON-CASE STUDY
AMAZON-CASE STUDYAMAZON-CASE STUDY
AMAZON-CASE STUDY
 
Amazon presentation
Amazon presentationAmazon presentation
Amazon presentation
 
IKEA Case Study
IKEA Case StudyIKEA Case Study
IKEA Case Study
 
Amazon strategic management
Amazon strategic managementAmazon strategic management
Amazon strategic management
 

Similar a Amazon

1Amazon Corporate Social ResponsibilityJeannette Sta
1Amazon Corporate Social ResponsibilityJeannette Sta1Amazon Corporate Social ResponsibilityJeannette Sta
1Amazon Corporate Social ResponsibilityJeannette StaTatianaMajor22
 
1Strategic Management Analysis A Case Study of AmazonStuden.docx
1Strategic Management Analysis A Case Study of AmazonStuden.docx1Strategic Management Analysis A Case Study of AmazonStuden.docx
1Strategic Management Analysis A Case Study of AmazonStuden.docxjesusamckone
 
Managerial Vs. Financial Accounting Principles
Managerial Vs. Financial Accounting PrinciplesManagerial Vs. Financial Accounting Principles
Managerial Vs. Financial Accounting PrinciplesStacey Troup
 
SBDC e-Comm Seminar Presentation
SBDC e-Comm Seminar PresentationSBDC e-Comm Seminar Presentation
SBDC e-Comm Seminar Presentationwebhostingguy
 
Strategy and models for virtual world
Strategy and models for virtual worldStrategy and models for virtual world
Strategy and models for virtual worldBalachandar Kaliappan
 
Group work - Amazon case study
Group work - Amazon case studyGroup work - Amazon case study
Group work - Amazon case studyAnika Tasnim Hafiz
 
AMAZON - case study - growth of e-commerce
AMAZON - case study - growth of e-commerceAMAZON - case study - growth of e-commerce
AMAZON - case study - growth of e-commerceSiddhi Sharma
 
Ebay
EbayEbay
Ebayjim
 
10 innovative business models
10 innovative business models10 innovative business models
10 innovative business modelsPrachi Pawaiya
 
Amazon Presentation Anything's Possible
Amazon Presentation Anything's PossibleAmazon Presentation Anything's Possible
Amazon Presentation Anything's PossibleAbhyansh Shrivastava
 
MARKETING -Group Assignment
MARKETING -Group AssignmentMARKETING -Group Assignment
MARKETING -Group AssignmentBilal Ahmed
 
Stifel Internet Research Overview
Stifel Internet Research OverviewStifel Internet Research Overview
Stifel Internet Research OverviewScott Devitt
 

Similar a Amazon (20)

SM project on amazone
SM project on amazoneSM project on amazone
SM project on amazone
 
1Amazon Corporate Social ResponsibilityJeannette Sta
1Amazon Corporate Social ResponsibilityJeannette Sta1Amazon Corporate Social ResponsibilityJeannette Sta
1Amazon Corporate Social ResponsibilityJeannette Sta
 
1Strategic Management Analysis A Case Study of AmazonStuden.docx
1Strategic Management Analysis A Case Study of AmazonStuden.docx1Strategic Management Analysis A Case Study of AmazonStuden.docx
1Strategic Management Analysis A Case Study of AmazonStuden.docx
 
Managerial Vs. Financial Accounting Principles
Managerial Vs. Financial Accounting PrinciplesManagerial Vs. Financial Accounting Principles
Managerial Vs. Financial Accounting Principles
 
SBDC e-Comm Seminar Presentation
SBDC e-Comm Seminar PresentationSBDC e-Comm Seminar Presentation
SBDC e-Comm Seminar Presentation
 
Ansoff Model for Amazon.com
Ansoff Model for Amazon.comAnsoff Model for Amazon.com
Ansoff Model for Amazon.com
 
Amazon
AmazonAmazon
Amazon
 
Strategy and models for virtual world
Strategy and models for virtual worldStrategy and models for virtual world
Strategy and models for virtual world
 
About Amazon.com
About Amazon.comAbout Amazon.com
About Amazon.com
 
Group work - Amazon case study
Group work - Amazon case studyGroup work - Amazon case study
Group work - Amazon case study
 
AMAZON - case study - growth of e-commerce
AMAZON - case study - growth of e-commerceAMAZON - case study - growth of e-commerce
AMAZON - case study - growth of e-commerce
 
Ch20
Ch20Ch20
Ch20
 
Ebay
EbayEbay
Ebay
 
Amazon SWOT Analysis 2018
Amazon SWOT Analysis 2018Amazon SWOT Analysis 2018
Amazon SWOT Analysis 2018
 
10 innovative business models
10 innovative business models10 innovative business models
10 innovative business models
 
Amazon Presentation Anything's Possible
Amazon Presentation Anything's PossibleAmazon Presentation Anything's Possible
Amazon Presentation Anything's Possible
 
Amazon
AmazonAmazon
Amazon
 
Amazon.com
Amazon.comAmazon.com
Amazon.com
 
MARKETING -Group Assignment
MARKETING -Group AssignmentMARKETING -Group Assignment
MARKETING -Group Assignment
 
Stifel Internet Research Overview
Stifel Internet Research OverviewStifel Internet Research Overview
Stifel Internet Research Overview
 

Último

1029-Danh muc Sach Giao Khoa khoi 6.pdf
1029-Danh muc Sach Giao Khoa khoi  6.pdf1029-Danh muc Sach Giao Khoa khoi  6.pdf
1029-Danh muc Sach Giao Khoa khoi 6.pdfQucHHunhnh
 
ComPTIA Overview | Comptia Security+ Book SY0-701
ComPTIA Overview | Comptia Security+ Book SY0-701ComPTIA Overview | Comptia Security+ Book SY0-701
ComPTIA Overview | Comptia Security+ Book SY0-701bronxfugly43
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfciinovamais
 
Seal of Good Local Governance (SGLG) 2024Final.pptx
Seal of Good Local Governance (SGLG) 2024Final.pptxSeal of Good Local Governance (SGLG) 2024Final.pptx
Seal of Good Local Governance (SGLG) 2024Final.pptxnegromaestrong
 
Measures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and ModeMeasures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and ModeThiyagu K
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introductionMaksud Ahmed
 
The basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptxThe basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptxheathfieldcps1
 
General Principles of Intellectual Property: Concepts of Intellectual Proper...
General Principles of Intellectual Property: Concepts of Intellectual  Proper...General Principles of Intellectual Property: Concepts of Intellectual  Proper...
General Principles of Intellectual Property: Concepts of Intellectual Proper...Poonam Aher Patil
 
ICT role in 21st century education and it's challenges.
ICT role in 21st century education and it's challenges.ICT role in 21st century education and it's challenges.
ICT role in 21st century education and it's challenges.MaryamAhmad92
 
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...EduSkills OECD
 
Making and Justifying Mathematical Decisions.pdf
Making and Justifying Mathematical Decisions.pdfMaking and Justifying Mathematical Decisions.pdf
Making and Justifying Mathematical Decisions.pdfChris Hunter
 
Beyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global ImpactBeyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global ImpactPECB
 
Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfHoldier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfagholdier
 
Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17Celine George
 
Micro-Scholarship, What it is, How can it help me.pdf
Micro-Scholarship, What it is, How can it help me.pdfMicro-Scholarship, What it is, How can it help me.pdf
Micro-Scholarship, What it is, How can it help me.pdfPoh-Sun Goh
 
Z Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphZ Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphThiyagu K
 
Application orientated numerical on hev.ppt
Application orientated numerical on hev.pptApplication orientated numerical on hev.ppt
Application orientated numerical on hev.pptRamjanShidvankar
 
Mixin Classes in Odoo 17 How to Extend Models Using Mixin Classes
Mixin Classes in Odoo 17  How to Extend Models Using Mixin ClassesMixin Classes in Odoo 17  How to Extend Models Using Mixin Classes
Mixin Classes in Odoo 17 How to Extend Models Using Mixin ClassesCeline George
 
Energy Resources. ( B. Pharmacy, 1st Year, Sem-II) Natural Resources
Energy Resources. ( B. Pharmacy, 1st Year, Sem-II) Natural ResourcesEnergy Resources. ( B. Pharmacy, 1st Year, Sem-II) Natural Resources
Energy Resources. ( B. Pharmacy, 1st Year, Sem-II) Natural ResourcesShubhangi Sonawane
 
How to Give a Domain for a Field in Odoo 17
How to Give a Domain for a Field in Odoo 17How to Give a Domain for a Field in Odoo 17
How to Give a Domain for a Field in Odoo 17Celine George
 

Último (20)

1029-Danh muc Sach Giao Khoa khoi 6.pdf
1029-Danh muc Sach Giao Khoa khoi  6.pdf1029-Danh muc Sach Giao Khoa khoi  6.pdf
1029-Danh muc Sach Giao Khoa khoi 6.pdf
 
ComPTIA Overview | Comptia Security+ Book SY0-701
ComPTIA Overview | Comptia Security+ Book SY0-701ComPTIA Overview | Comptia Security+ Book SY0-701
ComPTIA Overview | Comptia Security+ Book SY0-701
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdf
 
Seal of Good Local Governance (SGLG) 2024Final.pptx
Seal of Good Local Governance (SGLG) 2024Final.pptxSeal of Good Local Governance (SGLG) 2024Final.pptx
Seal of Good Local Governance (SGLG) 2024Final.pptx
 
Measures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and ModeMeasures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and Mode
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introduction
 
The basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptxThe basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptx
 
General Principles of Intellectual Property: Concepts of Intellectual Proper...
General Principles of Intellectual Property: Concepts of Intellectual  Proper...General Principles of Intellectual Property: Concepts of Intellectual  Proper...
General Principles of Intellectual Property: Concepts of Intellectual Proper...
 
ICT role in 21st century education and it's challenges.
ICT role in 21st century education and it's challenges.ICT role in 21st century education and it's challenges.
ICT role in 21st century education and it's challenges.
 
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
 
Making and Justifying Mathematical Decisions.pdf
Making and Justifying Mathematical Decisions.pdfMaking and Justifying Mathematical Decisions.pdf
Making and Justifying Mathematical Decisions.pdf
 
Beyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global ImpactBeyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global Impact
 
Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfHoldier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdf
 
Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17
 
Micro-Scholarship, What it is, How can it help me.pdf
Micro-Scholarship, What it is, How can it help me.pdfMicro-Scholarship, What it is, How can it help me.pdf
Micro-Scholarship, What it is, How can it help me.pdf
 
Z Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphZ Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot Graph
 
Application orientated numerical on hev.ppt
Application orientated numerical on hev.pptApplication orientated numerical on hev.ppt
Application orientated numerical on hev.ppt
 
Mixin Classes in Odoo 17 How to Extend Models Using Mixin Classes
Mixin Classes in Odoo 17  How to Extend Models Using Mixin ClassesMixin Classes in Odoo 17  How to Extend Models Using Mixin Classes
Mixin Classes in Odoo 17 How to Extend Models Using Mixin Classes
 
Energy Resources. ( B. Pharmacy, 1st Year, Sem-II) Natural Resources
Energy Resources. ( B. Pharmacy, 1st Year, Sem-II) Natural ResourcesEnergy Resources. ( B. Pharmacy, 1st Year, Sem-II) Natural Resources
Energy Resources. ( B. Pharmacy, 1st Year, Sem-II) Natural Resources
 
How to Give a Domain for a Field in Odoo 17
How to Give a Domain for a Field in Odoo 17How to Give a Domain for a Field in Odoo 17
How to Give a Domain for a Field in Odoo 17
 

Amazon