Proximity Marketing Solutions Social Intelligence Social Crm Social Monitoring Social Listening Wearable Technology

1. Proximity Solutions

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About us
COSma 369° is start up company
that aims to Research and Develop
Products and Services
in the social innovation’ s field
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COSma369° Convergence Ideas @ Technology - © Copyright 2012 – All rights Reserved 08/11/2014

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Our soul
COSma 369°
Converge – Orient – Support – Maintain - Achieve
the Ideas and Business Goals,
Towards a Sustainable Social Innovation
through Technology evolution human and not-human
Above the limit……. 360°  369° !!
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COSma369° Convergence Ideas @ Technology - © Copyright 2012 – All rights Reserved 08/11/2014

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What we do
COSma369° Reserach – Design – Develop
Product and Services’s solutions
in the following areas of
Social Innovation:
 Proximity Solutions
 Social Intelligence
 Wearable Technology
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Wearable technologies aimed at improving the lives of individuals
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Proximity Marketing’s product and services
Analysis and Services in the Social Media Strategy
COSma369° Convergence Ideas @ Technology - © Copyright 2012 – All rights Reserved

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Where we are
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C/o Impact Hub
8 Paolo Sarpi street
20154 Milan
Italy
COSma369° Convergence Ideas @ Technology - © Copyright 2012 – All rights Reserved

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Proximity solutions
The proximity solution is a marketing technique which operates in
a given territory taking advantage of visual communication and
mobile technologies to promote
the sales of products or services.
This marketing technique acts on the persons who are in a
specific area and are close to the device in order to establish a
communication; basically is a modern version of flyer distribution
which can become interactive with the most advanced proximity
marketing devices.
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COSma369° Convergence Ideas @ Technology - © Copyright 2012 – All rights Reserved

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Market Background
Driven by the increasing adoption of mobile devices such as
smartphones and tablets, the estimates related to the proximity
marketing expect to reach nearly $ 6 billion by 2018, accounting
about 29% of the total expenditure mobile marketing.
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10% 18% 22% 29%
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2015 2016 2017 2018
COSma369° Convergence Ideas @ Technology - © Copyright 2012 – All rights Reserved

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Our Vision
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Carrying the
shopping experience
"Online"
In the “Off line”
world!
COSma369° Convergence Ideas @ Technology - © Copyright 2012 – All rights Reserved

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How does this work
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Stretegy &
Content
planning
Platform and
device setup
Content
activation
ADV
appears on
mobile
Wow Effect
COSma369° Convergence Ideas @ Technology - © Copyright 2012 – All rights Reserved

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COSma 369° Products
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COSma369° Convergence Ideas @ Technology - © Copyright 2012 – All rights Reserved
CMS
web platform
to submit
real time
contents
Mobile Apps
Beacons

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Main Services
 Planning and Design
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 Installation and Setup
 Content management
COSma369° Convergence Ideas @ Technology © Copyright 2012 – ® All rights Reserved 08/11/2014

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Goals
 Increased in-store promotions ‘s effectiveness (+20%).
 Ability to implement different marketing strategies for each
product placed on the shelves or in a specific areas of the
store. Creating "label 2.0"(augmented reality).
 Ability to attract more 'customers in the store (+30%).
 Possibility to trace the movements in-store.
 Notifications on mobile devices (phone-tablet-watch)even if the
App is not launched (silent mode).
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COSma369° Convergence Ideas @ Technology - © Copyright 2012 – All rights Reserved

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Use Cases
Indoor localization
• Museum
• Airport
• Fitness
• Hospital
In - Near Store Notification
• Retail
• Small Shop
• Public Events
New Customized Services
• Smart PA
• Smart city
• Hospital
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COSma369° Convergence Ideas @ Technology - © Copyright 2012 – All rights Reserved

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Contact us
 www.cosma369.it
 info@cosma369.it
 Phone +393470644476
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 Facebook
 @cosma369
 Linkedin
COSma369° Convergence Ideas @ Technology - © Copyright 2012 – All rights Reserved
Youtube
 Slideshare
Prezy