Founded in Beijing in 2013, OSO provides cloud-based, logistics solutions that bring internet efficiencies to supply chains. OSO solutions visualize, control, and optimize warehouse (WMS), transport (TMS), and yard (YMS) operations. We ran our own warehouses before (and while) developing OSO software solutions, which are hands-on and “designed by operator.”
2. Table of contents
OSO overview
The OSO story
OSO solutions
Work process
The OSO team, partners, and locations
3. OSO overview
Founded in Beijing in 2013, OSO provides
cloud-based, logistics solutions that bring
internet efficiencies to supply chains
OSO solutions include consulting and
software that visualizes, controls, and
optimizes warehouse (WMS), transport
(TMS), and yard (YMS) operations
OSO solutions are“designed by operator”
and deliver warehouse/transport
operational efficiency and excellence
4. The OSO story
• Founds OSO in 2013,
and develops and
implements a full
cloud-based logistics
suite for a major LA-
based 3PL
• Having proved OSO
solutions in the US
market, Han Fei
brings best practice
to China
• Bridges supply
chains from Foxconn
and Vizio to Walmart
and Costco
• At 16, OSO founder Han
Fei programs chips for
National Semiconductor,
and wins global Java
contest at 19
• Develops e-bridge IT
distribution network for
Legend (Lenovo, Digital
China)
• Travels to the US with
Novell to write
logistics software for
Dell and HP
• Hired by BEA (Oracle)
to connect China
banking system
(UnionPay)
• Establishes profitable
cross-border online
sales platform and
opens six warehouses
in the US and China
• Conquers his own
supply chain
challenges with
software and systems
that become OSO
Early software years
2000
Global business years
2003
Ecommerce years
2008
The LA 3PL years
2013
The China pivot
2015
• Optimizing transport
hubs for ANE;
establishing warehouse
processes for LNET
5. OSO solutions
Warehouse Management
(WMS)
Efficient receiving, putaway, picking, packing,
and loading
Detailed counting, stocking, replenishment, and
quality control
Visualization, optimization, and real-time tracking
of all warehouse processes and costs
Yard Management
(YMS)
Intelligent yard scheduling and control from
trailer check-in to check out
Real-time visualization and optimization
modeling of all yard locations and processes
Increased loading capacity and yard worker
productivity
Transportation Management
(TMS)
Route planning, task execution, follow-up, and
measurement
Provider selection, load information, continuous
appointment scheduling
Real-time tracking, quality control, kpi reporting
6. DESIGNED BY OPERATOR
Unlike many software providers, at OSO we
physically moved a lot of boxes before (and
while) designing OSO warehouse and
transport solutions. As a result, OSO solutions
are“hands-on”and our strength is in driving
operational efficiency and excellence
OSO solutions
7. OSO overview
Cloud-based Industry Experience
Big DataSmart infrastructure
People, objects, and information
synched in real-time, cross-device
Systems designed by operators
rather than software people
Tracking, resource optimization &
intelligent decision making
User friendly wearable devices and
groundbreaking robotics
OSO Strengths
8. OSO solutions
OSO solutions deliver increased efficiency
Capacity rates raised from
50%~60% to 80%~95%
30%+ 300%
Increased hourly scanning efficiency
from 300~500 to 1200~1500 times
30%
Increased truck fill rates from
50% to 80%
Reduced driver wait times
from 20~30 minutes to less
than 6 minutes
50%
Personnel required at peak
operation times dropped from
200 to 100 workers
Personnel Capacity Scan Rates
Fill Rates Wait Times
75%
9. Work process
How OSO implements customized
solutions for clients
Process and control analysis
and recommendation
SOP
On-site
implementation
Needs
analysis
On-site
training
Solution
development
10. OSO teams go on-site
to develop systems
around actual
operation processes
11. OSO selected clients by category
• LA-based 3PL with 3m sq
ft of warehouse space and
15 distribution centers
• Outsourced warehousing
for VIZIO, Gerber, Boise
• Cross-border online retail
platform for electronics,
auto, and security
• Amazon, eBay partners
• Four US-based warehouses
• Truckload and Less-Than-
Truckload (LTL) operator
• Operates hubs for US
national partner delivery
network
Running OSO
WMS/YMS
Warehouse
Running OSO
TMS/YMS
Transport
Running OSO
OMS/WMS
E-commerce
12. OSO partners
OSO solutions power the shipment of over one-third of flat-screen TVs
in North America from manufacturers to major retailers like Walmart
Manufacturers Warehouses Transporters Retailers
13. Han Fei
CEO and Founder
OSO team
• Software protégé, Java
national champion at 19
• UnionPay, Novell (Dell), BEA
• Founded a highly profitable
cross-border online retail
platform to perfect a
logistics software suite that
became OSO
• Robotics automation expert
• 863 robotics project head,
U. of Michigan fellow,
assembly line automation
for GM, Ford, and Chrysler
• For OSO, Bill develops
robotic forklifts and
automated transport
devices
• Internet savvy branding,
media & communications
specialist; 16 years in China
• GroupM (WPP), CKGSB,
Madhouse (co-founder),
Tom.com
• Handles marketing strategy
for OSO
OSO Key Management
Frank Wang
Software architect
Craig Watts
VP, Strategic Development
Bill Huang
Director, Innovation
• Sun-certified Java architect
known for designing large-
scale software systems
• China Academy of Science,
Oracle, China Mobile, and
Guangfa Securities
• For OSO, Frank designs
software architecture that
is distributed and clustered
14. OSO locations
Headquartered in Beijing, OSO has over 80 employees and
offices in L.A., Shanghai, and Guangzhou, as well as fifteen
partner warehouses across the US and China.
15. OSO aspirations
At OSO, we are fascinated by uber, and aspire to
be an integral part of the system that brings the
“uber of things” to supply chains
18. The meaning of OSO
“Online-Synchs-Offline” or OSO describes the pivotal
role the internet and cloud-based logistics
solutions can play in synchronizing (visualizing,
controlling, analyzing, and optimizing) nearly all offline
business processes, including logistics.
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The OSO interface and warehouse screenshots
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OSO Warehouse Management System zone status screenshot
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