The document discusses the power of storytelling and how it activates more of the brain than other forms of communication like bullet points. Telling a story engages the language centers of the brain as well as areas related to motor skills, taste, empathy, and emotions. This results in 7 times more brain activity compared to non-narrative forms of communication. The document provides tips for telling good stories, such as having a clear point or message, setting the context, using vivid details, and practicing. It also discusses how to avoid weakening a story, such as oversharing the message or using random, unconnected details. Overall, the document advocates using stories to effectively teach about faith by relating it to everyday life experiences.