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1 de 28
Employee
Referral Programs
2
Intro
Topics
1. How does it work?
2. How do we do it at Wooga?
3. Why having a Referral Program?
3
4
How many of you have
an Employee Referral
Program?
1. How does it work?
5
6
7
2. How do we do it at Wooga?
Over 250 employees
40 nationalities
Games for Facebook, iOS and Android
„Refer-a-friend“ Program
2. How do we do it at Wooga?
Announcement in company Stand-up
Email by respective Recruiter
2. How do we do it at Wooga?
Recruiting Process
Follow up internally
12
2. How do we do it at Wooga?
Hiring succesful?
It is present time!
13
A fancy bike
14
And a super fancy blender
15
A matress
16
iPhone 5
17
A skydive!
18
Let‘s talk about
numbers!
19
%
Hires from Refer-a-friend Program
3. Why having a Referral Program?
 Great ratio:
 6,9 % of applicants vs. 40 % of hires
21
3. Why having a Referral Program?
 Faster!
22
3. Why having a Referral Program?
 Cost – effective
23
3. Why having a Referral Program?
 More great hires
24
Wooga Recruiting Loves The
“Refer - a - friend” Program
Sources
http://www.ere.net/2012/05/07/10-compelling-numbers-that-reveal-the-power-of-
employee-referrals/
http://www.ere.net/2013/05/06/top-performers-produce-4x-more-output-and-higher-
quality-referrals/#more-3201
For further information:
http://faculty.haas.berkeley.edu/bo_cowgill/papers/Referrals.pdf
http://www.ere.net/webinars/making-your-employee-referral-program-proactive/
26
Thanks!
LinkedIn: http://de.linkedin.com/in/carolinstreller
Twitter: @cstreller 27
Q & A
28

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