https://www.flickr.com/photos/nickpiggott/5212959770
The new horizon of object based media
Ian Forrester
Senior Firestarter, BBC R&D
@cubicgarden

Glass to glass

New broadcast system

Media to experiences
http://www.flickr.com/photos/feuilllu/302001867/

Object based media
https://www.flickr.com/photos/nickpiggott/5212959770

Media + Metadata = Objects
https://www.flickr.com/photos/nickpiggott/5212959770
The idea behind ‘object-based’ media is that you take all the
assets for a given TV or radio show – the video clips, the
accompanying audio, any music soundtrack, and extras like
subtitles and sign language translations
wrap it up in useful metadata and then use software to ‘remix’
it as needed

Media

Metadata

The objects make the story

Squeezebox
http://www.bbc.co.uk/rd/projects/squeezebox

The future of storytelling
https://commons.wikimedia.org/wiki/File:Salvatore_Postiglione_Motiv_aus_dem_Decamerone.jpg

Storytelling timeline
http://www.flickr.com/photos/feuilllu/302001867/

http://www.flickr.com/photos/smcgee/234278571
Oral storytelling
http://www.flickr.com/photos/smcgee/234278571

https://www.flickr.com/photos/140034174@N05/26077478920
Immersive, engaging, participatory & adaptive

Storytelling with variables

Context, location, environment...
https://www.flickr.com/photos/haaijk/14196995087

Narrative on Rails
http://www.flickr.com/photos/ag2r/4437697015

Media has more potential

Perceptive Media “Breaking Out”
http://www.futurebroadcasts.com

Responsive Radio
http://www.bbc.co.uk/taster/projects/responsive-radio

Forecaster

Perceptive drama
http://www.bbc.co.uk/rd/projects/visual-perceptive-media

Scalable experiences (50000+)

How does it work?
https://www.youtube.com/watch?v=iXKu-b4Afh4

Variations not versions
http://www.imdb.com/title/tt0816692/ Interstellar – © 2014 – Paramount Pictures

Variations not versions
http://www.imdb.com/title/tt0816692/ Interstellar – © 2014 – Paramount Pictures

Just 8 variations
VideoContext timeline - https://github.com/bbc/VideoContext

http://www.flickr.com/photos/d_lee/2394548742
It’s the small things

Manipulation of audiences feelings
https://www.youtube.com/watch?v=thNvpubJir8

Shooting for the moon
http://www.imdb.com/title/tt0259711/ Vanilla Sky – © 2001 – Paramount Pictures

Highly relevant
http://www.imdb.com/title/tt0114369/ Se7en – © 1995 - New Line Cinema

Relevance
https://www.flickr.com/photos/leweb3/6471629995
It will be very hard for people to
watch or consume something
that has not in some sense been
tailored for them
- Eric Schmidt, Google

Some media reaction
http://www.dailymail.co.uk/sciencetech/article-3350076/BBC-experimenting-smart-shows-adapt-personality-male-female.html

Data ethics research
https://www.flickr.com/photos/birgerking/5137440872
Privacy
Security
Ownership
Identity
Data management
Accountability

Data ethics research
https://www.flickr.com/photos/noodlepie/7256071790
Trust is the foundation of the BBC:
we are independent, impartial and honest

Ethics of personal data in the era of QS and IOT
https://www.youtube.com/watch?v=naaDBNSx610&list=PLq2q3WUhlO_yyt8A0PUTOChCgyEoOqhfM

How people understand personal data and trust
https://www.flickr.com/photos/cjc/3140642627

Understanding new models for data negotiation
https://www.flickr.com/photos/dodnewsfeatures/28742900754

Making data visual, understandable & actionable

Can you have transparency in algorithms?
https://www.flickr.com/photos/enidmartindale/7749342258

X-Ray mode?

No more shared experiences?

This shared experience?
https://www.theguardian.com/tv-and-radio/2013/dec/16/tv-viewing-christmas-netflix-on-demand

A different shared experience
https://www.flickr.com/photos/cjc/3140642627

Personal data and storytelling
https://www.youtube.com/watch?v=2RlGXcueDss

Perceptive Radio

The Internet of things

Devices working together with media
https://www.flickr.com/photos/schoschie/4294160420

Hyper reality or bi-directional media
www.imdb.com/title/tt0119174/ - The Game (1997)

Hyper reality nightmares
https://www.youtube.com/watch?v=QleMXX24v5g - Black Mirror 50 million merits

Smartphones

Reinventing podcasting
https://www.flickr.com/photos/giuseppemilo/14525042460

Sensors everywhere

Context is king

Media which bends to your context

New types of learning experiences

Cook Along Learning Experience

Cook Along Learning Experience

Time to stop building prototypes
https://www.flickr.com/photos/nickpiggott/5212961362

Open code, standards & models
https://github.com/bbc/VideoContext

Object media toolkit
http://www.bbc.co.uk/rd/projects/object-based-media-toolkit

Story Former
http://www.bbc.co.uk/rd/projects/object-based-media-toolkit

Story Former
http://www.bbc.co.uk/rd/projects/object-based-media-toolkit

Story Shooter
https://www.flickr.com/photos/fedelema/368123873

Story Player
https://www.flickr.com/photos/cfccreates/10821335015

Like what you heard? Join us...
http://storytellersunited.herokuapp.com/

Storytelling always was/is participatory

Thank you for listening… questions?
Ian Forrester
Senior Firestarter, BBC R&D North
@cubicgarden
ian.forrester@bbc.co.uk