The Online Museum

George Washington University MSTD 297: Museums & Technology The Online Museum Dana Allen-Greil New Media Project Manager National Museum of American History 03/27/08

Online Collections ,[object Object],[object Object],Source: Paul F. Marty, "Museum Websites and Museum Visitors: Before and After the Museum Visit.“ 2007. Photo (Top): Curtiss JN-4D Jenny, Smithsonian Institution, National Air and Space Museum.

Physical and Virtual Visits Complement Each Other ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: Paul F. Marty, "Museum Websites and Museum Visitors: Before and After the Museum Visit.“ 2007. Chart: Institute of Museum and Library Services (IMLS), InterConnections: A National Study of Users and Potential Users of Online Information . 2008. Chart: The number of remote online visits is positively correlated with the number of in-person visits to museums and public libraries. (2007)

Who is on a Web site development team? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Process ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Budget ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Content, content, content ,[object Object],[object Object],[object Object]

Challenges ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Technology Planning: Questions to Consider ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Technology Planning: Good Practices ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],For more about ROI, see: Leonard Steinback, “Analyzing Return on Investment: Process of Champions,” in The Digital Museum . American Association of Museums, 2007.

What makes the Web special ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Integration with other museum functions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Resources ,[object Object],[object Object],[object Object],[object Object]

Online Exhibitions ,[object Object],[object Object],[object Object]

Timelines ,[object Object],[object Object],[object Object]

Online Collections ,[object Object],[object Object],[object Object]

Dilemma: Publish everything as is or vet it first? ,[object Object],[object Object],[object Object],[object Object],[object Object]

User-generated content: Tagging ,[object Object],[object Object],[object Object],[object Object]

My Collection ,[object Object],[object Object],[object Object]

Educational Games ,[object Object],[object Object],[object Object]

Web 2.0 ,[object Object],[object Object],[object Object]

Community Building ,[object Object],[object Object]

Blogging ,[object Object],[object Object],[object Object]

Mapping mashups ,[object Object],[object Object],[object Object]

User-contributed content: Stories ,[object Object],[object Object],[object Object],[object Object],[object Object]

Merging the Physical and the Virtual ,[object Object],[object Object]

Social Networking ,[object Object],[object Object]

Video ,[object Object],[object Object],[object Object],[object Object],[object Object]

The Online Museum

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The Online Museum