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Helping More Teachers 
Find Your Digital Resources 
Washington DC 
September 10, 2014 
Darren Milligan 
Senior Digital Strategist 
Smithsonian Institution, Center for Learning and Digital Access 
milligand@si.edu 
Melissa Wadman 
Manager of Program Evaluation 
Smithsonian Institution, Center for Learning and Digital Access 
wadmanm@si.edu 
Michael Jay 
Educational Systemics 
michael@edusystemics.com
1995 
23.6 million physical visits to museums 
72,942 digital visits
1995 
23.6 million physical visits to museums 
72,942 digital visits 
2013 
30 million physical visits to museums 
140 million digital visits
1995 
23.6 million physical visits to museums 
72,942 digital visits 
2013 
30 million physical visits to museums 
140 million digital visits 
Physical: 30,000,000-23,600,000 / 
23,600,000 X 100 = 27.12% increase 
Digital: 140,000,000-72,942 / 72,942 X 
100 = 191,833.32% increase
1995 
23.6 million physical visits to museums 
72,942 digital visits 
2013 
30 million physical visits to museums 
140 million digital visits 
Physical: 30,000,000-23,600,000 / 
23,600,000 X 100 = 27.12% increase 
Digital: 140,000,000-72,942 / 72,942 X 
100 = 191,833.32% increase
What Does the Metadata 
Look Like Now? 
txtID 
txtTitle 
txtDescription 
txtType 
musName 
webaddr 
Keywords 
Standards Alignment 
Subject(s) 
Grade(s)
What Does the Metadata 
Look Like Now? 
txtID 2014 
txtTitle Smithsonian in Your Classroom: The Music in Poetry 
txtDescription Lessons introducing students to the rhythms of poetry… 
txtType Lesson Plans 
musName Smithsonian Center for Learning and Digital Access 
webaddr http://www.smithsonianeducation.org/educators/… 
Keywords global sound, folkways 
Standards Alignment http://www.smithsonianeducation.org/educators/resourc/… 
Subject(s) Arts, Music, Language Arts - Literature 
Grade(s) PreK–3, 4–8, 9–12
LRMI Educators Survey Report 
August 2013 Update 
44%: search online several times a week 
31%: search online daily 
65%: report “irrelevant results” 
87%: more satisfied if they could filter
based on The Content Developers Guide to the Learning Resource Metadata Initiative and Learning Registry, 2013
What Will the Metadata 
Look Like Moving Forward? 
txtTitle (Name) 
txtID 
txtDescription (Description) 
MusName (Publisher) 
Web Address (URL) 
status 
Keyword(s) 
Standards Alignment 
about (subjects) 
TypicalAgeRange (Grade) 
dateCreated 
alignmentType 
educationalRole 
educationalUse 
inLanguage 
learningResourceType 
interactivityType 
timeRequired 
useRightsUrl 
accessibilityAPI 
accessibilityControl 
accessibilityFeature 
accessibilityHazard 
access Mode 
hasAdaptation 
isAdaptationOf 
Standards Link
What Will the Metadata 
Look Like Moving Forward? 
txtTitle (Name) Smithsonian in Your Classroom: The Music in Poetry 
txtID 2014 
txtDescription (Description)Lessons introducing students to the rhythms of poetry. The focus in on two … 
MusName (Publisher) Smithsonian Center for Learning and Digital Access 
Web Address (URL) http://www.smithsonianeducation.org/educators/lesson_plans/music_in_poetry/index.html 
status Live 
Keyword(s) global sound, folkways 
Standards Alignment http://www.smithsonianeducation.org/educators/resource_library/stand… 
about (subjects) Arts, Music, Language Arts - Literature 
TypicalAgeRange (Grade) 5-8, 8-10, 10-12, 12-14, 14-16, 16-18 
dateCreated 2013 
alignmentType Teaches 
educationalRole Teacher 
educationalUse Activity, Musical, Writing, Creative response 
inLanguage English 
learningResourceType Lesson Plan 
interactivityType Mixed 
timeRequired P1W 
useRightsUrl http://www.si.edu/termsofuse/ 
accessibilityAPI 
accessibilityControl fullMouseControl 
accessibilityFeature none 
accessibilityHazard noFlashingHazard, noMotionSimulationHazard, noSoundHazard 
access Modetextual, visual 
hasAdaptation 
isAdaptationOf 
Standards Link
What Could the Metadata 
Look Like on Your Websites? 
<span prefix="schema: http://schema.org/" typeof="schema:CreativeWork"> 
<meta property="schema:name" content="The Choate Family: American Colonists" /> 
<meta property="schema:description" content="&lt;p&gt;Students can learn about the Choate family by investigating a room from their house, a deed from 1772, and artifacts that a family like 
the Choate&#39;s would have owned.&amp;nbsp;In the mid-1760s, Abraham Choate had a 10-room house built in Ipswich, Massachusetts, for his wife, Sarah, and their growing family. The 
Choates were the first family to live in the house that is the focus of &lt;a href=&quot;http://americanhistory.si.edu/house/&quot;&gt;&lt;em&gt;Within These Walls&lt;/em&gt;&lt;/a&gt;, an online 
exhibition.&lt;/p&gt;;" /> 
<meta property="schema:dateCreated" content="" /> 
<meta property="schema:thumbnailUrl" content="/dynamic/medias/sb_sys_medias_image_resized_1816.jpg" /> 
<meta property="schema:url" content="http://americanhistory.si.edu/house/families/choates.asp" /> 
<meta property="schema:Permalink" content="resource/?key=1037" /> 
<meta property="schema:dateModified" content="7/11/2012 13:49" /> 
<meta property="schema:learningResourceType" content="On-Line, Other, Audio" /> 
<meta property="schema:typicalAgeRange" content="8-10, 10-12, 12-14, 14-16, 16-18" /> 
<meta property="schema:keywords" content="Choate family; Colonist; colony; colonial; colonial era; colonial times; colonial period; Colonial America; 18th Century; Eighteenth Century; 1700; 
deed; property; ceramics; doll; toy; tool; molding plane; lamp; fat lamp; chair; history; social history; everyday life; family; family life; familial history; house; home; Within These Walls; historic 
house; New England; Ipswich, Massachusetts; preservation; architecture; interior; furnishing; furniture; decoration; conservation;" /> 
<meta property="schema:timeRequired" content="PT4H" /> 
<meta property="schema:about" content="American History, US History" /> 
<meta property="schema:educationalRole" content="Student, Teacher" /> 
<meta property="schema:educationalUse" content="Activity, Discovery Learning, Field Trip, Guided questions, Auditory, Reading, Visual/Spatial" /> 
<meta property="schema:inlanguage" content="0" /> 
<meta property="schema:interactivityType" content="Mixed" /> 
<meta property="schema:useRightsUrl" content="http://www.si.edu/termsofuse/" /> 
<meta property="schema:accessibilityAPI" content="" /> 
<meta property="schema:accessibilityControl" content="" /> 
<meta property="schema:accessibilityFeature" content="structuralNavigation" /> 
<meta property="schema:accessibilityHazard" content="noFlashingHazard, noMotionSimulationHazard, noSoundHazard" /> 
<meta property="schema:accessMode" content="auditory, textual, visual" /> 
<meta property="schema:hasAdaptation" content="" /> 
<meta property="schema:isAdaptationOf" content="0" /> 
<meta property="schema:isBasedOnUrl" content="http://historyexplorer.si.edu/resource/?key=1739" /> 
<span property="schema:educationalAlignment" typeof="schema:AlignmentObject"> 
<meta refines="#ea01" property="schema:targetDescription" content="Read closely to determine what the text says explicitly and to make logical inferences from it; cite specific textual 
evidence when writing or speaking to support conclusions drawn from the text." /> 
<meta refines="#ea01" property="schema:targetName" content="CCSS.ELA-Literacy.CCRA.R.1" /> 
<meta refines="#ea01" property="schema:targetUrl" content="http://corestandards.org/ELA-Literacy/CCRA/R/1" /> 
</span> 
<span property="schema:educationalAlignment" typeof="schema:AlignmentObject"> 
<meta refines="#ea01" property="schema:targetDescription" content="Determine central ideas or themes of a text and analyze their development; summarize the key supporting details and 
ideas." /> 
<meta refines="#ea01" property="schema:targetName" content="CCSS.ELA-Literacy.CCRA.R.2" /> 
<meta refines="#ea01" property="schema:targetUrl" content="http://corestandards.org/ELA-Literacy/CCRA/R/2" /> 
</span> 
<span property="schema:educationalAlignment" typeof="schema:AlignmentObject">
Evaluation
Train and Share 
Educational Workshops 
Technical Implementation Workshops 
Training Hangouts 
LRMI Guide
Moving Forward 
Oct: LRMI Web-ready Metadata 
Oct: Educators Exchange on Metadata 
Nov: New Tools 
Dec: Workshops
Questions! 
Image adapted from the Department of Education, 
http://www.flickr.com/photos/departmentofed/9602545478/, used under a CC BY 2.0 license.

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Helping More Teachers Find Your Digital Resources

  • 1. Helping More Teachers Find Your Digital Resources Washington DC September 10, 2014 Darren Milligan Senior Digital Strategist Smithsonian Institution, Center for Learning and Digital Access milligand@si.edu Melissa Wadman Manager of Program Evaluation Smithsonian Institution, Center for Learning and Digital Access wadmanm@si.edu Michael Jay Educational Systemics michael@edusystemics.com
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  • 3. 1995 23.6 million physical visits to museums 72,942 digital visits
  • 4. 1995 23.6 million physical visits to museums 72,942 digital visits 2013 30 million physical visits to museums 140 million digital visits
  • 5. 1995 23.6 million physical visits to museums 72,942 digital visits 2013 30 million physical visits to museums 140 million digital visits Physical: 30,000,000-23,600,000 / 23,600,000 X 100 = 27.12% increase Digital: 140,000,000-72,942 / 72,942 X 100 = 191,833.32% increase
  • 6. 1995 23.6 million physical visits to museums 72,942 digital visits 2013 30 million physical visits to museums 140 million digital visits Physical: 30,000,000-23,600,000 / 23,600,000 X 100 = 27.12% increase Digital: 140,000,000-72,942 / 72,942 X 100 = 191,833.32% increase
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  • 19. What Does the Metadata Look Like Now? txtID txtTitle txtDescription txtType musName webaddr Keywords Standards Alignment Subject(s) Grade(s)
  • 20. What Does the Metadata Look Like Now? txtID 2014 txtTitle Smithsonian in Your Classroom: The Music in Poetry txtDescription Lessons introducing students to the rhythms of poetry… txtType Lesson Plans musName Smithsonian Center for Learning and Digital Access webaddr http://www.smithsonianeducation.org/educators/… Keywords global sound, folkways Standards Alignment http://www.smithsonianeducation.org/educators/resourc/… Subject(s) Arts, Music, Language Arts - Literature Grade(s) PreK–3, 4–8, 9–12
  • 21. LRMI Educators Survey Report August 2013 Update 44%: search online several times a week 31%: search online daily 65%: report “irrelevant results” 87%: more satisfied if they could filter
  • 22. based on The Content Developers Guide to the Learning Resource Metadata Initiative and Learning Registry, 2013
  • 23. What Will the Metadata Look Like Moving Forward? txtTitle (Name) txtID txtDescription (Description) MusName (Publisher) Web Address (URL) status Keyword(s) Standards Alignment about (subjects) TypicalAgeRange (Grade) dateCreated alignmentType educationalRole educationalUse inLanguage learningResourceType interactivityType timeRequired useRightsUrl accessibilityAPI accessibilityControl accessibilityFeature accessibilityHazard access Mode hasAdaptation isAdaptationOf Standards Link
  • 24. What Will the Metadata Look Like Moving Forward? txtTitle (Name) Smithsonian in Your Classroom: The Music in Poetry txtID 2014 txtDescription (Description)Lessons introducing students to the rhythms of poetry. The focus in on two … MusName (Publisher) Smithsonian Center for Learning and Digital Access Web Address (URL) http://www.smithsonianeducation.org/educators/lesson_plans/music_in_poetry/index.html status Live Keyword(s) global sound, folkways Standards Alignment http://www.smithsonianeducation.org/educators/resource_library/stand… about (subjects) Arts, Music, Language Arts - Literature TypicalAgeRange (Grade) 5-8, 8-10, 10-12, 12-14, 14-16, 16-18 dateCreated 2013 alignmentType Teaches educationalRole Teacher educationalUse Activity, Musical, Writing, Creative response inLanguage English learningResourceType Lesson Plan interactivityType Mixed timeRequired P1W useRightsUrl http://www.si.edu/termsofuse/ accessibilityAPI accessibilityControl fullMouseControl accessibilityFeature none accessibilityHazard noFlashingHazard, noMotionSimulationHazard, noSoundHazard access Modetextual, visual hasAdaptation isAdaptationOf Standards Link
  • 25. What Could the Metadata Look Like on Your Websites? <span prefix="schema: http://schema.org/" typeof="schema:CreativeWork"> <meta property="schema:name" content="The Choate Family: American Colonists" /> <meta property="schema:description" content="&lt;p&gt;Students can learn about the Choate family by investigating a room from their house, a deed from 1772, and artifacts that a family like the Choate&#39;s would have owned.&amp;nbsp;In the mid-1760s, Abraham Choate had a 10-room house built in Ipswich, Massachusetts, for his wife, Sarah, and their growing family. The Choates were the first family to live in the house that is the focus of &lt;a href=&quot;http://americanhistory.si.edu/house/&quot;&gt;&lt;em&gt;Within These Walls&lt;/em&gt;&lt;/a&gt;, an online exhibition.&lt;/p&gt;;" /> <meta property="schema:dateCreated" content="" /> <meta property="schema:thumbnailUrl" content="/dynamic/medias/sb_sys_medias_image_resized_1816.jpg" /> <meta property="schema:url" content="http://americanhistory.si.edu/house/families/choates.asp" /> <meta property="schema:Permalink" content="resource/?key=1037" /> <meta property="schema:dateModified" content="7/11/2012 13:49" /> <meta property="schema:learningResourceType" content="On-Line, Other, Audio" /> <meta property="schema:typicalAgeRange" content="8-10, 10-12, 12-14, 14-16, 16-18" /> <meta property="schema:keywords" content="Choate family; Colonist; colony; colonial; colonial era; colonial times; colonial period; Colonial America; 18th Century; Eighteenth Century; 1700; deed; property; ceramics; doll; toy; tool; molding plane; lamp; fat lamp; chair; history; social history; everyday life; family; family life; familial history; house; home; Within These Walls; historic house; New England; Ipswich, Massachusetts; preservation; architecture; interior; furnishing; furniture; decoration; conservation;" /> <meta property="schema:timeRequired" content="PT4H" /> <meta property="schema:about" content="American History, US History" /> <meta property="schema:educationalRole" content="Student, Teacher" /> <meta property="schema:educationalUse" content="Activity, Discovery Learning, Field Trip, Guided questions, Auditory, Reading, Visual/Spatial" /> <meta property="schema:inlanguage" content="0" /> <meta property="schema:interactivityType" content="Mixed" /> <meta property="schema:useRightsUrl" content="http://www.si.edu/termsofuse/" /> <meta property="schema:accessibilityAPI" content="" /> <meta property="schema:accessibilityControl" content="" /> <meta property="schema:accessibilityFeature" content="structuralNavigation" /> <meta property="schema:accessibilityHazard" content="noFlashingHazard, noMotionSimulationHazard, noSoundHazard" /> <meta property="schema:accessMode" content="auditory, textual, visual" /> <meta property="schema:hasAdaptation" content="" /> <meta property="schema:isAdaptationOf" content="0" /> <meta property="schema:isBasedOnUrl" content="http://historyexplorer.si.edu/resource/?key=1739" /> <span property="schema:educationalAlignment" typeof="schema:AlignmentObject"> <meta refines="#ea01" property="schema:targetDescription" content="Read closely to determine what the text says explicitly and to make logical inferences from it; cite specific textual evidence when writing or speaking to support conclusions drawn from the text." /> <meta refines="#ea01" property="schema:targetName" content="CCSS.ELA-Literacy.CCRA.R.1" /> <meta refines="#ea01" property="schema:targetUrl" content="http://corestandards.org/ELA-Literacy/CCRA/R/1" /> </span> <span property="schema:educationalAlignment" typeof="schema:AlignmentObject"> <meta refines="#ea01" property="schema:targetDescription" content="Determine central ideas or themes of a text and analyze their development; summarize the key supporting details and ideas." /> <meta refines="#ea01" property="schema:targetName" content="CCSS.ELA-Literacy.CCRA.R.2" /> <meta refines="#ea01" property="schema:targetUrl" content="http://corestandards.org/ELA-Literacy/CCRA/R/2" /> </span> <span property="schema:educationalAlignment" typeof="schema:AlignmentObject">
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  • 29. Train and Share Educational Workshops Technical Implementation Workshops Training Hangouts LRMI Guide
  • 30. Moving Forward Oct: LRMI Web-ready Metadata Oct: Educators Exchange on Metadata Nov: New Tools Dec: Workshops
  • 31. Questions! Image adapted from the Department of Education, http://www.flickr.com/photos/departmentofed/9602545478/, used under a CC BY 2.0 license.