This document outlines how small businesses can use social media, specifically Facebook, to grow their customer base. It notes that Facebook has over 1.3 billion monthly active users and that the average user has a network of about 200 people. It then discusses how businesses can use targeted advertising and content to engage current customers and reach new potential customers through their friends on social media. The document provides 10 easy steps for small businesses to utilize social media marketing, including personalizing pages, engaging customers with content and promotions, and acquiring new clients through their expanded social networks. It highlights how the company Likeable can help businesses implement an effective social media strategy.
Insurers' journeys to build a mastery in the IoT usage
Why It Pays to Be Likeable
1. Why It Pays to Be
#Likeable.
How to grow your small
business in the 21st century.
PRESENTED BY Dave Kerpen
CEO and Founder
Likeable Local
Dave@likeable.com#likeablewebinar
4. 1.3 billion
monthly active Facebook users
1 Facebook Fan
are the fastest growing
demographic on social networks
45-54 year olds
Reaches 200 word of mouth
recommendations
84%of global consumers
believe recommendations
from friends and family are
the most trustworthy
sources of information
about products
#likeablewebinar
36. CASE STUDY
Dr. Andrew Dine's Facebook page
STARTED WITH 58 LIKES
NOW IT HAS 1,056 LIKES
In 1 year
1,820% INCREASE
#likeablewebinar
37. WANT TO
LEARN MORE?
Go to: LikeableDemo.com
E-mail: learnmore@likeablelocal.com
Call: 212-359-4347!
Sign up for one year subscription and
save over $400 (this week only!)!!
First five new customers using code
#daveconsult gets a FREE one hour
skype consultation with Dave Kerpen
(a $1,000 value)!
#likeablewebinar
38. THANK YOU /
GRAND PRIZE!
CONTACT
Dave Kerpen
EMAIL
Dave@likeable.com
TWITTER
@davekerpen
PHONE
212-359-4355
QUESTIONS?
#likeablewebinar
LikeableDemo.com