SlideShare una empresa de Scribd logo
Title The Death of the Enterprise Software Buying Cycle? M.R. Rangaswami May 2008
Today’s Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
M.R. Rangaswami, Sand Hill Group ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Enterprise Sales have Changed ,[object Object],Old New Marketing Print, conferences Online, keywords, email Sales force Expensive reps, on-site demos Telemarketing, free trials Sales cycle 6-12 months 0-3 months Implementation Long Short Support 800 calls log issues and then wait Go online & find answers quickly
Today’s Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Douglas Harr, Ingres Corporation CIO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SaaS and the CIO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SaaS Solution Selection ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Today’s Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SaaS Executive Panel Douglas Harr Ingres David Knight WebEx Dan Druker Intacct Ken Rudin LucidEra
WebEx Snapshot ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],Dan Druker, Intacct Corporation SVP Marketing & Bus Development Best Financial Software Best for QuickBooks Graduates Top Innovator
Ken Rudin, LucidEra CEO and Co-Founder LucidEra has  taken the complexity out of analytics  so that more people and companies can take advantage of analytical insights. - Denis Pombriant, Beagle Research ” “ ,[object Object],[object Object]
SaaS Executive Panel Douglas Harr Ingres David Knight WebEx Dan Druker Intacct Ken Rudin LucidEra
Contact Information ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Watch the Recording Today! ,[object Object]

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Death Of the Enterprise Buying Cycle

  • 1. Title The Death of the Enterprise Software Buying Cycle? M.R. Rangaswami May 2008
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  • 10. SaaS Executive Panel Douglas Harr Ingres David Knight WebEx Dan Druker Intacct Ken Rudin LucidEra
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  • 14. SaaS Executive Panel Douglas Harr Ingres David Knight WebEx Dan Druker Intacct Ken Rudin LucidEra
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