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How to Create
The KILLER Product
           10 Tips
     Dennis D. Balajadia
# 1 - Ignore Everybody
87,000 Combinations
"Single affogato decaf venti 2 pump
caramel, 2 pump mocha, add java
chips, double blended, caramel
drizzle in the cup, with whip and
caramel and mocha drizzle, Caramel
Frappuccino"
# 2 - Don’t go GLOBAL...
       go Glocal
# 3 - BIG-ness is a
      liability
# 4 - Don’t Copy
# 4 - Don’t Copy ...STEAL!
# 5 - Ideas are overrated
www.idea-a-day.com
Otto Rohwedder
# 6 - Practice Epissany
# 7 - Wish for more
    “accidents”
“I thought I'd just bum
 around for a year or
   two and then get
  serious about life.”
“I was never, ever
   interested in
    becoming a
 businessman or
an entrepreneur.”
Cost to date: $100M
Cost to date: $200M
Cost to date: $800M
Cost to date: $5B
# 8 - Don’t “listen” to
  your customers
# 9 - Learn to be
   Imperfect
Nike Air Max (1987)
# 10 - Real learning is by
         Doing
1. Ignore everybody
2. Don’t go GLOBAL... Go Glocal
3. BIG-ness is a liability
4. Don’t copy... STEAL!
5. Ideas are overrated
6. Practice Epissany
7. Wish for more “accidents”
8. Don’t “listen” to your customers
9. Learn to be Imperfect
10.You learn by Doing
bizispersonal.blogspot.com

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How to Create The KILLER Product