People 2.0: Working in a 2.0 World - a keynote talk at KM Brasil 2008, Sao Paulo, 28th August 2008.

1. People 2.0 Working in a 2.0 World August 2008 KM Brasil

3. Two early forms of KM Techno-centric KM People-centric KM

11. The Conversation The art of listening, learning and sharing

14. So what does this mean for KM?

19. Social KM Stories Best Practices Improved decision making & innovation Efficiency and productivity Work is open and transparent Work is behind closed doors KM 2.0 KM 1.0 Knowledge is naturally captured as part of one’s work Knowledge is captured just in case Knowledge sharing is people centric Knowledge sharing is database centric I have a choice & select my own tools IT chooses the tools I use Content is distributed freely and uncontrolled Content is centralised, protected and controlled Social Networking platforms reflect who is doing what with whom People directories provide contact information KM is part of my everyday work KM is extra work

20. Social KM Think out load together Think quietly alone Anyone can publish Centrally controlled publishing Anyone can start a CoP CoPs centrally controlled KM 2.0 KM 1.0 Improved decision making & innovation Efficiency and productivity Personal voice, 1 st person Professional voice, 3 rd person Rich stories, audio and video Context stripped Content filtered through experts Search for experts and content separate Subscribe to feeds Distribute by e-mail

21. KM is about Conversation KM is simply the art of enabling trusted, context-rich conversations among the appropriate members of communities about things these communities are passionate about. Dave Pollard A powerful global conversation has begun. Through the Internet, people are discovering and inventing new ways to share relevant knowledge with blinding speed. As a direct result, markets are getting smarter and getting smarter faster than most companies. The Cluetrain Manifesto

22. KM is Social

23. Everything 2.0 Web 2.0 technologies and thinking is changing everything!

25. People 2.0 People working in a 2.0 world

26. WE are healthy, educated and well travelled This has happened over the last 50 years.

27. WE have ungated access to what is going on in the world The web & personal publishing such as blogs & YouTube has enabled this.

28. WE have a voice WE can influence things WE are participants WE wish to make a difference Social tools enable this.

29. WE can no longer be lied to As students, employees, consumers or citizens, we can talk openly to each other. There are whistle blowing sites.

30. WE can no longer be controlled WE chose who we work for!

31. WE can find like minds where ever they exist Social tools enable this what ever our interests.

32. WE are free to collaborate with whom we chose about what we chose on subjects we feel passionate about Social tools enable this.

33. WE are free! But with freedom comes responsibility. The Bottom Line

34. Idealistic? Maybe, maybe not!

35. World 2.0 2.0 people working in a 2.0 world

36. Sharing WE share knowledge WE share information World 2.0 World 1.0

38. Knowledge Sharing WE (all) share knowledge as a natural part of our everyday work WE (managers) impose knowledge sharing on people as additional work World 2.0 World 1.0

41. Training WE (all) learn socially and informally on the job WE (managers) ensure people are formally trained World 2.0 World 1.0

43. On being taught Personally I'm always ready to learn, although I do not always like being taught. Sir Winston Churchill

44. Transparency WE work transparently where everyone can see it WE work behind closed doors World 2.0 World 1.0

46. Openness WE are open. We welcome new ideas and feedback WE tend to be closed & defensive - not open to the ideas of others World 2.0 World 1.0

48. Command & Control WE (managers) give people freedom in return for their accepting responsibility WE (managers) control people out of fear they will do wrong World 2.0 World 1.0

50. The Knowledge Worker Knowledge workers are those people who have taken responsibility for their work lives. They continually strive to better understand the changing world around them and modify their work practices and behaviors to better meet their personal and organizational objectives. No one tells them what to do. They do not take “No” for an answer. They are self motivated. A Knowledge worker is someone who gets to decide what she does each morning. Tom Stewart

51. Control of Information WE distribute information more freely and control it only as appropriate WE (managers) centralise, protect and control information World 2.0 World 1.0

53. Involvement WE (managers) involve people from pre-conception to implementation. We work together with them! WE (managers) do not involve people – we do things to them! World 2.0 World 1.0

54. Work with People – don’t do things to them! Many of the familiar principles of Quality management amount to an elaboration of this simple truth: an innovative, healthy organization requires that we work with people rather than do things to them . Alfie Kohn How do we better work together? How do we make them share?

55. Voice WE talk in our natural voice WE talk in a stilted professional voice World 2.0 World 1.0

57. On the professional voice We have been trained throughout our business careers to suppress our individual voice and to sound like a 'professional', that is, to sound like everyone else. This professional voice is distinctive. And weird. Taken out of context, it is as mannered as the ritualistic dialogue of the 17th-century French court. David Weinberger

58. Rewards WE recognise that loving our work is the true reward WE (managers) motivate people with external rewards and incentives World 2.0 World 1.0

63. We are moving to a participatory “WE world” Yes, we . We control the Informaton Age. Welcome to our world.

64. Conversation! Questions?

65. www.gurteen.com David Gurteen Gurteen Knowledge Tel: +44 1252 812 878 Email: david.gurteen@gurteen.com