by: Internet Moguls

2. Case Study

3. hotel Ajanta

5. What we did for hotel Ajanta:

7. Web Layout for Hotel Ajanta with booking engine, Video testimonials & other essential tools

8. Launched websites with two different domain names

9. Search Engine Optimization:

16. PPC Ad Campaign

17. Video Marketing for Hotel Ajanta

18. SMM for Hotel Ajanta on Facebook

19. Updates of Hotel Ajanta on its Blog

20. An efficient website with DOUBLE TRAFFIC within a small time period No. of visitors in 2009: 132,678* No. of visitors in 2011: 206,988* Google Analytics Reports show that Hotel Ajanta’s website received almost double visitors traffic in a year *Source: Google Analytics

23. Case Study

24. Look n Book.com

27. What we did for Look N Book:

29. Search Engine Optimization

30. Social Marketing Optimization 4,178 Likes

31. Social Marketing Optimization 258 Followers

32. Blogs Creation

35. Case Study

36. Night Club – “Kitty Su” by “The Lalit”

39. Target Audience

40. Unleash

41. Google Partner Sites

49. Rediff Ad

51. Yahoo Ads

55. Uncover

56. Google Partner Sites

70. Buzz in Town

73. Unlock

76. Facebook

78. Desi Martini

81. Display Reports for The LalitHotels.com (1st August to 10th August) Yahoo Sites/Pages Ad Unit Impressions Clicks Yahoo Sites 300x250 728x90 1,050,142 1570 Google Google Sites 300x250 728x90 2,601,000 1,595 Buzz in Town Regular Ad 300x250 728x90 95,000 110 Desi Martini Regular Ad 300x250 728x90 185,000 203 Rediff Impact Cluster 300x250 2,300,000 2,751 Facebook GEO Target - Delhi and NCR 2,500,000 2,624 Age Group - 18 to 55 Years

84. Case Study

85. The Park Hotels

87. What we did for The Park Hotels:

95. Social Media Optimization: Hotel wanted us to increase traffic, generate buzz and create brand awareness in the social media world and the blogosphere. They wanted that every aspect of the promotion should match with the brand image. With effective optimization on social media platforms, the hotel received an overwhelming response of people on platforms like Facebook and Twitter. Other achievements include 400+ fans in the initial months, thousands of mentions around the web, and hundreds of comments.

96. Twitter Page of The Park Hotels Group

97. Facebook Page of The Park Hotels Group

98. Social Media Activities Humour Contest Poll Event

99. Online Reputation Management: Apparently, the hotel saw a drop in the online reputation due to the increasing amount of negative comments from guests. The goal was to decrease the company’s 58 percent negative commentary ratio by 20 points. We worked by monitoring, analyzing, and reacting to the online reviews and feedback for the Park Hotels and engaging in activities to generate favorable reviews and content.

100. We Wrote Management Responses in Trip Advisor on behalf of The Park Hotels Listed all Park Hotels in all Major Review Sites and then posted good reviews.

101. PPC Ad Campaign: We ran a successful PPC ad campaign for The Park Hotels

102. PPC Ad – The Park, Delhi

103. PPC Ad – The Park, Banglore

104. PPC Ad – The Park, Kolkata