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OPTIMIZING THE

MULTI-DEVICE EXPERIENCE
IN TODAY’S MULTI-TASKING

MULTI-DEVICE WORLD
PEOPLE WANT TO RESOLVE THEIR ISSUES ON
THE GO, VIA THEIR MOBILE AND TABLET DEVICE

AND IN BETWEEN TEXT MESSAGES
EVERY MOMENT OF HOLD TIME, HUNT
AND SEARCH TIME, OR IVR FRUSTRATION

WILL PUT CUSTOMER LOYALTY TO THE TEST.
IF NOT, THEN THEY ARENT AFRAID TO

GOOGLE THE COMPETITION
SELF-SERVICE

MOBILE APPS
•
•
•
•
•
•

•
•
•
•

View insurance ID card
View policy
Pay your bill
View discounts and coverage
Quote adding a vehicle
View driver and vehicle
information
Update contact info
View agent contact info
Address questions, issues and
complaints
View claims status
TEXT MESSAGE

CUSTOMER SERVICE
CREATE A
DIGITAL CONCIERGE
MONITOR THE

SOCIAL MEDIA LANDSCAPE
IT’S NOT JUST

FACEBOOK &
TWITTER
CONDUCT PUBLIC FACING

CUSTOMER SERVICE
LOG AND TRACK ALL

ENGAGEMENTS IN CRM
VIDEO

AGENT
ANTICIPATORY

CUSTOMER SERVICE
ANTICIPATORY CUSTOMER SERVICE
“WHERE COMPANIES PREDICT CUSTOMER
NEEDS AND PROACTIVELY ADDRESS THEM”

Micah Solomon, Author
High Tech, High Touch Customer Service
PREDICTIVE

ANALYTICS
DELIVER ACTIONABLE INSIGHTS

AT THE POINT OF INTERACTION
Inside Customer Experience--Insights About Today's Connected Consumer

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Inside Customer Experience--Insights About Today's Connected Consumer