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June102014 opdr
- 1. HELLO, DOL
- 2. EMILY EISENHART EXPERIENCE DESIGNER JOE BROWN SENIOR DESIGN LEAD MEGAN CRABTREE INTERACTION DESIGNER
- 3. GRETCHEN ADDI ASSOCIATE PARTNER KATE LYDON PUBLIC SECTOR PORTFOLIO LEAD SARAH RIENHOFF BUSINESS DEVELOPMENT LEAD EUGENE BAAH BUSINESS DEVELOPMENT LEAD
- 4. SAY HELLO
- 6. WORKSHOP ONE USE EMPATHY AND EMOTION TO DEVELOP BETTER SERVICES
- 10. EXCITING OPPORTUNITIES designing the welcome tailoring our services engaging employers connecting with alumni fostering wellness creating community adapting spaces
- 13. WORKSHOP TWO FOSTER EXPERIMENTATION IN ONESTOP CAREER CENTERS
- 14. FOR THE NEXT TWO DAYS...
- 15. DAY ONE 9:00 SKETCH & GUTCHECK 10:30 BREAK 10:45 PROTOTYPE 11:45 LUNCH 12:30 USER TESTING 1:15 REFINE 2:30 BREAK 2:45 SHAREOUT & DEBRIEF 4:05 END 9:00 INTRO & OVERVIEW 11:00 BREAK + SNACK 11:15 DESIGN INTRO 12:45 LUNCH 1:30 DEFINE PROBLEM 2:50 BREAK 3:00 BRAINSTORM 4:30 END DAY TWO
- 16. YOUR EXPERIENCE
- 17. 10 MINUTES PARTNER UP THE LAST SUCCESSFUL EXPERIMENT OR PILOT YOU SAW?
- 18. 5 MINUTES PARTNER A A B PARTNER B THE LAST SUCCESSFUL EXPERIMENT OR PILOT YOU SAW?
- 19. 5 MINUTES PARTNER A A B PARTNER B THE LAST SUCCESSFUL EXPERIMENT OR PILOT YOU SAW?
- 20. BRAG ON YOUR PARTNER. A B THE LAST SUCCESSFUL EXPERIMENT OR PILOT YOU SAW?
- 21. OUR BIAS: SMALL EFFORTS, BIG WINS
- 22. AN EXAMPLE: OUR WEEK IN OREGON
- 23. WEEK ONE WEEK TWO WEEK THREE WEEK FOUR EXPERIMENT DESIGN EXPERIMENT IN THE FIELD SYNTHESIS & TOOLKIT WORKSHOP PREP & HOST WE ARE HERE.
- 24. SALEM
- 25. * * * * * * * *
- 26. *
- 28. * *
- 29. KLAMATH FALLS
- 30. *
- 31. *
- 34. MAKE FLIGHT DELAY DELIGHTFUL
- 37. EMPATHIZE
- 41. YOUR TURN
- 51. DEFINE
- 53. HOW MIGHT WE...
- 54. HOW MIGHT WE... ASSUME SOLUTIONS EXIST
- 55. HOW MIGHT WE... REDUCE COMMITMENT
- 56. HOW MIGHT WE... DO IT TOGETHER
- 57. HOW MIGHT WE... INCREASE / DECREASE HMW MADLIB [ OUR USER ]’S [ SPECIFIC EMOTION ] IN / WHEN [ SPECIFIC CONTEXT ] ?
- 58. MOLLY A HARRIED MOTHER OF THREE, NEEDS A WAY TO KEEP TRACK OF HER CHILDREN, BECAUSE THERE ARE MORE DISTRACTIONS THAN SAFE HAVENS IN AN AIRPORT. AN EXAMPLE
- 59. HOW MIGHT WE... DECREASE MOLLY’S FEAR OF STRANGER MOLLY’S MADLIB DANGER WHEN SHE’S WITH HER CHILDREN IN THE AIRPORT?
- 60. WRITE YOUR HMW 10 MINS 1 HOW MIGHT WE... INCREASE / DECREASE [ OUR USER ]’S [ SPECIFIC EMOTION ] IN / WHEN [ SPECIFIC CONTEXT ] ?
- 62. NOT ANOTHER MEETING DEFER JUDGEMENT ENCOURAGE WILD IDEAS BUILD ON OTHERS’ IDEAS STAY ON TOPIC ONE CONVERSATION BE VISUAL GO FOR QUANTITY THE RULES
- 63. NOT ANOTHER MEETING DEFER JUDGEMENT ENCOURAGE WILD IDEAS BUILD ON OTHERS’ IDEAS STAY ON TOPIC ONE CONVERSATION BE VISUAL GO FOR QUANTITY THE RULES
- 64. BAD POST IT GOOD POST IT
- 65. BRAINSTORM 10 MINS 2 DEFER JUDGEMENT ENCOURAGE WILD IDEAS BUILD ON OTHERS’ IDEAS STAY ON TOPIC ONE CONVERSATION BE VISUAL GO FOR QUANTITY
- 66. CONCEPT SELECTION HUNDREDS DOZENS HANDFULS WINNERS
- 69. BUILD TO THINK
- 70. BUILD TO THINK
- 71. WHEN IT’S ROUGH, WE SEE POTENTIAL. WHEN IT’S POLISHED, WE SEE FLAWS.
- 72. PROTOTYPE 10 MINS 4 60 SECONDS THEIR NEEDS & CHALLENGES YOUR SOLUTION YOUR USER & CONTEXT
- 74. TEST & DEBRIEF 10 MINS 5 SHARE YOUR CONCEPT HOW DID IT FEEL? WHAT WAS DIFFERENT? PROVIDE FEEDBACK
- 86. PART ONE IDENTIFY USER & NEED
- 88. EXTREME PERSONAS
- 90. REVIEW THE PERSONAS SELECT AN INSPIRATIONAL USER PIN THEIR PERSONA TO YOUR BOARD SELECT YOUR USER 10 MINS 1
- 91. DESCRIBE CHALLENGES 10 MINS 2 REFLECT ON YOUR USER’S BARRIERS WHAT HOLDS THEM BACK? DO YOU SEE ANY SURPRISES OR CONTRADICTIONS?
- 92. DEFINE THE PROBLEM 30 MINS 3 DEFINE THIS USER’S GOALS—NOT THE WHAT, BUT THE WHY DETERMINE A GAME CHANGER FOR THEM WRITE A TIGHT HOW-MIGHT-WE QUESTION
- 95. GET INTO YOUR TEAM SHARE YOUR AREAS OF EXPERTISE SELECT BRAINSTORMERS 1 SET UP THE BRAINSTORM BOARD AGAINST A WALL GRAB A STACK OF POST-ITS AND SHARPIES SET UP THE SPACE 2 5 MINS
- 97. BAD POST IT GOOD POST IT
- 98. WRITE, SKETCH, AND VERBALIZE SHARE & PIN ONE IDEA AT A TIME BRAINSTORM 25 MINS 3 KEEP THE RULES IN MIND DEFER JUDGEMENT ENCOURAGE WILD IDEAS STAY ON TOPIC ONE CONVERSATION AT A TIME BE VISUAL GO FOR QUANTITY BUILD ON OTHERS’ IDEAS THE RULES
- 99. PART THREE CLUSTER & SELECT
- 100. CONCEPT SELECTION HUNDREDS DOZENS HANDFULS WINNERS
- 102. IDENTIFY CATEGORIES OR THEMES WHAT BIG IDEAS HAVE EMERGED? CLUSTER YOUR IDEAS 1 COMPARE YOUR IDEAS & RANK TOP CHOICES SELECT THE MOST PROMISING IDEA DEFINE YOUR CRITERIA 2 15 MINS
- 103. PAUSE © 2013 IDEO.
- 104. THANKS
- 105. HELLO, DOL
- 106. DAY ONE 9:00 SKETCH & GUTCHECK 10:30 BREAK 10:45 PROTOTYPE 11:45 LUNCH 12:30 USER TESTING 1:15 REFINE 2:30 BREAK 2:45 SHAREOUT & DEBRIEF 4:05 END 9:00 INTRO & OVERVIEW 11:00 BREAK + SNACK 11:15 DESIGN INTRO 12:45 LUNCH 1:30 DEFINE PROBLEM 2:50 BREAK 3:00 BRAINSTORM 4:30 END DAY TWO
- 107. WHAT DID YOU PHONE HOME ABOUT?
- 108. PART FOUR SKETCH & GUT CHECK
- 110. VISUALIZE OR DRAW YOUR CONCEPT CREATE MULTIPLE DRAFTS SKETCH IT OUT 1 IDENTIFY ASSETS NEEDED 2 THINK ABOUT THE RESOURCES YOU NEED HOW MIGHT YOU PROCURE THE MATERIALS? 30 MINS
- 111. GET A GUT CHECK 30 MINS 3 PARTNER WITH ANOTHER TEAM ( 15 MINS PER TEAM ) SHARE YOUR IDEA AND CO-CREATE WITH THEM WHAT FEEDBACK DID THEY HAVE FOR YOU?
- 112. PAUSE © 2013 IDEO.
- 113. PART FIVE PROTOTYPE & TEST
- 114. PROMISING IDEAS
- 115. ASSUMPTIONS PROMISING IDEAS WHAT MAKES THEM GOOD IDEAS?
- 116. ASSUMPTIONS PROTOTYPES PROMISING IDEAS DO THEY HAVE THE INTENDED EFFECT?
- 117. RISK COST TIME
- 119. GIVEN YOUR FEEDBACK, REFINE THE CONCEPT HOW IS THE IDEA FLAWED? HOW SHOULD THE CONCEPT EVOLVE? REFINE YOUR IDEA 10 MINS 1
- 120. GET YOUR HANDS DIRTY 45 MINS 2 DETERMINE WHAT YOU WILL BUILD & BUILD IT! DECIDE HOW YOU WILL MEASURE IMPACT WHAT DOES SUCCESS LOOK LIKE?
- 123. SEEK FEEDBACK 45 MINS 3 SHOW YOUR CONCEPT TO POTENTIAL USERS ASK USERS WHAT USERS THINK RECORD YOUR FEEDBACK
- 124. PART SIX ITERATE & SCALE
- 127. ABSORB THE FEEDBACK YOU WERE GIVEN MODIFY THE CONCEPT ACCORDINGLY REFINE 00 MINS 1 2 MINS TO SHARE: USER, CONTEXT, SOLUTION ( EVOLUTION )
- 128. RE-RELEASE 00 MINS 2 TAKE THE CONCEPT TO PREVIOUS USERS WHAT WORKED BETTER THIS TIME? WHAT’S MISSING? ARE YOU SEEING THE IMPACT YOU INTENDED FOR?
- 129. SHARE WHAT WORKS 00 MINS 3 DETERMINE WHO MIGHT HELP THIS IDEA GROW CAPTURE SUCCESS METRICS FOR THE CONCEPT
- 130. ABSORB THE FEEDBACK YOU WERE GIVEN MODIFY THE CONCEPT ACCORDINGLY OUR REFINE 45 MINS 1 2 MINS TO SHARE: USER, CONTEXT, SOLUTION ( EVOLUTION )
- 132. SHARE YOUR CONCEPT HOW DID IT EVOLVE? SHAREOUT 40 MINS 2 WHAT WORKED AND WHAT HAD TO CHANGE?
- 133. WHAT DID YOU LEARN HERE? WHAT DO YOU WANT TO TAKE HOME? COMMITMENTS 50 MINS 3 WHAT CAN YOU DO NEXT WEEK? WHAT WOULD YOU DO DIFFERENTLY?
- 134. THANKS