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ChatGPT and
Content Creation
Master Class
MASTER
CLASS
Leah Faul
FOUNDER
15000 CUBITS
LOS ANGELES, CA ~ APRIL 12 - 13, 2023
DIGIMARCONWEST.COM | #DigiMarConWest
THE
CHALLENGES
WE FACE
ARE REAL
SO?
HOW'S THIS
CHATGPT THING
GONNA HELP WITH
ANY OF THAT?
CHAT GPT &
CONTENT
CREATION
SPEED THINGS UP
BENEFITS
LEARN FASTER
REDUCE COSTS
IMPROVE STRATEGY
REMOVE BLINDSPOTS
• AN INTRO
• BASICS
• TIMELINE
• NUANCES
• RISKS
• BENEFITS
• FAQ’S
GENERAL INFO
• SLACK
• COCA-COLA
• GOOGLE ADS
• SEMRUSH
• AND MORE
EXAMPLES
USING CHATGPT
MASTERCLASS
CURRICULUM
• USAGE
• PROMPTS
• BRAINSTOR
M
• STRATEGY
• BLOGS
• SOCIAL
USING CHATGPT
HOW WOULD YOU INTRODUCE YOURSELF
TO A GROUP OF MARKETERS WITH ALL
LEVELS OF KNOWLEDGE OF YOU?
AN INTRODUCTION
TOO LONG...
TRY AGAIN.
THE BASICS
AI Language
Model
Training &
Fine-Tuning
Capabilities
API &
Integrations
Access &
Usage
Evolving
Technology
Limitations
& Quality
• Based on GPT-4
• Developed by
Open AI
• Generates
human-like t
GROWING RAPIDLY
GROWING RAPIDLY
CHAT GPT IS
GROWING RAPIDLY
MARKET GROWTH
RESEARCH
ADVANCEMENTS
USER ADOPTION
INTELLIGENCE
PROJECTIONS
AND MORE...
CHAT GPT IS
WAIT. WHAT HAPPENED??
BEFORE YOU KNOW IT
LEADING
BRANDS
(AS IT RELATES TO
CONTENT CREATION)
SLACK
BETA (SIGN UP!)
GOOGLE ADS
BETA (SIGN UP!)
JAMES QUINCY
CHAIRMAN & CEO
“We see opportunities
to enhance our
marketing through
cutting-edge AI, along
with exploring ways to
improve our business
operations and
capabilities.”
COCA-COLA
FRONT-RUNNER
SEMRUSH
AI WRITING ASSISTANT
AND MORE...
A NON-EXHAUSTIVE LIST
SAMSUNG
DON'T DO THIS.
ALRIGHT,
LET'S DO THIS.
ACTIONABLE STUFF
AHEAD.
WORD COUNT
NEW CHAT
CONVERSATIONS
DO OVERS
STOP
TRY AGAIN
ALLOW TO ? YOU
AND MORE...
SOME TIPS
NAVIGATING CHAT GPT
IMPERFECT
TOOLS
DETECTING AI CONTENT
IMPROVE WHAT YOU WRITE
3 STEPS
DEFINE
YOU
CONSTRAINS
USE
SPECIFC
ASKS
TEACH IT YOU & YOUR BRAND
DEFINE YOU
BACKGROUND
STYLE
TONE
CONFIRMATION
ALLOW QUESTIONS
GIVE WRITING SAMPLES
GIVE IT RULES
CONSTRAIN
HEMMINGWAY
GRADE 5 VOCAB
REDUCE ADVERBS
FEYNMAN TECHNIQUE
CONTRACTIONS/CONJUNCTIONS
ENHANCED OUTPUTS
USE
SPECIFICS
WHAT ARE YOU WRITING?
WHO IS IT TO?
WHAT SHOULD THEY DO?
ANY SPECIFIC FORMATS?
IS THERE A CONTENT TECHNIQUE?
SAVE TIME, GET PERSONAL
PERSONA
RESEARCH
GO DEEPER ON IDEAS
GET
STRONGER
TOPICS
TURNED INTO POSTS
VIRAL
YOUTUBE
VIDEOS
FILTER VIDEOS BY VIEW COUNT
YOUTUBETRANSCRIBE.COM
FEED TO CHATGPT
ASK FOR RECOMMENDATIONS
USE GOOGLE SHEETS
SELECT EXTENSION
APP SCRIPT & PASTE
USE API KEY
IS THERE A CONTENT TECHNIQUE?
USE GOOGLE QUALITY RATER GUIDELINES
GRADE YOUR
WEBSITE CONTENT
CREATE KILLER
SUBJECT
LINES
STRATEGY AND RESEARCH
OTHER WAYS TO USE IT
PROMPT 1
BLOG
WRITING
CRAFT A BLOG W/ DETAILS
INTEGRATE KEYWORDS
FEED KEYWORDS
LEVERAGE STORYTELLING
ADDITIONAL DETAILS
PROMPT 2
A BONUS
BLOG
FEED IT 10 IDEAS
ASK FOR MORE
PICK WHAT YOU LIKE AND REPEAT
REPEAT WITH HOOKS
BUILD A TABLE
IDEA GENERATION
LINKEDIN
CONTENT
FEED INTO CANVA & METRICOOL
HOW DO I USE IT?
IS IT FREE?
CAN AI BE DETECTED?
IS THERE OTHER AI LIKE THIS?
DOES CHATGPT SHARE YOUR DATA?
WHAT ABOUT PLUGINS?
FAQ'S
THANK
YOU!
LEAH@15000CUBITS.COM
HACKHERGROWTH
A ChatGPT Content Creation Master Class - Leah Faul, 15000 Cubits

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A ChatGPT Content Creation Master Class - Leah Faul, 15000 Cubits