Digital Insights Group believes the market and pace of change in the mobile space will rapidly accelerate in the coming months and years and marketers must recalibrate their expectations and level of knowledge specific to mobile now.
It’s no longer sufficient to merely know physicians have a mobile device (of course they do)– the market has moved two levels deeper and to maintain a competitive advantage, forward thinking marketers must do the same.
For this reason, Digital Insights Group has introduced DIG™ Mobile Physician – a solution built for strategic marketers and brand leaders to guide their strategy based on high frequency strategic insight – grounded in robust data at the specialty level.