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Soft Machines and the Design of Perception
an organizational system in which robot-like problems are taken care of automatically and unconsciously, leaving man free to explore, to create, to think, and to feel. Clynes & Kline, ”Cyborgs and Space”
The design of technology is a site of struggle. Andrew Feenberg,  Critical Theory of Technology
Technology designates instructions for the production of the signified. ,[object Object]
Presence protocols ,[object Object]
embodiments of a procedure for the production of sense David Porush,  The Soft Machine
Topics ,[object Object],[object Object],[object Object],[object Object]
Social space and cell phones
What radio communication was to the Nazi blitzkrieg, the cellphone is to hand-to-hand combat ,[object Object]
Social space just isn't social anymore, when you can "privatize" it with a cell phone. McKenzie Wark, ”The Cancer of Cellspace”
mobile spaces produce an accelerated, intensified, sense of freedom ,[object Object]
Social space and iPods
The Sony Walkman has done more to change human perception than any virtual reality gadget. William Gibson,  Time Out , 1993
I can’t overestimate the importance of having all my music available all the time. It gives me an unprecedented level of emotional control over my life. Michael Bull, ”No Dead Air!”
sound engulfs the spatial thus problematizing the relation between subject and object. ,[object Object]
iPod users make the urban street conform to their own aesthetic desire ,[object Object]
The ‘outside’ world becomes a function of the desire of the user ,[object Object]
Walkman users both present themselves via technology and construct the social via technology. ,[object Object]
Connected
Connecting to a mobile space is often experienced as going 'live' ,[object Object]
Social websites I use ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What we say matters less than the fact that we are saying it in the network. ,[object Object]
Soft Machines
Social interaction is based on technological connections
we need technological devices in order to interact with others
we must extend our bodies into technology, or be cut off from the network.
the delirium of advanced technology has been entirely woven into the texture of everyday life ,[object Object]
We occupy layers of space rather than a singular space
Each time we extend ourselves technologically, some part of the real gives way to the virtual. ,[object Object]
that which is “artificially” constructed by human beings, are now becoming hybridized so that the time of nature and the time of culture are becoming inseparable for the mutants that we are. ,[object Object]
Presence is less signifcant, participation is paramount.
Be connected.
[object Object]

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Soft machines and the design of perception