1. Real ROI: The Business Case for Upgrading to the Latest Release of Oracle’s Siebel CRM George Jacob Group Vice President, CRM Applications Oracle

3. Support Above and Beyond * OEM support at Oracle’s discretion Industry Standard Apps Unlimited Previous two releases Unlimited support on key releases No patches afterwards Security and bug fixes as needed Browser certifications Forced upgrades No forced upgrades Charge for new functionality No charge for new functionality: e.g. Task-Based UI, Business Rules, Application Deployment Manager

4. Applications Unlimited for Oracle’s Siebel CRM * OEM support at Oracle’s discretion Release Premier Support Ends Extended Support Ends Sustaining Support Ends 8.0 Jan-12 Jan-15 Indefinite 7.8 May-10 May-13 Indefinite 7.7 Sep-09 Sep-12 Indefinite 7.5.3 Dec-08 Dec-10 Dec-12 7.0 Dec-08 Not Offered Not Offered 6 N/A Dec-07 Indefinite

5. Why Would You Upgrade? I don’t want to disrupt my business… I can’t justify an upgrade… Our current release is working just fine… It’s too expensive… There’s no value in upgrading…

6. “ Upgrading to the latest version of Siebel CRM will cost you $50 MILLION !”

7. Justifying to the Key Constituents CIO CFO Lines of Business ? ? ?

12. Siebel 8.x Improves Hardware ROI Intel: 3X more users vs. 7.8 on same-price equipment On Sun: 4.35X more users vs. 7.8 on same-price equipment 8.0 session-pooling scalability >200% vs. standard O.M. Standard O.M. Session-Pooled O.M. Standard O.M. 30% scalability gains with current HW architecture

14. Six Things You Can Do with $3.05 Million Feed 20,333 orphans in a developing country for a year Conduct 87 marketing webinars Hire 20 engineers in the San Francisco Bay Area for a year Purchase and pay the TCO over 3 years for 200 laptop computers Pay for 65 weddings ...in Menlo Park, California Pay for the foundation of nearly 1,220 U.S. homes built by Habitat for Humanity

15. Customization Scenarios Application Changes Low Medium High Views 200-400 400-700 700+ Applets 400-1200 1200-1800 1800+ Business Components 20-50 50-80 80+ Scripting 15,000-79,000 80,000-199,000 200,000+ Workflow Processes 10-20 20-40 40+ Assignment Manager Rules 1 2-5 6+ Price Models 1 2-3 4+ Product Configurator Models N/A 0-35 35+ SmartScripts 1-3 3-7 7+ Reports 4-12 12-25 25+ Globalization - Languages 1 1 3+ Globalization - Currencies 1 1 3+ Interfaces - Batch 5-10 10-40 40+ Interfaces - Real Time 0-5 5-10 11+

16. Upgrade Cost Estimates * Costs are estimated by Oracle Applications Solution Center for a single-step upgrade and do not include training and hardware. Actual costs vary based on customer-specific scenarios. Upgrade Tasks Low Medium High Upgrade Assessment (Envision, Define, Design) $40,000 - $50,000 $65,000 - $70,000 $80,000 - $85,000 Upgrade Execution (Configure, Validate, Deploy) $150,000 – $350,000 $350,000 - $650,000 $650,000 - $2 million Total Cost $190,000 - $400,000 $415,000 - $720,000 $720,000 - $2.085 million

20. Increase Business Agility Oracle CRM On Demand to On Premise * Above comparison sheet is estimated for an Oracle customer. Excludes installation of SOA suite. Resource/Cost Requirement Custom AIA/PIP (Oracle) Savings Workload 1280 man-day 20 man-day Implementation $1,280,000 ($ 1K@day × 1280 man-days) $20,000 ($ 1K@day × 20 man-days) 98% PIP License $0 $ 60,000 ($ 30K@CPU × 2 CPU) Total Cost $1,280,000 $80,000 94%

22. “ Upgrading to the latest version of Siebel CRM will cost you $50 MILLION !”

23. Why You Should Upgrade I don’t want to disrupt my business… I can’t justify an upgrade… Our current release is working just fine… It’s too expensive… There’s no value in upgrading… It’s more costly to maintain existing systems… We work with you to help ensure business continuity… But at two times the cost to maintain… You save money and gain functionality by upgrading… You can’t afford not to consider an upgrade…

24. <Insert Picture Here> Customer and Partner Case Studies

26. John Shedd Operating VP of Technology Home Shopping Network Alok Pareek Vice President of Technology GoldenGate Software

31. GoldenGate Zero Downtime Upgrade Solution for Siebel Low Medium High GoldenGate Zero Downtime Upgrade Average Downtime 4-12 Hours 8-16 Hours 12-20 Hours No Downtime Cost of Downtime $660K – $2.0M $1.3M - $2.6M $2.0 – $3.3M $0 Impact on Users Moderate High Unacceptable None Test Prior to Go-Live Limited Limited Limited Unlimited (Live Testing with Production Quality Data) Fallback Option None None None Yes (Multiple Options To Preserve Prior Environment) Extra Cost? No No No Yes (software & Services)

34. John DeLaney IT Director of Customer Service Systems UPS Michael Malinchock CRM Managing Partner Accenture

39. <Insert Picture Here> Customer and Partner Roundtable

40. How did you justify the business case of an upgrade to the CFO, CIO, or business?

41. How did you minimize the impact of an upgrade to your business users?