Attracting your-audience

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dot Jenna

Empresariales Economía y finanzas

Step 3: Attract Your Audience
•Energy
• Leadership
• Authenticity
• Value
• Consistency
• Courtesy
• Shock
•Social Proof

Leadership

• Build Community
• Lead Tribe

Authenticity
• Be Yourself
• Be Open
• Share Positive Beats
• Mental Currency
• Boldness
• Come to Life

Value Content

• Educational
• Engaging
• Entertaining

Consistency

• Predictability
• Message
• Ritual
• Builds Trust

Courtesy
• Congruency
• Agreement
• Availability
• Accessibility
• Respect
• Responsiveness

Shock

• Shock Marketing
• Brocca’s Area
• Stand Out from Crowd

Social Proof
• Influence
• Herding Principal
• Tipping Point
• 100th Monkey
• Social Validation Theory

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4. Your Audience

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