Harris Publications would be a suitable media institution to distribute the artist's hip hop magazine. As a large American publisher with over 75 titles and experience publishing popular hip hop magazines like King, XXL, and Scratch, Harris Publications understands the hip hop genre and how to attract target audiences. Their long history in publishing dating back to the 1950s demonstrates expertise in marketing magazines successfully.
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Evaluation
1. 1.) In what ways does your
magazine use, develop or challenge
forms and conventions of real
magazines?
2. Similarities: Masthead: Another similarity
is that both these magazines
have a masthead. The
Prop: Both artists are wearing a masthead is the biggest text
prop, my artist is wearing on the page which is used to
sunglasses which has clearly show the name of the
connotations of “coolness” which publication and to attract the
from my research proves what audience to buy the
artists are stereotypically viewed magazine. In addition the
to be. The other artist uses a magazine has an image of a
prop, which is a religious crucifix microphone which has a
commonly worn by other hip hop reference to hip hop which
artists.. reinforces to the target
audience that this is a hip
Image: The image shows who hop magazine.
the magazine is revolved around
and who is featured in the
magazine. In addition both
images us affects to make the
magazine stand out from the text
and background in order for the
target audience to see the artist
which may lure them to buy the
magazine
Background Colour: Both
Colour scheme: Both magazines use the same colour magazines use a background
scheme throughout to make the magazine seem more colour to make the text around it
professional which will lead to the target audience having a stand out more in order to catch
positive view on the magazine. This may attract them to the target audiences eye which
buy the magazine as psychologically they will believe that will lead to them reading the text
they will be receiving the same high quality and which may then lead the target
professionalism in the features of the magazine. In addition, audience into purchasing the
this will lead to the magazine having it’s own individual magazine.
identity which will separate them from other magazines
making it unique which will encourage the target audience
to buy this magazine now and in the future.
3. Pull quote: The professional magazine uses a convention
called a pull quote, this is something that an artist has said
somewhere in the interview. A pull quote particularly in the
hip hop magazine genre usually has something that is really
unorthodox, the reason it has been put on the front cover is
because this is the only thing the audience can see before
buying it so by seeing something unconventional they will
be enticed to buy the magazine in order to see why the
artist has said this.
Header: The professional magazine uses a convention called a
header. I have not used a header for numerous reason. One
being I had many cover lines and I also used a footer which
gave the target audience plenty of information on what features
are inside the magazine. Therefore there was no reason for me
to include a header in my magazine. Another reason was
because it would take up a lot of space on my magazine and I
would therefore have to make my surrounding conventions
such as my cover lines, masthead and image smaller which
would make my magazine seem amateurish and
unprofessional which would repeal the target audience from
buying the magazine.
Barcode/ Price: The barcode must
appear on any magazine so that the Camera shots: The camera shot of
retailer is able to sell the magazine to the artists are different as my
the public. The price must appear also magazine uses a close whereas the
appear on any magazine so that the professional magazine uses a mid
Issue/Website information: The
potential customer knows how much shot to show a large proportion of
professional magazine has a issue
the magazine is costs. the artist.
date which is used in nearly all
professional magazines in order to
Footer: In my magazine I use a convention show the audience that it is a recent
called a footer located at the bottom of the magazine which will encourage them
page. I decided to use a footer as I wanted to to buy the magazine. I decided not to
give the audience a greater insight into what use this convention as there was no
is in the magazine and the target audience space for me to do so and would have
are likely to find at least one thing that is to remove or minimise other
appealing which may persuade them to buy conventions which is something I did
the magazine. not want to do.
Differences:
4. Similarities: Contents title: Both contents page
have the title ‘Contents’ this is
done to inform the reader that this
is where he/she can go find topics
Logo: Both magazines use a logo which is an
that are in the magazine plus, it
abbreviation or symbol of the masthead. I used
also provides the page numbers in
this because most music magazines have this
order for them to find the topic.
so I wanted to try and use as many conventions
as I could in order to make my contents page
appear professional which would therefore lead
to a larger percentage of my target audience Reviews: Both magazines offer
wanting to buy my magazine. the target audience reviews on
the latest artists and albums. I
decided to use this convention
as it would lead the target
Cover line: My contents page along with audience to believe they are
the professional Q contents page both use getting the latest reviews of the
cover lines. The example in both of these in hip hop genre, encouraging
the text ‘FEATURE’ These shows the target them to buy the magazine.
audience what topics are inside the
magazine in order to persuade them to read
them.
Magazine Information: Both magazines offer
the reader a website to visit in order to get
Main Image: Both content pages use a image more information on hip hop. I decided to use
of a music artist in order to attract the target this convention as it is present in most
audiences eye towards the page. The image magazines so I wanted to make my magazines
of the artist is present on the contents page have the highest amount of professionalism
as conventionally it is of the artist which is the possible as it would lead to more of my target
interview is revolving around. audience wanting to purchase my magazine.
I chose this convention for many reasons,
one being the colour of the image differed
greatly from the background colour and
surrounding text which caused the image to Colour scheme: Colour schemes are used in both
stand out from the page and appear more magazines to make the page stand out and for the
visible. Furthermore, the main image is an surrounding text becomes more visible. I decided to use
important convention to have on the contents this convention as it found it most music magazines so I
page because from my research I discovered wanted to use as many traditional conventions as
that if a magazine has a well known artist on possible in order to make my magazine appear
the page it will entice the reader to go to professional which would lure my target audience to
read.
purchase the magazine
5. Differences:
Barcode scanner: My
magazines offers the reader
a barcode scanner to
access the website of my
magazine. The reason why
I decided to use this
convention as it is present
in nearly all the newest
music magazines, so by
using it I thought it would
make my magazine to look
professional and the latest
hip hop magazine
prompting the target
audience to buy the
magazine.
Issue data: One difference between these two
magazines is that the Q contents page gives the
reader the date and year in which the magazine
was issued in. I decided not to use this feature
as I found it to be irrelevant and would not
improve my contents page is any way.
Furthermore, I would have to adjust my whole
contents page in order for it to fit which would
be time consuming and damage the look of my
contents page.
6. Similarities:
Text: Both double page spreads
have text of what has occurred in
the interview. It is important as this
is one of the main attraction of a
double page spread and therefore a
major cause as to why the target
audience would want to buy this
magazine.
Pull quote: Both Double page spreads
have a pull quote this provides the
audience with something the artist has
said, usually it is something very
controversial as it makes the target
audience want to know why the artist
has said that and therefore the pull
quote will lead to the target audience
wanting to buy the magazine.
Main Image: Both of these double
page spreads both share a main
image. This is because the main
image adds colour to the page, aids
the surrounding text to stand out
more and makes the page as a
whole become more visually
appealing.
7. Company publication name: The professional magazine
mentions the name of the publication whereas with my
one it does not. The reason I did not mention the name
of my magazine was because I believe it was more
important to have it on the front cover rather than the
double page spread as the audience would already
know the name of the magazine before they look inside.
However, I believe this is something I should have used
but, I could not use it even if I chose to as I did not have
the space and to create space would result in
decreasing the size of the text and main image which
was lead the quality of the magazine being tarnished
along with the look of professionalism
Differences:
Colour: These two double page spreads differ as with my
double page spread it uses different colours for the text
regarding the interview. I chose to do this as it brightens
the text and makes it more eye catching and clearly
differentiates the text spoken by the artist and the
interviewer. The professional double page spread uses the
same colour for the text about the interview which is in
black. This makes the magazine seem dull and because it
is on a light background it does not the aid itself or the
surrounding text and images in becoming more visible
8. Text: The text was clearly the most important
thing to have on a double page spreads as its
purpose is to discuss an artist or band. My
double page spread along with the
professional one use the same font and size
throughout as this assists the professional look
which will lure my target audience to buy my
magazine. Furthermore the text is spilt into
different sections just like the professional
magazine. This makes the text easier to see
and read and also improves the presentation
of the double page spread which is a major
factor when the target audiences go to buy a
magazine which I acquired from my research
when conducting a questionnaire and focus
group.
Similarities:
Main Image: My double page spread along with
the professional one both have a main image.
This was crucial to have as it would not seem Title: Both double page spreads use a
right to discuss the artist without an image of him. title. This was important as it
Plus, when I looked at professional magazine, in discusses who the text is about and
their double page spread there was always an also mentions which artist the
image of the artist they are discussing. magazine is choosing to talk about.
Furthermore, the image makes the page become This adds to the professional look of
more noticeable as if there was only text this my double page spread as all the
could to the target audience not want to buy the professional double page spread I
magazine as it would look more like a newspaper analysed in my research had a title
rather than a magazine about their interests. which shows that my magazine uses
conventions of real life magazines.
9. Differences:
Text wrap: The professional
double page spread uses a tool
on In – Design to wrap the text
Colour: A difference between theses two double page spreads is around the image. I did not use
that my magazines uses a darker colour for my image whereas with this tool as I did not feel that it
the other image it uses a light coloured image. The reason why I looked good and therefore
used a darker colour for my image is because it makes it stand out decided not to do it.
from the light background colour which is cream. The reason why I
decided to use the colour black for my text is because it makes with
the image and colour of the title which keeps to the colour scheme
making the page look more professional. Furthermore, it makes the
text and image stand out and appear more presentable which will
lead to the target audience wanting to purchase my magazine.
10. 2.) How does your magazine
represent particular social groups?
My magazine represents social groups through:
• Race
• Gender
• Age
•Social class.
11. Age:
Age is presented in my magazine as the image is of the artist is aged between 16-19 years of
age, this creates a stereotypically vibe that only young people who fit into this age category are
eligible to read this magazine or listen to the hip hop. This therefore disregards other aged
audiences such as elderly or middle aged people to read my magazine. Furthermore, another
way which age is presented is that the common age for professional hip hop artists are aged
28-35 year olds. This leads to the stereotypical view that only people within this age can be hip
hop artists, so by using a young hip hop artist it challenges the ideology and emphasises that
anyone no matter what age can be a hip hop artist.
12. Race:
Race is presented in my music magazine as on my front cover I have a mid shot of a white artists.
From my research on my chosen genre which is hip hop, I came to learn that hip hop was created by
the African American black community and even in the present day it is seen as a predominantly black
art form. However, there are some white hip hop artists and by using a white artist I am breaking the
stereotypical view that only black people are hip hop artists. By doing so I am presenting that people of
white ethnicity have the right to listen and perform hip hop as black people. Furthermore because I am
not using a black artist as many other professional magazines do, I am showing my target audience
that this is a magazine for people of all races, therefore making it more appealing to all audiences
which lure the public as a whole to buy my magazine.
13. Gender:
Gender is also represented as I use a male artist which is present on my front cover, contents
page and double page spread. Although hip hop is a genre shared by both male and female hip
hop artists it is stereotypically viewed to only inhabited by male artists. So by using a male artist I
am contributing to the ideology that this is a genre whose artists are only male.
Moreover, mise-en-scene is relevant when representing gender as the clothes used are hoodies
which is mainly worn by males so therefore this is another indication that my magazine is targeted
at male audiences. However, in my cover lines I do mention a few female hip hop artists which
emphasises that my magazine is not biased against females and that is represented both male
and female audiences.
Furthermore the colours used also represent this magazine add the sense that it is only for males
as the colours used which are dark blue, black, red and green are masculine colours leading to
my magazine to be aimed at male audiences.
14. Social Class:
Social class is represented in my magazine through mise-en-scene by the clothes that my artist
is wearing. Hoodies are stereotypical viewed to be for people of a low class such as C2, D and
E, therefore this leads to the stereotypical ideology that this magazine and the hip hop genre
itself is only for lower class individuals. Another way the clothes represent social class is the hat
my artist is wearing called a ‘snap back’. This is a very popular piece of clothing worn by hip hop
artists and fans however, stereotypes have emerged which leads to this type of hat being
associated with people of a low class and working class background and also hip hop to the hip
hop genre, therefore this reflects the target audience, fans and artists of hip hop to be of a low
social class which is a negative representation of the hip hop genre.
15. 3.) What kind of media institution might distribute your magazine:
The media institution that might distribute my magazine is Harris Publications. The reason
why Harris Publications might distribute my magazine is because it is the genre that they have
experienced in as they have published many magazines in this genre with is hip hop. Some
successful hip hop magazines they have published over the years are:
• King magazine
• Scratch magazine
• XXL magazine
16. Why might Harris Publications might distribute my magazine:
Harris publications might distribute my magazine as they have published over 75
magazine titles and have been in the publishing business since the 1950’s. Harris
publications is an American publication company and as mentioned publishes
magazines such as King, XXL and Scratch. These are very successful magazines
which attract hundreds of millions of readers a year so it is evident that they know
how to attract and lure their target audience.
Harris publication has been publishing for 62 years. From this it is clear they have
a wide knowledge of how to attract their target audience to buy their magazine.
Plus, as mentioned they own King, XXL and Scratch which are successfully hip
hop magazines which is the same genre of my magazine so they will therefore
know how to distribute it to the target audience and persuade them to buy it.
Harris Publications already distributes hip hop music magazines so they would
have the knowledge and expertises to lure a wide and varied audience to buy their
magazines. Moreover, even though Harris Publications is extremely good at
targeting the hip hop target audience, it is also good at targeting other genres of
music and other audiences as they had been previously publishing 20 years
before the creation of hip hop therefore, this is clear evidence that Harris
publications can lure and appeal other target audiences to buy their magazines.
17. 4.) Who would the audience be for your magazine?
My magazine focuses on the genre of hip hop which has a wide and varied audience of
age, social class, gender, ethnicity and psychographic profile.
However, I needed to find the specific target audience for hip hop in order to make my
magazine appeal to them so they will be persuaded to purchased it. To do this I conducted
qualitative research in the form of a focus group and quantitative research in the form of a
questionnaire.
Age:
I discovered that my target audience for my magazine would be males aged 11 – 20. I
reason why my the age my target audience would be in this is a popular genre for young
teenagers as they are the main fans for this genre. However the reason why young adults in
their 20’s would also be apart of my target audience is because some of the artists are
there own age so they feel they can relate to them and their current lives and problems.
Social Class
There are many different social classes who listen to hip hop and buy hip hop magazines
but, from my research I discovered that these people are within the lower and middle class.
The reason why some of my audience would be in the located in low class is because some
artist discuss there problems living in poverty and how they turn turned their life from ‘rags
to riches’, this uses emotional manipulation to make the people within the lower class feel
they too can turn their lives around so they listen to hip hop and buy their magazines in the
hope of getting a better life. The demographics of my target audience would be located in
Group E which are students or Group D which are semi skilled manual workers.
18. Gender:
Any gender may like hip hop and hip hop magazines however, I needed to find the
gender that mainly buys hip hop magazines so that I could target my magazine
towards them in order for them to be lured to buy it. From my questionnaire I
discovered that it is primarily males who buy hip hop magazines so when
constructing my magazine I made sure that I used conventions that attracted the
male audience so that they would be persuade to buy my magazine. Although males
are my main target audience I also gathered information which told me that females
also listened and enjoyed hip hop and mostly importantly them bought hip hop
magazines. So although my magazine does primarily aim towards the male audience
I did add a few conventions that appeal more towards females to ensure that my
magazine appeals to the whole audience so that they too would be persuaded to buy
the magazine along with the male audience.
Ethnicity:
Hip hop is presently the most popular and favoured music genres in the music
industry which appeals to many people with different ethnicities however, from my
research I discovered that the main two ethnicities that listened to hip hop were a
audience who were either white or black. The reason why hip hop is popular with
black people is because hip hop originated within the black community and hip hop is
primarily based with black hip hop artists, therefore they can feel they can relate to
them. However, in recent years there has been a rise with the amount of white hip
hop artists. So I therefore had to include conventions that appeal to both black and
white audiences to ensure that my magazine is being bought by both audiences.
19. Psychographic profiling:
Another way my target audience was identified is through their psychographic profile, this is targeting
the audience directly through their needs and desires. After researching he age, gender, social class
and ethnicity of my target audience it was fairly to find out what they wanted in a hip hop magazine as I
was able to just ask them which made sure my results was correct and accurate.
To find out what my target audience wanted in a magazine I conducted primarily research in the form of
a focus group where I asked various questions such as: ‘Why do you like hip hop? What conventions do
you like about hip hop magazines? What conventions do you dislike about magazines?’ These
questions gave me clear and specific answers which was easy to interpret so I therefore used there
information so that my magazine would be more appealing towards the whole target audience.
The four Cs:
I believe that my target audience can be classed as mainstreamers. Mainstreamers are audiences who
are concerned with stability and security, they want to buy well recognised bands. This is an important
aspect of my target audience as they will only want to buy renowned and well know magazines, this
was important when I came to construct my own magazine as I would have to use the codes and
conventions of other professional magazines to ensure that it appealed to mainstreamers so that they
would then buy my magazine.
However my target audience could also be classed as aspires. Aspires are audiences who are seeking
to improve themselves and their lives. My evidence of this is from my research I discovered that people
listen to hip hop as they wish to be like the artist and get everything else that follows such as fame,
money and success. Therefore when constructing my magazine I wanted to some my target audience
how successful my artist is in order to send out a message that they too can be like him, which is
misleading them encouraging them to buy the magazine.
20. 5.) How did you attract your audience:
After conducting all my research it was that information that I then used to find a to way to attract my target
audience and lure them to buy my hip hop magazine.
One way I attracted my audience was by using cover lines that had masculine colours such as red, blue,
green and black. As my target audience mainly consisted of males I needed to include colours that males
generally like. By using colours they liked which I found from my research this will lure them towards the
magazine and could persuade them to buy the magazine. In addition the cover line ‘Latest news on artists’
makes the target audience feel they are getting the most up-to-date news on their favourite artist, this will
tempt will then tempt the target audience to buy my magazine. In addition to cover line ‘rated UK’s best hip
hop magazine of 2011’ creates the impression that this magazine is of a high standard luring the target
audience to buy my magazine. I found this convention in many professional magazines and decided to use it
to crate the same professional appearance.
21. The masthead ‘VOICE’ also attracts my target audience because from my focus group I discovered
that some people listen to hip hop because it creates a voice for their problems. So by me having the
masthead ‘VOICE’ it makes the target audience feel that the magazine can relate to them, this
technique is called emotional manipulation and will persuade the target audience to buy the
magazine.
Another cover line that attracts my target audience is ‘Exclusive Interview: KANO’ The word exclusive
creates the impression that this interview can only be found in this magazine and also that the
magazine is so good the artist only wanted to talk to this magazine, this will encourage the target
audience to buy this magazine as the contents can only be found here and no where else. Moreover,
if the name of famous and well known artist in on the front cover this will immediately catch the target
audience’s eye as they will be familiar with seeing his name a lot, therefore will then lead to the target
audience taking an interest in my magazine and could possibly lure them to purchase the magazine.
22. Another way I attracted my target audience is by mentioning artists they like and know in my
cover lines, which I found out from my focus group and questionnaire. If they see artists they like
they will be encouraged to take an interest in my magazine and may lead to them buying it. I also
mentioned a few female artists in my cover lines just to make sure that I also target female
audiences as they are also an important factor in terms of my audience.
An additional way I attracted my target audience was by adding a footer. The reason why this
would attract my target audience is because I am offering them additional things they can receive if
they buy this magazine and it is fairly logical that one out these six possible topics will persuade
them to take interest in this magazine and could lead them to buy the magazine.
23. 6.) What have you learnt about technologies from the
process of constructing this product?
Firstly I began constructing I then made my masthead by using I then edited my image by
my magazine by putting a the text tool to write the text. For the removing it from the background
colour on my background. To image of the fist and microphone by using the filter extract tool. I
do this I selected the located inside the masthead I used then used the rubber tool to
background layer, selected the crop tool and linked the layers remove any tiny traces of the
the paint bucket tool and together and used the move tool to background. Finally I placed it
chose the colour I wanted. place it within the letter O. within the middle of the page by
using the move tool
24. I then added a footer by using the shape
I then added cover lines I then added a main cover line. tool and selecting a rectangle. I then
onto my front cover by using Again I achieved this by using outline it on the bottom of the page and
the text tool. I then used the the text tool and then moved it used the paint bucket tool to add the
move tool to position the into the position I wanted by colour green to make it stand out from the
text anywhere I wanted on using the move tool. I then used surrounding texts and other colours. I
the page. After I was the paint bucket tool to add then added writing to the rectangle but
satisfied where the cover colour to the text. I then added selecting the text tool. After I was pleased
line was located I used the an outline to the main cover line with the size and font of the text I added
paint bucket to add colour to by adding an effect and using the colour white by using the paint bucket
my text. the stroke tool. tool and added a black outline by using
the stroke tool.
25. I then added a price and
barcode. For the price I
used the text tool to type
the text and then used the
paint bucket tool to add
the colour. For the
barcode I used one from
the internet as there was
no possible way for me to
make my own.
27. Internet:
The internet was one of the most important and useful pieces of software in
regards to constructing my magazine and searching for information about the hip
hop genre. The internet was effective as it allowed me use search engines such as
‘Google’ to look at professional magazines and decided what codes and
conventions to use and not use on my magazine. It also allowed me go onto
websites such as slide share and blogger so that I could upload my coursework.
Through the internet I was able to obtain information of the history of hip hop and
how it was created and by what community which aided me when I came to
construct my magazine. It also allowed me to get images of hip hop artist, bands
and magazines to put on my coursework.
28. Microsoft word 2003:
Microsoft word 2003 was another piece of software is used through my coursework. It
was effective as it allowed me to write my coursework on the computer so that I could
then upload on my account on blogger. Microsoft word was useful as it saved me the
time and effort on writing it on a piece of paper and then scanning it through the
scanner magazine and then uploading it onto blogger, so therefore it was a very time
saving, time efficient, faster and easier alternative.
Microsoft office PowerPoint 2003:
Microsoft office PowerPoint 2003 was also piece of softwareI used through my
coursework. This piece of technology was effective as it allowed me to put images
onto my coursework and to write text about the topic. Microsoft office PowerPoint is
very similar to Microsoft word 2003 expect this allowed me to use images which
looked more visually clear.
29. Abode Photoshop Cs3:
I used this piece of software to make my front cover of my magazine. From using it
piece of software I have learnt:
• How to use and search for different fonts
• How to edit images
• How to add effects onto my images
• How to add a background colour onto my page
• How to separate an image for the background
30. Computer:
The ‘stone’ computer is a piece of hardware I used for all tasks in my coursework
expect for the making drafts of my magazine. Which the computer I would be unable
to use it’s software such as the Internet and Abode Photoshop CS3 and therefore
could not make my magazine.
Abode In Design CS3:
Another piece of software is used was Abode In Design CS3 which was effective as
it allowed me to construct my contents page and double page spreads. For me this
was the most challenging piece of software as I had not used it every much and
therefore only knew how to use a few out of it’s many tools.. However, eventually I
did learn how to use this program which allowed my to create my contents and
31. Memory stick:
This is the memory stick I used to transport files I had done onto other
computers to upload them to my blog.
Lumix Panasonic DMC – FS62 digital camera:
This is the camera I used to take all of my original images to use on my
front cover, contents page and double page spreads.
32. Slide share:
I used slide share to convert my PowerPoint's onto my blog. This was effective as
without this piece of software I would be unable to post PowerPoint's onto my blog
could therefore not complete sessions of my coursework.
Blogger:
I used blogger in order to post my coursework onto the internet so that the examiner
and mark my coursework. This was effective as without it I would be unable to present
my coursework to him/her and could therefore not complete the course.
33. 7.) Looking back at your preliminary task, what do you feel you have learnt
in the progression from it to the full product ?
My skills and knowledge on the software and hardware have improved since the preliminary. When
using Photoshop for the preliminary task I did know have to use a few tools but not as much as I now
know, it I believe it is accurate to say that my knowledge of Photoshop and my skills of using it’s tools
have improved.
34. Extract tool:
A tool which I learnt whilst constructing my music magazine was the extract tool. This allowed me to easily
and quickly remove a section of the image I wanted from the background by simply highlighting the outline of
the image I wanted to be removed. I believe it is evident that not only have I expanded on my knowledge of
Photoshop but I have also developed my skills since the preliminary as I was able to find this tool myself and
use it correctly for the first time which I believe shows that I generally have a good understanding of how to
use Photoshop and it’s programs. This tool is very accurate and corrects itself if you have made a mistake
therefore eliminating any chances of error to occur.
35. Artist Tool:
Another tool I learnt how to use effectively and accurately was the artistic tool. I already knew how to use this
tool as I used it on when constructing my college magazine for my preliminary and used it my music magazine
however, I did not that their was a range of effects to use. Above is an example of how I used it on my artist as
his face and clothing has an effect which I achieved by using the artistic tool and clicking on poster edges tool
out of the many other different effects. I believe this shows my knowledge has improved as I am now able to
use tools on a variety of thing which now include images, text and background.
36. Adjustments Tool:
Another tool I have learnt since my constructing my preliminary task is the adjustments tool. This tool
allows you to selected an image, background or text of your choosing and to change it’s colour whilst
since allowing it to have a realistic appearance. I never knew this tool existed when making my college
magazine at the preliminary so for me to now discover it shows that I have experimented with different
tools and therefore my skills and knowledge of Photoshop excelled. The images above show what the
image of my artist have originally looked like before I used the adjustments tool to change the colour and
in my opinion it makes the image become more noticeable and looks more visibly appealing