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Best Practices:
 Small Business & Social Media

          #ESUSM
          @jfwheeler2003
          @DroMUSIC90
           @JenFolger
Tweet Poll #1



∗ What do you think defines
  being a small business?
        (#ESUSM stream)
Small Biz Defined
Considerations before starting SM
Demographics
 (just a few of many)
Demographics
SM Platforms to consider
Tweet Poll #2



∗ Which best practices are correct
when considering social media for
       your small business?
Wind-Up Records


                                         @WindUpRecords




Christopher Graham
Senior Director of Marketing and Sales
@chrisgraham101
Notable Artists


                            Creed


            Evanescence
Seether
Wind-Up Records
       Social Media Sites

Text    Picture
                   Check-In   Audio




                    Video
Luna & Larry’s Coconut Bliss




                    Luna and Larry
               Co-Founders of Coconut Bliss
                   @LunaandLarrys
Social Media Used:
Martell Home Builders
    (Case Study)




                 Pierre Martell
             President/CEO of Martell
                  Home Builders.
                @martellhomes
Social Media Sites
Cazenovia Computer Repair




                 @CazComp
Tweet Poll #3


 ∗ Choose an industry that you know a
            good deal about.
∗ You are going to start a small business
            in that industry.
Which SM platform would you sign
 up your newly found business for
              first?

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