The New Mousetrap Start up Canvas. A great way to create a business plan.

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A business model canvas lets you put together a new business concept quickly and then test it. Mousetrap is based upon a couple of commonly used canvases.

Empresariales Noticias y política

Mousetrap Start-up
Canvas
Todd Palmer, Ph.D

Mousetrap Start-Up Canvas
● This is based upon both the Business Model
Canvas and the Lean Canvas.
● This Canvas is connected to a Trello
template.
● Other toolsets explore the different
components of the MSC.

Mousetrap Start-up Canvas
ENTREPRENEUR
INVESTORS
KEY
PARTNERS
TARGET
MARKETS
VALUE
PROPOSITION
PROBLEM
SOLUTION
ACTIVITIES
RESOURCES
CHANNELS
COSTS REVENUES

MSC: MAIN GOAL
ENTREPRENEUR
INVESTORS
KEY
PARTNERS
TARGET
MARKETS
VALUE
PROPOSITION
PROBLEM
SOLUTION
ACTIVITIES
RESOURCES
CHANNELS
COSTS REVENUES

MSC: STAKEHOLDERS
ENTREPRENEUR
INVESTORS
KEY
PARTNERS
TARGET
MARKETS
VALUE
PROPOSITION
PROBLEM
SOLUTION
ACTIVITIES
RESOURCES
CHANNELS
COSTS REVENUES

MSC: CUSTOMER DRIVERS
ENTREPRENEUR
INVESTORS
KEY
PARTNERS
TARGET
MARKETS
VALUE
PROPOSITION
PROBLEM
SOLUTION
ACTIVITIES
RESOURCES
CHANNELS
COSTS REVENUES

MSC: RESOURCE DRIVERS
ENTREPRENEUR
INVESTORS
KEY
PARTNERS
TARGET
MARKETS
VALUE
PROPOSITION
PROBLEM
SOLUTION
ACTIVITIES
RESOURCES
CHANNELS
COSTS REVENUES

MSC: METRICS
ENTREPRENEUR
INVESTORS
KEY
PARTNERS
TARGET
MARKETS
VALUE
PROPOSITION
PROBLEM
SOLUTION
ACTIVITIES
RESOURCES
CHANNELS
COSTS REVENUES

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