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Homepage Strategy
What is a Bounce Rate? When you visit a site, and don't go further than the page you landed on,  it's called Bouncing .  If 40 out of 100 visitors “bounce” off a page, it has a 40% Bounce Rate. If your Homepage Bounce Rate is greater than 12% you need to read on. 12% Bounce Rates ARE Possible!
Site Transparency ,[object Object],Is your homepage transparent?  ,[object Object],[object Object],[object Object]
Streaming Visitors Each type of audience needs to know where to go, and what areas of your site are useful and intended for them Consider your “Best” type of Audience and Design Primarily for them.   How To Layout a Niche Landing Page...
Local Business Homepages Need to have: 1. The area your serve 2. Address (add neighborhood if applicable). 3. Location Map (cross roads version will suffice) 4. Phone # 5. eMail Give Them What They Want...
Homepage Quadrant Guide Give visitors what THEY want before what YOU want. Here is how to lay out content on your homepage Still more  than 12%?...
Tips For Homepages For More Information, Visit:   http://www.emarketingmatador.com/great-homepage-secrets ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Homepage Strategy That Works

  • 2. What is a Bounce Rate? When you visit a site, and don't go further than the page you landed on, it's called Bouncing . If 40 out of 100 visitors “bounce” off a page, it has a 40% Bounce Rate. If your Homepage Bounce Rate is greater than 12% you need to read on. 12% Bounce Rates ARE Possible!
  • 3.
  • 4. Streaming Visitors Each type of audience needs to know where to go, and what areas of your site are useful and intended for them Consider your “Best” type of Audience and Design Primarily for them. How To Layout a Niche Landing Page...
  • 5. Local Business Homepages Need to have: 1. The area your serve 2. Address (add neighborhood if applicable). 3. Location Map (cross roads version will suffice) 4. Phone # 5. eMail Give Them What They Want...
  • 6. Homepage Quadrant Guide Give visitors what THEY want before what YOU want. Here is how to lay out content on your homepage Still more than 12%?...
  • 7.