A simple step by step presentation instructing you how to set up a Google Plus account for a business or organisation.

1. How to set up a Google Plus account for a
business or organisation

2.  A step by step guide on how to create a Google+
page for a business of organisation.
 Since November 2011 Google plus expanded its
services to offer the facility for businesses to
interact online via Google.
 It is about time businesses actually took advantage
of this option and used it to their best strength.

3. Here’s how to get started:
 Firstly you need to make sure you have a personal
account on Google plus. If you do not then click
on this link and set up an account:
https://accounts.google.com/SignUp?service=mail&c
ontinue=https%3A%2F%2Fmail.google.com%2Fmail%
2F&ltmpl=default&hl=en

4.  Once you have logged onto your personal Google
plus account, type into google ‘Google plus for
Business’ and click on the blue link ‘Create your
Google page’.

5.  Now choose the option ‘Company, Institution or
Organisation’ out of the five choices on the left
hand menu.
 For smaller businesses you may wish to choose the
Local business option as it provides the location
option enabling customers to see how close you are
to them.

6.  Type in the name of your page
and then provide a link to your
website. It says optional
however this is strongly
advised as it provides
customers and clients with a
direct link to your website.
 Selecting a category is critical
as it refines the search
therefore if you are in the
wrong category it impedes the
accuracy of the SEO (Search
Engine Optimization).

7.  Next it will ask you to provide up to 10 taglines for
your page.
 Make sure these include certain search terms you
think your customers or clients will use when
searching for your page. This again enhances your
SEO.

8.  After you’ve added your taglines now is the time to
customize your page to make it look personal to your
company
 This starts by
uploading a profile
picture. For example
the company logo.

9.  You can either drag a photo into the frame they provide
or choose to upload a file from your computer.

10.  Then you need to crop the image to fit the
dimensions appropriate for the profile picture

11.  The next step is to inform people about your
business page. Google have provided a simple
tool enabling you to send the link to all your
contacts. You can choose to do this at a later date
if you wish.

12.  Finally, another feature which personalises your page
is the cover photo. This allows you to put a
background or an image which represents your
business to visually give people an idea of what you
are about.

14.  Your Google Plus page is now set up for your
business or organisation.
 The next blog will advise you on why you would
use Google plus in business and how to achieve
better results by using it.