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- 1. Blue Mango Innovation Accelerating value creation through unexpected combinations Overview November 2010 1
- 2. Who We Are Blue Mango Innovation is a highly experienced team of professionals focused on helping you achieve acceleratedgrowth through innovation. We help you create value through our combination of deep technical skills, innovation methodologies, and business process expertise. Our extensive network across a variety of industry sectors allows us to connect your challenges with solutions from other industries. 11 consultants 3 time zones 2 continents 15 industry sectors 170+ years of experience 2 © 2010 Blue Mango Innovation LLC
- 3. What We Do An attractive business opportunity is the combination of customer needs, feasible solutions to those needs, and a viable route to making money. Blue Mango helps clients identify and realize new business opportunities by: Identifying unmet needs of customers Developing technically feasible solutions to those needs Identifying viable routes to making money by meeting customer needs CustomerNeeds “Will they buy it?” Feasible Solutions “Can we do it?” Viable Business “Is it profitable?” The Blue Mango Innovation Framework 3 © 2010 Blue Mango Innovation LLC
- 4. What we do – Identifying unmet needs Methods for identifying unmet needs Blue Mango has a variety of methodologies available for identifying unmet needs in a given market space. These can be externally or internally focused and can address existing or future needs. The appropriate tools are selected based on your strategic needs. These methodologies can yield deep and broad analysis, where the level of detail can be optimized for your specific project. 4 © 2010 Blue Mango Innovation LLC
- 6. External processes are focused on getting more from the open innovation process by identifying ideal partners, technologies and negotiating the most appropriate commercial arrangements.5 © 2010 Blue Mango Innovation LLC
- 7. Retained ownership HIGH LOW HIGH LOW Sell technology package Spin-in to existing business License Sale Narrow license Broad license JV Wholly Owned Commercial based partnership On-going Risk Maturity of concept Spin-out Part Owned Internal investment R&D Secure co-investor Public/Bank/ Partner Technology based partnership HIGH LOW Fit to existing business LOW HIGH What We Do – Identifying Routes to Make Money Blue Mango uses a three-stage evaluation methodology to help you identify the most commercially attractive opportunities to pursue. The first stage involves a primary screen to rapidly weed out poor opportunities. This is followed by assessing the market attractiveness for the leading opportunities. The next stage of the process is to assess the competitive positioning of your company using a Key Success Factor analysis. The final stage of the process is to identify the most viable options for for your organization and build an initial business case. Exploitation strategies Illustrative 6 © 2010 Blue Mango Innovation LLC
- 8. Why We Excel – Our Expertise and Network Our team of experienced consultants has expertise covering a broad range of industries, with deep technical and market knowledge. We have PhDs, engineers, MBAs, lawyers, and certifications in myriad specializations. Not only do we know industries and how they work, we also know the people who work in them. Through our extensive network, we can connect you with the right people in order to make the most of the identified opportunities. 7 © 2010 Blue Mango Innovation LLC
- 12. Development of internal innovation culture, processes, and practices for organizations ranging from global financial institutions to non-profits.
- 16. Implementation of an innovation excellence initiative for a carbon products company8 © 2010 Blue Mango Innovation LLC
- 20. Contact Info Doug Wilson PhD Blue Mango Innovation LLC Office 704-847-9812 Cell 704-424-3614 www.bluemangoinnovation.com doug.wilson@bluemangoinnovation.com 12 © 2010 Blue Mango Innovation LLC
