SlideShare una empresa de Scribd logo
1 de 25
 
The City With no Police!
What 2.0?? ,[object Object],[object Object],[object Object]
The Machine is Us/ing Us video @ youtube
TV vs. Web ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing vs. Search Marketing ,[object Object],[object Object]
Advertisements are great   If they are… Shown in the right time  & to the right people
Agriculture Age   (farmers) Industrial Age  (factory workers) Information Age   (knowledge workers) Conceptual Age   (creators and empathizers) Source: Dan Pink,  A Whole New Mind via: tompeters.com
“ Human c reativit y is the  ultimate  economic resource.”   —Richard Florida,   The Rise of the Creative Class via: tompeters.com
Web2.0 Keywords ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Web2.0 Keywords ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Web2.0 Keywords ,[object Object],[object Object]
del.icio.us
Social Bookmarking ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Web2.0 Keywords ,[object Object],[object Object],[object Object],[object Object]
Gold Corp ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Congratulations!
[object Object],[object Object],[object Object]
Web 2.0 Core Patterns
The Long Tail ,[object Object]
Data Data Data ,[object Object],[object Object],[object Object]
Harnessing Collective Intelligence ,[object Object]
Perpetual Beta  β
Thank you  

Más contenido relacionado

La actualidad más candente

Social software in education: an early 2007 overview
Social software in education: an early 2007 overviewSocial software in education: an early 2007 overview
Social software in education: an early 2007 overview
Bryan Alexander
 
Week2 socialmediatechnologyandsocietalchange-rev14
Week2 socialmediatechnologyandsocietalchange-rev14Week2 socialmediatechnologyandsocietalchange-rev14
Week2 socialmediatechnologyandsocietalchange-rev14
Ray Brannon
 
Digital citizenship josti
Digital citizenship jostiDigital citizenship josti
Digital citizenship josti
Sandy Munnell
 
Web 1.0: The Web as Resource
Web 1.0:  The Web as ResourceWeb 1.0:  The Web as Resource
Web 1.0: The Web as Resource
Johan Koren
 

La actualidad más candente (20)

Describing Everything - Open Web standards and classification
Describing Everything - Open Web standards and classificationDescribing Everything - Open Web standards and classification
Describing Everything - Open Web standards and classification
 
Web 2.0, entreprise 2.0, E-Learning 2.0
Web 2.0, entreprise 2.0, E-Learning 2.0Web 2.0, entreprise 2.0, E-Learning 2.0
Web 2.0, entreprise 2.0, E-Learning 2.0
 
Social software in education: an early 2007 overview
Social software in education: an early 2007 overviewSocial software in education: an early 2007 overview
Social software in education: an early 2007 overview
 
What is Web 2.0 ... (and why should we care?)
What is Web 2.0 ... (and why should we care?)What is Web 2.0 ... (and why should we care?)
What is Web 2.0 ... (and why should we care?)
 
Week2 socialmediatechnologyandsocietalchange-rev14
Week2 socialmediatechnologyandsocietalchange-rev14Week2 socialmediatechnologyandsocietalchange-rev14
Week2 socialmediatechnologyandsocietalchange-rev14
 
The Social Web
The Social WebThe Social Web
The Social Web
 
Northwest Elearning Community Conference Keynote
Northwest Elearning Community Conference Keynote Northwest Elearning Community Conference Keynote
Northwest Elearning Community Conference Keynote
 
Northwest eLearning Community Conference Keynote (10-07)
Northwest eLearning Community Conference Keynote (10-07)Northwest eLearning Community Conference Keynote (10-07)
Northwest eLearning Community Conference Keynote (10-07)
 
Central Bucks School District Engaging Digital Natives in the Study of Social...
Central Bucks School District Engaging Digital Natives in the Study of Social...Central Bucks School District Engaging Digital Natives in the Study of Social...
Central Bucks School District Engaging Digital Natives in the Study of Social...
 
Web 3.0 - What you may not know about the new web
Web 3.0 - What you may not know about the new webWeb 3.0 - What you may not know about the new web
Web 3.0 - What you may not know about the new web
 
Digital citizenship josti
Digital citizenship jostiDigital citizenship josti
Digital citizenship josti
 
Web2
Web2Web2
Web2
 
Comparative study of web 1, Web 2 and Web 3
Comparative study of web 1, Web 2 and Web 3Comparative study of web 1, Web 2 and Web 3
Comparative study of web 1, Web 2 and Web 3
 
Family Science Night
Family Science NightFamily Science Night
Family Science Night
 
Web 3.0
Web 3.0Web 3.0
Web 3.0
 
Iamg06
Iamg06Iamg06
Iamg06
 
Blogs & e advocacy
Blogs & e advocacyBlogs & e advocacy
Blogs & e advocacy
 
Web 1.0: The Web as Resource
Web 1.0:  The Web as ResourceWeb 1.0:  The Web as Resource
Web 1.0: The Web as Resource
 
Beyond Web 2.0 ... What's Next?
Beyond Web 2.0 ... What's Next?Beyond Web 2.0 ... What's Next?
Beyond Web 2.0 ... What's Next?
 
How we use social networks
How we use social networksHow we use social networks
How we use social networks
 

Destacado

Structured Data - The Future of Search
Structured Data - The Future of SearchStructured Data - The Future of Search
Structured Data - The Future of Search
Elias Dabbas
 
Online Marketing Using Adwords and Google Analytics social media forum 2010
Online Marketing Using Adwords and Google Analytics social media forum 2010Online Marketing Using Adwords and Google Analytics social media forum 2010
Online Marketing Using Adwords and Google Analytics social media forum 2010
Elias Dabbas
 
Adwords training social media forum 2010
Adwords training social media forum 2010Adwords training social media forum 2010
Adwords training social media forum 2010
Elias Dabbas
 

Destacado (12)

Remarketing Basics
Remarketing BasicsRemarketing Basics
Remarketing Basics
 
Structured Data - The Future of Search
Structured Data - The Future of SearchStructured Data - The Future of Search
Structured Data - The Future of Search
 
Google Analytics and Google AdWords for the Online Marketer
Google Analytics and Google AdWords for the Online MarketerGoogle Analytics and Google AdWords for the Online Marketer
Google Analytics and Google AdWords for the Online Marketer
 
Online Marketing Using Adwords and Google Analytics social media forum 2010
Online Marketing Using Adwords and Google Analytics social media forum 2010Online Marketing Using Adwords and Google Analytics social media forum 2010
Online Marketing Using Adwords and Google Analytics social media forum 2010
 
Online Marketing - Forward to Basics
Online Marketing - Forward to BasicsOnline Marketing - Forward to Basics
Online Marketing - Forward to Basics
 
Web Analytics - The Starting Point WAWDubai
Web Analytics - The Starting Point WAWDubaiWeb Analytics - The Starting Point WAWDubai
Web Analytics - The Starting Point WAWDubai
 
Analytics and Adwords for Online Marketers DIC Excellence Series
Analytics and Adwords for Online Marketers DIC Excellence SeriesAnalytics and Adwords for Online Marketers DIC Excellence Series
Analytics and Adwords for Online Marketers DIC Excellence Series
 
AdWords Research, Segmentation, Targeting, Strategies
AdWords Research, Segmentation, Targeting, StrategiesAdWords Research, Segmentation, Targeting, Strategies
AdWords Research, Segmentation, Targeting, Strategies
 
SEO / SEM Strategies - Presented in MediaME Forum
SEO / SEM Strategies - Presented in MediaME ForumSEO / SEM Strategies - Presented in MediaME Forum
SEO / SEM Strategies - Presented in MediaME Forum
 
CMS as a Marketing Tool - Drupal
CMS as a Marketing Tool - DrupalCMS as a Marketing Tool - Drupal
CMS as a Marketing Tool - Drupal
 
Adwords training social media forum 2010
Adwords training social media forum 2010Adwords training social media forum 2010
Adwords training social media forum 2010
 
Arabic Search Marketing MediaME Presentation 2011
Arabic Search Marketing MediaME Presentation 2011Arabic Search Marketing MediaME Presentation 2011
Arabic Search Marketing MediaME Presentation 2011
 

Similar a Web2.0 Primer

Web 2.0 Licensed to Kill
Web 2.0 Licensed to KillWeb 2.0 Licensed to Kill
Web 2.0 Licensed to Kill
Mike Thornburg
 
2009 Texas CIO Summit - Web 2.0
2009 Texas CIO Summit - Web 2.02009 Texas CIO Summit - Web 2.0
2009 Texas CIO Summit - Web 2.0
NIC Inc | EGOV
 

Similar a Web2.0 Primer (20)

government in the 2.0 era [2008 IACA Conference]
government in the 2.0 era [2008 IACA Conference]government in the 2.0 era [2008 IACA Conference]
government in the 2.0 era [2008 IACA Conference]
 
Web 2.0 - cutting through the clutter
Web 2.0 - cutting through the clutterWeb 2.0 - cutting through the clutter
Web 2.0 - cutting through the clutter
 
Mac129 med102 Web 2.0
Mac129 med102 Web 2.0Mac129 med102 Web 2.0
Mac129 med102 Web 2.0
 
Social Media, an overview
Social Media, an overviewSocial Media, an overview
Social Media, an overview
 
STC Wikinomics
STC WikinomicsSTC Wikinomics
STC Wikinomics
 
Web 2.0
Web 2.0Web 2.0
Web 2.0
 
Web 2.0 Licensed to Kill
Web 2.0 Licensed to KillWeb 2.0 Licensed to Kill
Web 2.0 Licensed to Kill
 
2009 MD Digital Government Summit - Web 2.0
2009 MD Digital Government Summit - Web 2.02009 MD Digital Government Summit - Web 2.0
2009 MD Digital Government Summit - Web 2.0
 
DOR Futurecast
DOR FuturecastDOR Futurecast
DOR Futurecast
 
Michael Schrage Digital Health Assembly 2015
Michael Schrage Digital Health Assembly 2015Michael Schrage Digital Health Assembly 2015
Michael Schrage Digital Health Assembly 2015
 
KM2.0: Knowledge, Creativity and Innovation
KM2.0: Knowledge, Creativity and InnovationKM2.0: Knowledge, Creativity and Innovation
KM2.0: Knowledge, Creativity and Innovation
 
Communities Not Clients
Communities Not ClientsCommunities Not Clients
Communities Not Clients
 
Wikinomics and the Future of Education
Wikinomics and the Future of EducationWikinomics and the Future of Education
Wikinomics and the Future of Education
 
Social Media – Down the Rabbit Hole
Social Media – Down the Rabbit HoleSocial Media – Down the Rabbit Hole
Social Media – Down the Rabbit Hole
 
Web2
Web2Web2
Web2
 
2009 Texas CIO Summit - Web 2.0
2009 Texas CIO Summit - Web 2.02009 Texas CIO Summit - Web 2.0
2009 Texas CIO Summit - Web 2.0
 
Web 2.0 & Social Computing
Web 2.0 & Social Computing Web 2.0 & Social Computing
Web 2.0 & Social Computing
 
Learning 2.0: Innovations to Gain the Edge
Learning 2.0:  Innovations to Gain the EdgeLearning 2.0:  Innovations to Gain the Edge
Learning 2.0: Innovations to Gain the Edge
 
Social Technology
Social TechnologySocial Technology
Social Technology
 
Library 2.0: A New Version for the Future
Library 2.0: A New Version for the FutureLibrary 2.0: A New Version for the Future
Library 2.0: A New Version for the Future
 

Más de Elias Dabbas

Más de Elias Dabbas (6)

Antifragility in Digital Marketing
Antifragility in Digital MarketingAntifragility in Digital Marketing
Antifragility in Digital Marketing
 
Log file analysis with advertools
Log file analysis with advertoolsLog file analysis with advertools
Log file analysis with advertools
 
Log File Analysis
Log File AnalysisLog File Analysis
Log File Analysis
 
Twitter Dashboard
Twitter DashboardTwitter Dashboard
Twitter Dashboard
 
Don't research keywords, generate them...
Don't research keywords, generate them...Don't research keywords, generate them...
Don't research keywords, generate them...
 
BoxofficeMojo Data Interactive Dashboard
BoxofficeMojo Data Interactive DashboardBoxofficeMojo Data Interactive Dashboard
BoxofficeMojo Data Interactive Dashboard
 

Último

Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
dlhescort
 
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
dlhescort
 
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
daisycvs
 
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
Renandantas16
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
amitlee9823
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
lizamodels9
 

Último (20)

Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
 
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
 
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
 
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptx
 
Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Service
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
 
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptx
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communications
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
 
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A  SALESMAN / WOMANA DAY IN THE LIFE OF A  SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMAN
 
Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentation
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
 
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service AvailableCall Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
 
Falcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to ProsperityFalcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to Prosperity
 
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st CenturyFamous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Century
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
 
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
 

Web2.0 Primer