EV Dealer Engagement Program by Thor Hinckley

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Forth

Thor Hinckley, Senior Program Manager at Forth, gave this presentation at Forth's webinar on September 10, 2019

Motor

EV Dealer
Engagement Program
Tools that boost engagement between
utilities, their customers and EV
dealerships to improve the EV buying
experience.
Thor Hinckley, Senior Program Manager
5.8.19

Easy Levels Of
Engagement
Forth has created a menu of tactics
for you to choose from.
Our recommended approach is to use
the tactics in a focused time period,
e.g 1-3 months.
You can use many of the tactics out of
the box, and others you may choose
to customize and make your own.

•Sales tools and
training
•Certification program
•In-showroom kiosk
•Sales incentive
program
•Live video event
EV Dealership
Engagement
and Training

•Direct mail
•Email
•Plug-and-Play
Website Content
•Digital Ads
•Social Media
•Gamification
Utility/Muni
Marketing Support

Thor Hinckley
thorh@forthmobility.org
www.forthmobility.org
Questions?
March 2019 | Forth 5

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