SlideShare una empresa de Scribd logo
1 de 40
Descargar para leer sin conexión
The 21st Century
Ordnance Survey

         Ed Parsons
  Chief Technology Officer
Who is Ordnance Survey ?
Great Britain's national mapping
             agency
m
                                                                                                                                                                 /sche
                                                                                                                                                           l
                                                                                                                                                      k/xm
                                                                                                                                                .co.u
                                                                                          sgb'                                             rvey
                                                                                  ces/o                                               ncesu
                                                                             espa
                                                         '?>                                                                              rdna
                                                   TF-8                    m     /na                                                 ww.o
                                                                          /xml
                                            g='U                                                                                  /w
                                        in                             uk                                                   ttp:/
                                ncod                             y.co.                                                sgb h
                       1.0' e on                         urve                                                                                                  >
                                                                                                                                                         ption
                 n='                                 ces                                                          s/o
                                                                                                                                                   escri
                                                                                                           space
          ersio Collecti w.ordnan et/gml' k'                                                ce'                                                l:d
       lv                                                                              an                e
                                                                                 -inst           l/nam
<?xm :Feature p://ww pengis.n 99/xlin                                                                                                   </gm
                                                                         hema o.uk/xm                                              3-29
                         t                               9
                                         .o
      b                t
<osg :osgb='h ://www .w3.org/1 1/XMLSc rvey.c                                                                                    0
                                                                                                                            003-
                                                                                                                     ed, 2
                      ttp
      ns                                                  0             su                                                                                                                              000.
                                         w
 xml :gml='h tp://ww 3.org/20 dnance                                                                           eserv
                                                                                                                                                                                                  0,153
                                                                                                          hts r >
                                                            r
         s                 t
  xmln :xlink='h ://www.w ://www.o                                                                      g                                                                                       0
                                                                                                 All ri                                                                                    00.0
                                                                                                                y
                                                                                         ight. oundedB                                                                                4610
       lns             ttp n='http                                                     r                                                                                            0
                   'h                                                           Copy
   xm                                                                                                                                                                         0.00
            :xsi=                                                                                l:b
                              tio                                       rown ull></gm e>                                                                                 5300
      mlns emaLoca xsd'                                                                                                                                               ,1
                                                                      C
    x
                                                              y, (c)                                                                                             .000
                                                                                               im
                                                                              l:n
                               s.
           ch                                          urve wn</gm b:queryT
     xsi:s FFeature 1'>                                                                                                                                    2000
                                                 nce S                                                                                                  46
                                                                               sg                                                                000
                                                                 o
                               -
            N
      OSD DS-2192 n>Ordna ull>unkn 5:34</o                                                                                                  500.
                                                                                                                                          2
                                                                 :5                                                                 00,15
                                                  n
                                o
             G
      fid=' descripti y><gml: 3-29T16                                                                                         00.0
              l:                                   0                                                                       20
                                 B
        <gm bounded e>2003-                                                                                          0 46
                                                                                                                0.00
                                                                  G'>
               l:                im                                                                           0
        <gm :queryT ent>                                       N                                       ,1520
                                                       gb:B
                                                 e='os                                          .000
                                Ext
             sgb                                                                            00
         <o                ery              am                                     4620
                  b:qu              srsN
           <osg Polygon daryIs>                                               000
                                                                            .
                                                                    2000
                  l:                  n                                            >
           <gm outerBou g>                                  00,15 ordinates
                                                       0.0 l:co
                    :                 n
                   l
            <gm LinearRi s>46100 /gm
                                     ate 0.000<
                     l:
             <gm coordin
                                          200
                      l:
              <gm 0.000,15 ng>
                                           i
                        0
               4610 l:LinearR ndaryIs>
                                          ou                                                       419'>
                 </gm l:outerB                                                                                                                                                   t>
                                                                                            8181                                                                           :Poin
                                              >
                                                                                                                                                                     /gml
                                                                                          3
                  </gm l:Polygon tent>                                            0013 e>                                                                          <
                                                            ber>            000                                                                              ates>
                                               x
                   </gm b:queryE hicMem d='osgb1 atureCod                                                                                              ordin
                                                                                                                                                    co
                                                              fi
                                                p
                             g                                               e                                                                gml:
                   </os :cartogra hicText </osgb:f                                                     e>
                                                                                                                                       00</
                                                                                               nDat eme>
                                                 p             3
                              b                                                             io
                     <osg :Cartogra de>1013 ersion>                                                                                   6
                                                                                                                                 200.
                                                                                     :vers            th
                                                                               osgb s</osgb:                               0,152
                                                Co
                              gb                               :v            /                                           5
                      <os :feature                    /osgb          3-11<                                        246.0
                                                                                    rie
                                               n>2< >2002-0 Bounda                                           >461
                             sgb          sio
                        <o                                                                                 s
                                                                                                    inate
                                  b:ver                           ative
                                                    ate
                                                                                           coord
                          <osg :versionD dministr                                       l:
                                                                                  <gm
                                   b                A
                           <osg :theme> int>                              NG'>
                                                                    gb:B
                                                     o
                                    b
                             <osg :anchorP ame='os                                                                      nge>
                                                                                                          te>
                                                                                                   geDa onForCha
                                   gb               sN
                             <os Point sr oint>                                            :chan         as
                                                                                  /osgb /osgb:re
                                  ml:               orP
                              <g                                             01< ge<
                                               nch            ry>
                                                                       -06-
                                                        isto
                                       gb:a
                                </os :changeH te>1992 TextChan
                                                         a
                                        b
                                 <osg :changeD rChange>                                                          >            >
                                                                                                           Date         ange
                                                                                                     ange onForCh
                                      sgb asonFo tory>
                                  <o                                                               h
                                                                                          sgb:c
                                              :re            is                                            as
                                     osgb :changeH tory>                           7</o /osgb:re
                                   <                                            -0
                                                                           -06
                                                            is                            s<
                                             gb
                                    </os :changeH te>2001 Attribute
                                                             a
                                              b
                                     <osg :changeD rChange>
                                             gb              o
                                      <os :reasonF istory>
                                                               H
                                                b
                                       <osg b:change
                                               sg
Information, not just a map




          osgb10000005575721
•   Uses cutting-edge surveying techniques to update and
    enhance database
•   Developing one of the worlds largest spatial databases
•   Continually introducing new ways to deliver GI to meet
    market demand
•   Active participant in global GI community initiatives
•   Worldwide reputation for championing innovation and
    technology
99.6%
Agency Performance Monitor

99.6 % of significant real-world features are represented
in the database within six months of completion
Populating the database


                                         Aerial Survey




                    1 billion features

GPS Field Capture

                                         “As built” CAD drawings
Exploiting the database


                               Printed maps




                                   Digital Data




                                   Web Services
Partners
Delivery online ..
Delivered by partners
Ordnance Survey key facts..

               • Ordnance Survey is solely
                 funded through the licensing
                 of information products and
                 services
               • 2005-6 Profit of £ 7.9m on a
                 turnover of £117.7m
               • Nearly 55% of revenue is
                 now from the private sector
               • Paid dividend £2.6m to UK
                 Government stakeholder
Maintaining the
       National
    Geospatial
     database


                  21
GPS Antenna
                                 Centimetre accuracy Antenna




                            Tablet PC
RTK GPS                     Customised Field editing software
GPS Receiver and Wireless
Data modem
OSNET - RTK network




Church Lawford Met Office Station
Pilot’s HUD
   Links to GPS & Inertial Measurement Unit




                         £1m
                                              Flight Data Storage
                                              3 x 300 GB RAID Disk packs
DMC Sensor
Equivalent 106 Megapixel 4 CCD Camera
The “new” geographic
     consumer..
Not your granddad anymore..



•   Don’t remember life before the internet

•   Instant gratification

•   Issue rather than “political” motivation

•   Member of a global community..
where is
everywhere..
Pervasive location




GPS Absolute location
                                                    RFID Relative location




                        Ultra-sound/laser range finding
Web 1.0 & LBS



where = peripheral
User



                                             Location
                                              enabled
Application

                                           application
               Application   Application
Location API

                                                 stack
          Portal toolkit

       Network Access
User



                                             Location
                                              enabled
Application   Application    Application

                                           application
         Portal toolkit
                                                 stack
              Location API

       Network Access
Where

passive to
active...
Enhanced situational awareness




                                           Distance to Police Station 120m


             Distance to Post Office 90m
Enhanced situational awareness

                 Distance to Police Station 60m




            Distance to Post Office 40m
Enhanced situational awareness




                   Video Copyright Edinburgh University 2005
Product Simplicity
                                                                                 OS MasterMap Topo
                                                                                Land-Line




                                                               OS MasterMap Address
                                                              AddressPoint
                                                   1:10 000 Raster
                                           OS MasterMap ITN
£                                                     Landplan
                                              Meridian 2
                 Code-Point              OSCAR AM TM
                                              OSCAR
                                        Superplan plots
            Landform Profile Plus OS MasterMap Imagery
                                1:25 000 Raster
                    OS Streetview Code-Point polygons
              OS Locator
            1:50 000 Raster Interest
                   Points of                 Superplan data
                                                                                              Vector
      1:250 000Strategi
                Raster
                                                                                              Raster
     MiniScale



                                                  detail
Product Simplicity

                                                     DLM 250K ?



                                        DLM 100K ?



                                           on
                                        ti
                                      sa
£
                                   li
                                 ra
                   DLM 10K ?

                                e
                       en
                      G
                                                      Vector
      Source DLM
                                                      Raster




                               detail
On Demand


                               OGC Web
                                service

                                                       “Thick”/”Thin”
   OS             OS                                                    OS Customer
                                                           Client
Database   Publishing Server




                               OGC Web
                                service



                                                       “Thick”/”Thin”
                                          OS Partner
   OS             OS                                                    OS Customer
                                                           Client
                                          App Server
Database   Publishing Server
Location Based Services future..



     where = a driver
Thank you..

Más contenido relacionado

Último

[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdfhans926745
 
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationFrom Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationSafe Software
 
The Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptxThe Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptxMalak Abu Hammad
 
Enhancing Worker Digital Experience: A Hands-on Workshop for Partners
Enhancing Worker Digital Experience: A Hands-on Workshop for PartnersEnhancing Worker Digital Experience: A Hands-on Workshop for Partners
Enhancing Worker Digital Experience: A Hands-on Workshop for PartnersThousandEyes
 
SIEMENS: RAPUNZEL – A Tale About Knowledge Graph
SIEMENS: RAPUNZEL – A Tale About Knowledge GraphSIEMENS: RAPUNZEL – A Tale About Knowledge Graph
SIEMENS: RAPUNZEL – A Tale About Knowledge GraphNeo4j
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024Rafal Los
 
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure serviceWhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure servicePooja Nehwal
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonetsnaman860154
 
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...HostedbyConfluent
 
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...Patryk Bandurski
 
Tech-Forward - Achieving Business Readiness For Copilot in Microsoft 365
Tech-Forward - Achieving Business Readiness For Copilot in Microsoft 365Tech-Forward - Achieving Business Readiness For Copilot in Microsoft 365
Tech-Forward - Achieving Business Readiness For Copilot in Microsoft 3652toLead Limited
 
Injustice - Developers Among Us (SciFiDevCon 2024)
Injustice - Developers Among Us (SciFiDevCon 2024)Injustice - Developers Among Us (SciFiDevCon 2024)
Injustice - Developers Among Us (SciFiDevCon 2024)Allon Mureinik
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsMark Billinghurst
 
Factors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptxFactors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptxKatpro Technologies
 
Kotlin Multiplatform & Compose Multiplatform - Starter kit for pragmatics
Kotlin Multiplatform & Compose Multiplatform - Starter kit for pragmaticsKotlin Multiplatform & Compose Multiplatform - Starter kit for pragmatics
Kotlin Multiplatform & Compose Multiplatform - Starter kit for pragmaticscarlostorres15106
 
Handwritten Text Recognition for manuscripts and early printed texts
Handwritten Text Recognition for manuscripts and early printed textsHandwritten Text Recognition for manuscripts and early printed texts
Handwritten Text Recognition for manuscripts and early printed textsMaria Levchenko
 
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)Gabriella Davis
 
Breaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountBreaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountPuma Security, LLC
 
Slack Application Development 101 Slides
Slack Application Development 101 SlidesSlack Application Development 101 Slides
Slack Application Development 101 Slidespraypatel2
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptxHampshireHUG
 

Último (20)

[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf
 
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationFrom Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
 
The Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptxThe Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptx
 
Enhancing Worker Digital Experience: A Hands-on Workshop for Partners
Enhancing Worker Digital Experience: A Hands-on Workshop for PartnersEnhancing Worker Digital Experience: A Hands-on Workshop for Partners
Enhancing Worker Digital Experience: A Hands-on Workshop for Partners
 
SIEMENS: RAPUNZEL – A Tale About Knowledge Graph
SIEMENS: RAPUNZEL – A Tale About Knowledge GraphSIEMENS: RAPUNZEL – A Tale About Knowledge Graph
SIEMENS: RAPUNZEL – A Tale About Knowledge Graph
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024
 
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure serviceWhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonets
 
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
 
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
 
Tech-Forward - Achieving Business Readiness For Copilot in Microsoft 365
Tech-Forward - Achieving Business Readiness For Copilot in Microsoft 365Tech-Forward - Achieving Business Readiness For Copilot in Microsoft 365
Tech-Forward - Achieving Business Readiness For Copilot in Microsoft 365
 
Injustice - Developers Among Us (SciFiDevCon 2024)
Injustice - Developers Among Us (SciFiDevCon 2024)Injustice - Developers Among Us (SciFiDevCon 2024)
Injustice - Developers Among Us (SciFiDevCon 2024)
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR Systems
 
Factors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptxFactors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptx
 
Kotlin Multiplatform & Compose Multiplatform - Starter kit for pragmatics
Kotlin Multiplatform & Compose Multiplatform - Starter kit for pragmaticsKotlin Multiplatform & Compose Multiplatform - Starter kit for pragmatics
Kotlin Multiplatform & Compose Multiplatform - Starter kit for pragmatics
 
Handwritten Text Recognition for manuscripts and early printed texts
Handwritten Text Recognition for manuscripts and early printed textsHandwritten Text Recognition for manuscripts and early printed texts
Handwritten Text Recognition for manuscripts and early printed texts
 
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)
 
Breaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountBreaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path Mount
 
Slack Application Development 101 Slides
Slack Application Development 101 SlidesSlack Application Development 101 Slides
Slack Application Development 101 Slides
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
 

Destacado

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by HubspotMarius Sescu
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTExpeed Software
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 

Destacado (20)

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPT
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 

The 21st Century Mapping Agency

  • 1. The 21st Century Ordnance Survey Ed Parsons Chief Technology Officer
  • 2. Who is Ordnance Survey ?
  • 3. Great Britain's national mapping agency
  • 4. m /sche l k/xm .co.u sgb' rvey ces/o ncesu espa '?> rdna TF-8 m /na ww.o /xml g='U /w in uk ttp:/ ncod y.co. sgb h 1.0' e on urve > ption n=' ces s/o escri space ersio Collecti w.ordnan et/gml' k' ce' l:d lv an e -inst l/nam <?xm :Feature p://ww pengis.n 99/xlin </gm hema o.uk/xm 3-29 t 9 .o b t <osg :osgb='h ://www .w3.org/1 1/XMLSc rvey.c 0 003- ed, 2 ttp ns 0 su 000. w xml :gml='h tp://ww 3.org/20 dnance eserv 0,153 hts r > r s t xmln :xlink='h ://www.w ://www.o g 0 All ri 00.0 y ight. oundedB 4610 lns ttp n='http r 0 'h Copy xm 0.00 :xsi= l:b tio rown ull></gm e> 5300 mlns emaLoca xsd' ,1 C x y, (c) .000 im l:n s. ch urve wn</gm b:queryT xsi:s FFeature 1'> 2000 nce S 46 sg 000 o - N OSD DS-2192 n>Ordna ull>unkn 5:34</o 500. 2 :5 00,15 n o G fid=' descripti y><gml: 3-29T16 00.0 l: 0 20 B <gm bounded e>2003- 0 46 0.00 G'> l: im 0 <gm :queryT ent> N ,1520 gb:B e='os .000 Ext sgb 00 <o ery am 4620 b:qu srsN <osg Polygon daryIs> 000 . 2000 l: n > <gm outerBou g> 00,15 ordinates 0.0 l:co : n l <gm LinearRi s>46100 /gm ate 0.000< l: <gm coordin 200 l: <gm 0.000,15 ng> i 0 4610 l:LinearR ndaryIs> ou 419'> </gm l:outerB t> 8181 :Poin > /gml 3 </gm l:Polygon tent> 0013 e> < ber> 000 ates> x </gm b:queryE hicMem d='osgb1 atureCod ordin co fi p g e gml: </os :cartogra hicText </osgb:f e> 00</ nDat eme> p 3 b io <osg :Cartogra de>1013 ersion> 6 200. :vers th osgb s</osgb: 0,152 Co gb :v / 5 <os :feature /osgb 3-11< 246.0 rie n>2< >2002-0 Bounda >461 sgb sio <o s inate b:ver ative ate coord <osg :versionD dministr l: <gm b A <osg :theme> int> NG'> gb:B o b <osg :anchorP ame='os nge> te> geDa onForCha gb sN <os Point sr oint> :chan as /osgb /osgb:re ml: orP <g 01< ge< nch ry> -06- isto gb:a </os :changeH te>1992 TextChan a b <osg :changeD rChange> > > Date ange ange onForCh sgb asonFo tory> <o h sgb:c :re is as osgb :changeH tory> 7</o /osgb:re < -0 -06 is s< gb </os :changeH te>2001 Attribute a b <osg :changeD rChange> gb o <os :reasonF istory> H b <osg b:change sg
  • 5. Information, not just a map osgb10000005575721
  • 6. Uses cutting-edge surveying techniques to update and enhance database • Developing one of the worlds largest spatial databases • Continually introducing new ways to deliver GI to meet market demand • Active participant in global GI community initiatives • Worldwide reputation for championing innovation and technology
  • 7. 99.6% Agency Performance Monitor 99.6 % of significant real-world features are represented in the database within six months of completion
  • 8. Populating the database Aerial Survey 1 billion features GPS Field Capture “As built” CAD drawings
  • 9. Exploiting the database Printed maps Digital Data Web Services Partners
  • 12. Ordnance Survey key facts.. • Ordnance Survey is solely funded through the licensing of information products and services • 2005-6 Profit of £ 7.9m on a turnover of £117.7m • Nearly 55% of revenue is now from the private sector • Paid dividend £2.6m to UK Government stakeholder
  • 13. Maintaining the National Geospatial database 21
  • 14. GPS Antenna Centimetre accuracy Antenna Tablet PC RTK GPS Customised Field editing software GPS Receiver and Wireless Data modem
  • 15. OSNET - RTK network Church Lawford Met Office Station
  • 16.
  • 17.
  • 18. Pilot’s HUD Links to GPS & Inertial Measurement Unit £1m Flight Data Storage 3 x 300 GB RAID Disk packs DMC Sensor Equivalent 106 Megapixel 4 CCD Camera
  • 19.
  • 21. Not your granddad anymore.. • Don’t remember life before the internet • Instant gratification • Issue rather than “political” motivation • Member of a global community..
  • 22.
  • 23.
  • 25.
  • 26. Pervasive location GPS Absolute location RFID Relative location Ultra-sound/laser range finding
  • 27. Web 1.0 & LBS where = peripheral
  • 28. User Location enabled Application application Application Application Location API stack Portal toolkit Network Access
  • 29.
  • 30.
  • 31. User Location enabled Application Application Application application Portal toolkit stack Location API Network Access
  • 33. Enhanced situational awareness Distance to Police Station 120m Distance to Post Office 90m
  • 34. Enhanced situational awareness Distance to Police Station 60m Distance to Post Office 40m
  • 35. Enhanced situational awareness Video Copyright Edinburgh University 2005
  • 36. Product Simplicity OS MasterMap Topo Land-Line OS MasterMap Address AddressPoint 1:10 000 Raster OS MasterMap ITN £ Landplan Meridian 2 Code-Point OSCAR AM TM OSCAR Superplan plots Landform Profile Plus OS MasterMap Imagery 1:25 000 Raster OS Streetview Code-Point polygons OS Locator 1:50 000 Raster Interest Points of Superplan data Vector 1:250 000Strategi Raster Raster MiniScale detail
  • 37. Product Simplicity DLM 250K ? DLM 100K ? on ti sa £ li ra DLM 10K ? e en G Vector Source DLM Raster detail
  • 38. On Demand OGC Web service “Thick”/”Thin” OS OS OS Customer Client Database Publishing Server OGC Web service “Thick”/”Thin” OS Partner OS OS OS Customer Client App Server Database Publishing Server
  • 39. Location Based Services future.. where = a driver