Pitch epiluna web2day

•

1 recomendación•337 vistas

Finding the suitable esthetician is painfull. 2 out of 3 women try new ones every year because they are looking for quality, which is much more important than price to them. Epiluna is a website where you can search, compare, review and find your esthetician. Browse over candid reviews, opinions, and detailed information about products used, music, atmosphere, services’ prices and even more - All by women like you. At any time of the day, you can also book and pay online. You'll also find a place with a loyalty program and promotional offers. For estheticians, Epiluna is a new tool to get in touch with their customers. Less calls but much more bookings directly scheduled in our dedicated application to organise their working day. We help estheticians to sell their expertise and they can stay focus on their customer relationship. Compare, book, review - A real esthetic revolution !

Empresariales Tecnología

My Esthetician Online
Compare • Find • Book

Need an esthetician today...
What if you choose a better one ?

Why is it so painful ?
• Your esthetician is full for the upcoming month ?
• Exhausted by the “quick and dirty” ?
• Moving to a new town and don’t know any esthetician there ?
• Haven’t yet find the perfect waxing spot ?
You need to find a new, available and trustfull esthetician !
But how ?

How do we solve
your issue ?
Website & mobile app
listing estheticians
around
Reviews, peer
recommandations and
prices information
Online booking and
paiement, making
everything easier

Women behavior
Going to the esthetician :
• Every month (30%)
• At least 3 time per year (81%)
Looking for :
• Quality (45%)
• Good prices (33%)
• Proximity (12%).

Market Size
in France
30 415
estheticians
Source: Insee 01/01/2014
11 millions
of potential customers
60% of women go to the esthetician

Value proposition
Business
Development
& planning
management
Find estheticians around
Compare with checked reviews
Book Esthetician
for estheticians

Revenu projections
300
1%
YEAR 1 :
150,000 €
of french marker share as suscribers
subscriptions (29€/mo)
1.5 €
10
fee per booking
booking per suscriber each month

Competition
● Competitors focus on price (discounts)
● Customers first interest is the quality
● Competitors are generalist not focus on
estheticians

Competitive Advantage
● Checked Reviews : Help women to choose
● Online booking : H24 easy to use & gain of time
● Online payment : Prepaid services
● High level of information about esthetician (products
used / ambiance / list of services & pricing …)

Timeline
● May > Beta epiluna.com
● Sept > epiluna on iOS
● Oct > first paid booking

Team
Estelle - CSO
Clement - UX/UI
Nadia - CEO
Estelle - CMOMathieu - CTO

What we need now
• Feedbacks &
Communication
• 150 000 €
epiluna.com
@epiluna
hello@epiluna.com

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Pitch epiluna web2day

1. My Esthetician Online Compare • Find • Book

2. Need an esthetician today... What if you choose a better one ?

3. Why is it so painful ? • Your esthetician is full for the upcoming month ? • Exhausted by the “quick and dirty” ? • Moving to a new town and don’t know any esthetician there ? • Haven’t yet find the perfect waxing spot ? You need to find a new, available and trustfull esthetician ! But how ?

4. How do we solve your issue ? Website & mobile app listing estheticians around Reviews, peer recommandations and prices information Online booking and paiement, making everything easier

5. Women behavior Going to the esthetician : • Every month (30%) • At least 3 time per year (81%) Looking for : • Quality (45%) • Good prices (33%) • Proximity (12%).

6. Market Size in France 30 415 estheticians Source: Insee 01/01/2014 11 millions of potential customers 60% of women go to the esthetician

7. Product BETA M A Y 2014

8. Value proposition Business Development & planning management Find estheticians around Compare with checked reviews Book Esthetician for estheticians

9. Revenu sources Fee: 1,5 € / Booking Free or subscription: - Free : esthetician listed on Epiluna.com - Pro (29€/mo) : detailed esthetician profile + online booking - Pro + (49€/mo) : customer relationship management tool included + detailed statistics available

10. Revenu projections 300 1% YEAR 1 : 150,000 € of french marker share as suscribers subscriptions (29€/mo) 1.5 € 10 fee per booking booking per suscriber each month

11. Competition ● Competitors focus on price (discounts) ● Customers first interest is the quality ● Competitors are generalist not focus on estheticians

12. Competitive Advantage ● Checked Reviews : Help women to choose ● Online booking : H24 easy to use & gain of time ● Online payment : Prepaid services ● High level of information about esthetician (products used / ambiance / list of services & pricing …)

13. Timeline ● May > Beta epiluna.com ● Sept > epiluna on iOS ● Oct > first paid booking

14. Team Estelle - CSO Clement - UX/UI Nadia - CEO Estelle - CMOMathieu - CTO

15. What we need now • Feedbacks & Communication • 150 000 € epiluna.com @epiluna hello@epiluna.com

Pitch epiluna web2day

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