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The Snowflake Effect

beyond l’embarras du choix



              Erik Duval
         K.U.Leuven & ARIADNE
    http://www.cs.kuleuven.be/~erikd

                   1
2
http://www.slideshare.net/erik.duval




3
4   http://flickr.com/photos/mcblood/2058137100/
5   http://flickr.com/photos/mcblood/2058137100/
1. We evolueren van schaarste naar overvloed
  (quot;a better problemquot;)




                          5       http://flickr.com/photos/mcblood/2058137100/
1. We evolueren van schaarste naar overvloed
  (quot;a better problemquot;)

2. Dat creëert zijn eigen problemen
  (quot;l'embarras du choixquot;)




                            5         http://flickr.com/photos/mcblood/2058137100/
1. We evolueren van schaarste naar overvloed
  (quot;a better problemquot;)

2. Dat creëert zijn eigen problemen
  (quot;l'embarras du choixquot;)

3. Die kunnen we aanpakken met hyperpersonalisering
  (quot;the snowflake effectquot;)




                            5         http://flickr.com/photos/mcblood/2058137100/
1. We evolueren van schaarste naar overvloed
  (quot;a better problemquot;)

2. Dat creëert zijn eigen problemen
  (quot;l'embarras du choixquot;)

3. Die kunnen we aanpakken met hyperpersonalisering
  (quot;the snowflake effectquot;)

4. Dit vereist geen technische doorbraak
  (quot;the future has already arrived; it is just not evenly distributedquot;)



                                   5           http://flickr.com/photos/mcblood/2058137100/
if you fold a piece of paper 50
times, then how thick does it get?




               6
if you fold a piece of paper 50
times, then how thick does it get?


 about the distance to the sun...


               6
if you fold a piece of paper 50
times, then how thick does it get?


 about the distance to the sun...

          http://www.worldpopulationbalance.org/pop/stats.php
                      6
abundance in music
                     ?
food abundance in music
travel
content
                          ?
media
...
> 2.000.000.000 images
Jan 2008:
  80.000.000 users
3.000.000.000 videos
>5000
  11
not that new...




       12
not that new...
“there is too much to read”




                       12
not that new...
“there is too much to read”
• Paul Otlet (1868-1944)
• Universal Decimal Classification
• Mundaneum    http://www.mundaneum.be/




                                12
not that new...
“there is too much to read”
• Paul Otlet (1868-1944)
• Universal Decimal Classification
• Mundaneum    http://www.mundaneum.be/




   Vannevar Bush (1890-1974): memex




                                12
not that new...
“there is too much to read”
• Paul Otlet (1868-1944)
• Universal Decimal Classification
• Mundaneum    http://www.mundaneum.be/




   Vannevar Bush (1890-1974): memex

            Jim Gray (missing...)
             • unlocking peer-reviewed literature
             • PubMed for other sciences
                                12
Searchability




http://globe-info.org/
          13
14   http://info.melt-project.eu/
http://www.mace-project.eu/
http://aspect.eun.org/   16   icoper
from scarcity to abundance




            17
from scarcity to abundance

                 a “better
                 problem”

                 paradox of
                   choice
            17
19
snowflake in music...




         20
snowflake in music...




         20
snowflake in music...




         20
snowflake in music...




         20
snowflake in music...




     nice bootstrapping, too!
              20
snowflake in music...




     nice bootstrapping, too!
              20
snowflake in music...




     nice bootstrapping, too!
              20
snowflake in music...




     nice bootstrapping, too!
              20
snowflake in music...




     nice bootstrapping, too!
              20
The future has already arrived.
It's just not evenly distributed yet.
                 21
22   http://flickr.com/photos/mcblood/2058137100/
1. We evolueren van schaarste naar overvloed
  (quot;a better problemquot;)




                         22       http://flickr.com/photos/mcblood/2058137100/
1. We evolueren van schaarste naar overvloed
  (quot;a better problemquot;)

2. Dat creëert zijn eigen problemen
  (quot;l'embarras du choixquot;)




                            22        http://flickr.com/photos/mcblood/2058137100/
1. We evolueren van schaarste naar overvloed
  (quot;a better problemquot;)

2. Dat creëert zijn eigen problemen
  (quot;l'embarras du choixquot;)

3. Die kunnen we aanpakken met hyperpersonalisering
  (quot;the snowflake effectquot;)




                            22        http://flickr.com/photos/mcblood/2058137100/
1. We evolueren van schaarste naar overvloed
  (quot;a better problemquot;)

2. Dat creëert zijn eigen problemen
  (quot;l'embarras du choixquot;)

3. Die kunnen we aanpakken met hyperpersonalisering
  (quot;the snowflake effectquot;)

4. Dit vereist geen technische doorbraak
  (quot;the future has already arrived; it is just not evenly distributedquot;)



                                  22           http://flickr.com/photos/mcblood/2058137100/
Questions?
 http://erikduval.wordpress.com/
http://www.cs.kuleuven.be/~erikd




    Thanks!
               23

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OCN: Snowflake

  • 1. The Snowflake Effect beyond l’embarras du choix Erik Duval K.U.Leuven & ARIADNE http://www.cs.kuleuven.be/~erikd 1
  • 2. 2
  • 4. 4 http://flickr.com/photos/mcblood/2058137100/
  • 5. 5 http://flickr.com/photos/mcblood/2058137100/
  • 6. 1. We evolueren van schaarste naar overvloed (quot;a better problemquot;) 5 http://flickr.com/photos/mcblood/2058137100/
  • 7. 1. We evolueren van schaarste naar overvloed (quot;a better problemquot;) 2. Dat creëert zijn eigen problemen (quot;l'embarras du choixquot;) 5 http://flickr.com/photos/mcblood/2058137100/
  • 8. 1. We evolueren van schaarste naar overvloed (quot;a better problemquot;) 2. Dat creëert zijn eigen problemen (quot;l'embarras du choixquot;) 3. Die kunnen we aanpakken met hyperpersonalisering (quot;the snowflake effectquot;) 5 http://flickr.com/photos/mcblood/2058137100/
  • 9. 1. We evolueren van schaarste naar overvloed (quot;a better problemquot;) 2. Dat creëert zijn eigen problemen (quot;l'embarras du choixquot;) 3. Die kunnen we aanpakken met hyperpersonalisering (quot;the snowflake effectquot;) 4. Dit vereist geen technische doorbraak (quot;the future has already arrived; it is just not evenly distributedquot;) 5 http://flickr.com/photos/mcblood/2058137100/
  • 10. if you fold a piece of paper 50 times, then how thick does it get? 6
  • 11. if you fold a piece of paper 50 times, then how thick does it get? about the distance to the sun... 6
  • 12. if you fold a piece of paper 50 times, then how thick does it get? about the distance to the sun... http://www.worldpopulationbalance.org/pop/stats.php 6
  • 14. food abundance in music travel content ? media ...
  • 15.
  • 17.
  • 18. Jan 2008: 80.000.000 users 3.000.000.000 videos
  • 19.
  • 20.
  • 21.
  • 24. not that new... “there is too much to read” 12
  • 25. not that new... “there is too much to read” • Paul Otlet (1868-1944) • Universal Decimal Classification • Mundaneum http://www.mundaneum.be/ 12
  • 26. not that new... “there is too much to read” • Paul Otlet (1868-1944) • Universal Decimal Classification • Mundaneum http://www.mundaneum.be/ Vannevar Bush (1890-1974): memex 12
  • 27. not that new... “there is too much to read” • Paul Otlet (1868-1944) • Universal Decimal Classification • Mundaneum http://www.mundaneum.be/ Vannevar Bush (1890-1974): memex Jim Gray (missing...) • unlocking peer-reviewed literature • PubMed for other sciences 12
  • 29. 14 http://info.melt-project.eu/
  • 32. from scarcity to abundance 17
  • 33. from scarcity to abundance a “better problem” paradox of choice 17
  • 34.
  • 35.
  • 36.
  • 37. 19
  • 42. snowflake in music... nice bootstrapping, too! 20
  • 43. snowflake in music... nice bootstrapping, too! 20
  • 44. snowflake in music... nice bootstrapping, too! 20
  • 45. snowflake in music... nice bootstrapping, too! 20
  • 46. snowflake in music... nice bootstrapping, too! 20
  • 47. The future has already arrived. It's just not evenly distributed yet. 21
  • 48. 22 http://flickr.com/photos/mcblood/2058137100/
  • 49. 1. We evolueren van schaarste naar overvloed (quot;a better problemquot;) 22 http://flickr.com/photos/mcblood/2058137100/
  • 50. 1. We evolueren van schaarste naar overvloed (quot;a better problemquot;) 2. Dat creëert zijn eigen problemen (quot;l'embarras du choixquot;) 22 http://flickr.com/photos/mcblood/2058137100/
  • 51. 1. We evolueren van schaarste naar overvloed (quot;a better problemquot;) 2. Dat creëert zijn eigen problemen (quot;l'embarras du choixquot;) 3. Die kunnen we aanpakken met hyperpersonalisering (quot;the snowflake effectquot;) 22 http://flickr.com/photos/mcblood/2058137100/
  • 52. 1. We evolueren van schaarste naar overvloed (quot;a better problemquot;) 2. Dat creëert zijn eigen problemen (quot;l'embarras du choixquot;) 3. Die kunnen we aanpakken met hyperpersonalisering (quot;the snowflake effectquot;) 4. Dit vereist geen technische doorbraak (quot;the future has already arrived; it is just not evenly distributedquot;) 22 http://flickr.com/photos/mcblood/2058137100/