3. If the rate of change on the
outside (of an organization)
exceeds the rate of change on
the inside, the end is near....
-Jack Welch
4. Digital is the main reason
just over half the Fortune 500 companies
have disappeared since the year 2000.
-Pierre Nanterme, CEO Accenture, 2016
Yet..Digital disruption
has only just begun.
5. All our knowledge is about the past, but all
our strategic decisions are about the future.
What we don’t know
we don’t know
What we
know
What we know
we don’t know
8. “We always overestimate the change
that will occur in the next two years
and underestimate the change that will
occur in the next ten.”
- Bill Gates, The Road Ahead, 1996
13. FIRM FOUNDED # EMPLOYEES MKT CAP 2016
BMW 1916 122,000 $56B
UBER 2009 7,000 $62B
MARRIOTT 1927 200,000 $32B
AIRBNB 2008 5,000 $21B
WALT DISNEY 1923 185,000 $172B
FACEBOOK 2004 15,000 $369B
WALMART 1962 2,300,000 $206B
ALIBABA 1999 36,000 $241B
Adapted from Parker & Van Alstyne, with Choudary, 2016, and updated January 2017
Something fundamental is changing
16. A system that activates the untapped
value of all kinds of assets through models
and marketplaces that enable greater
efficiency and access.
- Botsman
The Sharing Economy
Harvard Business Review, 2014
The Sharing Economy: Embracing Change with Caution
http://www.slideshare.net/eteigland/sharing-economy-webb
17. No one owns everything,
Everyone owns something,
all resources reside in networks.
Adapted from Lévy 1997Image: Krebs
Access,
not
ownership
18. Sharing Economy leverages network effects
One-time interactions between strangers
through central platforms
25. LEARNING
p2p learning open courses & moocs
PRODUCTION
co-design / co-innovationdigital peer production distributed fabrication (makers)
FINANCE
p2p funding p2p payments p2p insurance compl. currencies
GOVERNANCE
SWARM
participatory organizations participatory government blockchain / DAO
CONSUMPTION
redistribution local food systemsproduct-service on-demand services
COLLABORATIVE ECONOMY FRAMEWORK V0.1
26. Community platform
Hierarchicalfirm
VS
E.g., Ford Motors
~ Created by employees
E.g., Local Motors
~ Created by community collaborators
Teigland, Di Gangi, & Yetis 2012
The Flipped Firm: New model of value creation?
30. Olli - 3D printed autonomous vehicle
https://www.3dprintingbusiness.directory/news/local-motors-prepares-serial-production-ollie-3d-printed-smart-vehicles/
31. Local and mobile factories
for distributed manufacturing
Integrating offline and online communities
Arizona
Maryland
Tennessee
Germany
32. LEARNING
p2p learning open courses & moocs
PRODUCTION
co-design / co-innovationdigital peer production distributed fabrication (makers)
FINANCE
p2p funding p2p payments p2p insurance compl. currencies
GOVERNANCE
SWARM
participatory organizations participatory government blockchain / DAO
CONSUMPTION
redistribution local food systemsproduct-service on-demand services
COLLABORATIVE ECONOMY FRAMEWORK V0.1
45. What’s already here?
24x7 Global Internet Collaboration + Open Source + 3D Printing
http://mashable.com/2013/02/13/robohand/
$60,000
$150
Available for free
download on
$45
Where is
the firm?
$5
50. The future is already here –
it's just not evenly
distributed.
- William Gibson
Economist, 2003
51. Design your social networks
1. Build relationships across diverse networks
2. Ask “What if?” and question basic assumptions
3. Ensure access to resources, not ownership
4. Go from “Problem Solver” -> “Solution Finder”
Boundary
spanner