Más contenido relacionado Going for Gold1. 241MEN241MENcompetedin
9sports
atthefirst
SUMMER
OLYMPICS
SUMMER
OLYMPICS 288%288%
SINCETHEN,SINCETHEN,
thenumberofsports
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WHILETHERE’SAFINELINE
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WHILETHERE’SAFINELINE
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Grabbinggold
inendeavorsof
thebody
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ofproducingan
award-winning
deck
&&
3.6BILLION
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PEOPLE
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7.52016RIOOLYMPICS
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wereavailableforpurchase
ACQUIRED
VIEWS 97%97% tickets
LONDON2012
OLYMPICS
ofavailable
ADDRESSTHESPECTATORSADDRESSTHESPECTATORS
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61.3MILLIONHOMESTUNEDIN
61.3MILLION
firesidechats
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asover
FRANKLIND.
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Attendanceat
PEOPLE
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Gettysburg
Address
ABRAHAM
LINCOLN’S
ABRAHAM
LINCOLN’S
listenedto
EXPERT
“Howdidthe
companyperform
lastquarter?”
“Whatarethe
nextsteps?”
MANAGERIAL
“Howdoyoudiffer
fromcompetitors?”
“Howwillyour
product/service
benefitme?”
LAY
“Whatdoesthis
companydo?”
“What’stheir
overallmission?”
presentersvieforthesupportof
3differentaudiences
INSIDEANYPRESENTATIONARENA,INSIDEANYPRESENTATIONARENA,
MAXIMIZEYOURSTRENGTHSMAXIMIZEYOURSTRENGTHS
Olympicathletestendtobebuildfortheirsports,
acordingtoUniversityofTennesseeprofessor,
DR.DAVIDBASSETT
TOACHIEVETHEIROLYMPICDREAMS
But,theytraintremendously
TOACHIEVETHEIROLYMPICDREAMS
STRETCHYOURMUSCLESBY...
BREAKINGYOUR
MATERIALINTO
5CHUNKS5CHUNKS 1
2
3
3MAINPOINTS
CONCLUSION
INTRODUCTION
RESPONSIBILITY
PRESENTER’STRAINING
Rehearsalisthe
TheOlympicsismorethanjustentertainment
IT’SAUNIFYINGEVENTIT’SAUNIFYINGEVENT
SERVEAGREATERPURPOSESERVEAGREATERPURPOSE
2012LONDONOLYMPICSHELPTATHLON
whentheUK’sJessicaEnnisdominatedthe
experiencedheightenednationalpride
PARTICIPANTS
OFBRITISHSURVEY
27%27%
Infact,
heillustratedtheBROADEROBJECTIVEOFTHENATION
“WESHALL,”“WESHALL,”Throughrepetitionoftheline
unifiedEnglandduringWWIIbeforeapossibleNaziinvasion
inhisspeech
WINSTONCHURCHILLWINSTONCHURCHILL
“WESHALLFIGHTONTHEBEACHES”“WESHALLFIGHTONTHEBEACHES”
Literaryelementsboostaudienceconnection
withcontent
Inthebattleofthebrands,
OFSURVEY
RESPONDENTS
rootedforthosethatimplementeda
92%92%
STORYTELLINGTACTICSTORYTELLINGTACTIC
http://www.history.com/this-day-in-history/first-modern-olympics-is-held
http://www.statista.com/statistics/280419/summer-olympics-number-
of-sports-played/
http://olympic-medal-count.pointafter.com/
http://www.onespot.com/wp-content/uploads/2014/05/
onespotscience4-1.jpg
http:http://www.statista.com/statistics/199946/tickets-sold-in-percent-at-the-
olympic-summer-games-since-1984/
https://www.ethos3.com/2016/02/how-to-rehearse-for-a-presentation/
http://www.independent.co.uk/sport/olympics/news/london-2012-survey
-shows-games-has-boosted-national-pride-8026251.html
https://books.google.com/books?id=SuPXJAhSSq0C&pg=PA121&lpg=
PA121&dq=61,365,000++FDR%27s+first+fireside+chat&source=
bl&ots=36iPQ75fhe&sig=MfinCzaEINbEyZxHzxN1Y1Dc4EM&hl=
en&sa=X&ved=0ahUKEwi5nr6b57TOAhVBSCYKHU-pCN8Q6A
EIMDAD#v=onepage&q=61%2C365%2C000%20%20FDR's%20
first%20fireside%20chat&f=false
http://history.howstuffworks.com/historical-events/gettysburg-
address2.htm
https://www.ethos3.com/2014/06/tips-from-a-historical-speech-
we-will-fight-on-the-beaches/
SOURCES:SOURCES:
CREATEAPODIUM-TOPPING
PRESENTATION
WITHUS!
COMPETITIONCOMPETITION
CRUSHTHECRUSHTHE
GOING GOLDGOINGGOING GOLDGOLDFOR