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THE ‘ONLY’ 2 THINGS NEEDED
TO SCALE AGILE
ERWIN VAN DER KOOGH
FOUNDER BITGENICS
SCALING?
OH RLY?
“THE ONLY SUSTAINABLE
COMPETITIVE ADVANTAGE IN THE
21ST CENTURY IS ADAPTABILITY”
Everyone who read anything by Drucker or Deming
WHAT ARE WE SCALING?
DON’T SCALE THE AGILE PROCESS®
THE POWER OF THE AGILE
MANIFESTO WAS IN THE QUESTION
WHAT ARE WE SCALING?
WHAT ARE WE SCALING?
1) PRODUCT FUNDING IS OUT
WHAT ARE WE SCALING?
2) TEAMS ARE THE FUNDAMENTAL
BUILDING BLOCKS
WHAT ARE WE SCALING?
1) PRODUCT BASED PORTFOLIO
MANAGEMENT
WHAT ARE WE SCALING?
2) AUTONOMOUS FEATURE TEAMS
WHAT ARE WE SCALING?
PORTFOLIOS
PRODUCT BASED
2 QUESTIONS FOR THE PORTFOLIO
MANAGER IN YOUR LIFE
PRODUCT BASED PORTFOLIO MANAGEMENT
1WHAT IS MORE VALUABLE?
PRODUCT BASED PORTFOLIO MANAGEMENT
AINCREASE CONVERSIONS BY 10%
PRODUCT BASED PORTFOLIO MANAGEMENT
OR
BTHE FEATURE YOU ARE BUILDING NOW
PRODUCT BASED PORTFOLIO MANAGEMENT
2WHY ARE YOU BUILDING THE FEATURE?
PRODUCT BASED PORTFOLIO MANAGEMENT
MN=2N - 1
PRODUCT BASED PORTFOLIO MANAGEMENT
“PROJECTS IS THE PATH TO THE DARK SIDE.
PROJECTS LEAD TO PORTFOLIOS. PORTFOLIOS
LEAD TO MASSIVELY DELAYED FEEDBACK.
DELAYED FEEDBACK LEADS TO SUFFERING..”
Yoda or something
PRODUCT BASED PORTFOLIO MANAGEMENT
ORGANISE AROUND PRODUCTS
PRODUCT BASED PORTFOLIO MANAGEMENT
FUND CAPABILITIES
INVESTING IS ASSIGNING
CAPABILITY TO A PRODUCT (AREA)
TEAMS
AUTONOMOUS
FEATURE
ADAPTABILITY REQUIRES
DECENTRALISED DECISION MAKING
AUTONOMOUS FEATURE TEAMS
PRODUCT OWNERSHIP IS (PART OF)
PRODUCT MANAGEMENT
AUTONOMOUS FEATURE TEAMS
TEAMS DECIDE THE HOW
AUTONOMOUS FEATURE TEAMS
COMPONENTS TEAMS ARE NOT AGILE
AUTONOMOUS FEATURE TEAMS
WORKING SOFTWARE OVER
COMPREHENSIVE DOCUMENTATION
AUTONOMOUS FEATURE TEAMS
WORKING SOFTWARE OVER
COMPREHENSIVE DOCUMENTATION
AUTONOMOUS FEATURE TEAMS
VALUABLE
AUTONOMOUS FEATURE TEAMS
BUT BUT ERWIN..
“THE IOS SQUAD IS STAFFED WITH
THE MISSION TO ENABLE RAPID
DEVELOPMENT AND DEPLOYMENT OF
THE SPOTIFY IOS CLIENT, WHICH IS
KEY TO THE COMPANY’S SUCCESS"
AUTONOMOUS FEATURE TEAMS
“SIMPLY PUT, THIS SQUAD IS BUILDING
INFRASTRUCTURE THAT ALLOWS
DEVELOPERS TO QUICKLY UNDERSTAND
THE IMPACT OF THEIR CODE CHANGES
AND DELIVER VALUE TO OUR END-USERS
IN A RELIABLE AND TIMELY MANNER.”
AUTONOMOUS FEATURE TEAMS
AUTONOMOUS FEATURE TEAMS
A
B
C
D
E
F
G
H
SIMPLE?!
SURELY IT CAN’T BE THAT
CAN IT REALLY BE THAT SIMPLE?!
BUT BUT ERWIN.. ‘BEING’ AGILE!
“IF YOU THINK YOU NEED
COMPLICATED METHODS TO DEAL
WITH COMPLEXITY YOU ARE
OBVIOUSLY HEADED TO CHAOS.. ”
Dave Snowden?
CAN IT REALLY BE THAT SIMPLE?!
“IF YOU THINK YOU NEED
COMPLICATED METHODS TO DEAL
WITH COMPLEXITY YOU ARE
OBVIOUSLY HEADED TO CHAOS.. ”
Me
CAN IT REALLY BE THAT SIMPLE?!
CAN IT REALLY BE THAT SIMPLE?!
THANKS

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The 'Only' 2 Things Needed to Scale Agile