Intermediate Blogging For The Arts, a presentation by Ken McGuire for ArtLinks in March 2009. Slides only, additional notes and handouts from sessions unavailable at present. Presentation looks at getting your content - and you - out there, RSS subscriptions, use of FeedBurner, tracking your visitors movements, integrating Flickr, recording video for web (video blogging) etc.

1. Intermediate Blogging for The Arts Ken McGuire for ArtLinks [email_address]

3. Blogging since 2004

4. Podcasting since 2006

5. Award nominations, wins

6. Blogging is part of what I do

8. Getting visual – photos, videos, audio

11. Structure your blog for search engines

12. Multimedia – Photos, Videos, Audio

13. Tracking your blog visitors

14. Pick up some new habits

16. You have a blog of your own

17. You've made a blog post

18. You've left some comments

19. You want to do more with your blog

21. Music

22. Crafts

23. Theatre

24. Communities

25. Festivals

27. Go beyond the studio

28. Engage with other artists

29. Build your audience

30. Share your expertise

31. Build your brand

33. Do you tell people you have a blog?

34. How do you tell people?

35. How many people visit your blog?

37. Business cards (moo cards)

38. Email signature

39. Forums

40. Tell other bloggers

41. Status messages (Skype, GTalk)

44. Not so quick, still easy

46. Email Subscription

47. Feedburner via Google

49. Automatically via Wordpress / Blogger

50. Subscribe via feed reader, mobile phone, email

51. Read your blog without visiting blog

53. Latest blog updates to your inbox

54. Digest of daily posts

55. Includes all blog post content, no comments Email via FeedBurner

57. Blog content optimised for feed reading

58. Full statistics provided

59. Chance to earn revenue

60. Increase Visibility Through Proper Structure

62. Permalinks and friendly URLs

63. Your post title is important

64. What would you search for?

65. Headings in blog posts – H1, H2, H3

66. Permalinks

68. Search engines like them

69. Blog search engines love them

70. Photos, Videos, Audio

72. Breathe life into posts

73. Get creative, add colour

74. Add value to your posts

75. Picture tells a thousand words

76. Can video tell more?

78. Videos

80. Use other photos (creative commons)

81. Increase the visual impact of your blog posts

82. Flickr account required for upload

83. Widgets, latest photos

84. Visit http://flickr.com

85. Flickr Demo

87. There can be consequences to lifting images

88. Creative commons images, free to use

89. Credit where credit is due

91. Link to or embed others

92. Great for tutorials, workshops, gigs, interviews

93. Limited to ten minutes

94. Get subscribers, ratings, comments

95. Statistics

98. Statcounter

99. Mint (Have a mint)

100. How Many Visitors kenmc.com up to march 25

101. What Brought Them There

102. Where Did They Come From?

104. Learn about busy times

105. What content is most popular

106. Help direct your blog

107. Where Else Can YOU Go?

110. Distribution, RSS, Email

111. Structure, permalinks, tags

112. Multimedia

113. Statistics & analytics

114. Getting you out there

116. It's still about communication

117. It's still about participation

118. Engage, they will come

121. Visit http://artlinks.ie

122. Visit http://eventmedia.ie

123. Follow me on Twitter @kenmcguire