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This is Not a Book
- 2. This is not a book
- 4. “Whatever they may do, authors do not write books. Books are not written at all. They are manufactured by scribes and artisans, by mechanics and other engineers, and by printing presses and other machines.”
- 5. “Whatever they may do, authors do not write books. Books are not written at all. They are manufactured by scribes and artisans, by mechanics and other engineers, and by printing presses and other machines.” Therefore, “there is no comprehension of any written piece that does not at least in part depend upon the forms in which it reaches its reader.”
- 7. Content ≠ experience Text ≠ object
- 8. Content ≠ experience Text ≠ object The space between content and experience is where much meaning is constructed
- 9. Content ≠ experience Text ≠ object The space between content and experience is where much meaning is constructed We are post-book. Not eBook.
- 10. Ceci tuera cela?
- 12. The Scribal Era
- 13. Incunabula
- 17. Incunabula Nevermore Technological: Scribal ---> Printed
- 18. Incunabula Nevermore Technological: Scribal ---> Printed Formal: Incunabula ------> Books
- 19. Incunabula Nevermore Technological: Scribal ---> Printed Formal: Incunabula ------> Books Cultural: Sociological dimensions, reading behavior, communities of readers
- 20. OMG
- 21. Interaction Design (IxD) defines the structure and behavior of interactive products and services. Interaction Designers create compelling relationships between people and the interactive systems they use... IXDA Website The practice of designing interactive...products, environments, systems and services. Alan Cooper Interaction Design is the creation of a dialogue between a person and a product, service, or system. Jon Kolko
- 24. End of Homo sapiens Civilization
- 25. End of Homo sapiens Civilization Publishing
- 26. End of Homo sapiens Civilization Now Publishing
- 27. Content Provider Consumer ʻThe Talentʼ ʻThe End Userʼ
- 28. Content Provider Consumer ʻThe Talentʼ ‘The End User’
- 29. Marketing Content Provider Consumer & ʻThe Talentʼ ʻThe End Userʼ Sales Copyediting, Design, Typesetting, Proofreading, Compositing, Printing, Binding
- 30. Marketing Content Provider Consumer & ʻThe Talentʼ ʻThe End Userʼ Sales Content Provider Consumer ʻThe Talentʼ ʻThe End Userʼ Content Provider Consumer ʻThe Talentʼ ʻThe End Userʼ
- 31. Marketing Content Provider Consumer & ʻThe Talentʼ ʻThe End Userʼ Sales Copyediting, Design, Typesetting, Proofreading, Compositing, Printing, Binding
- 32. Marketing Content Provider Consumer Platform R&D & ʻThe Talentʼ ʻThe End Userʼ Sales Dev Partners
- 33. Digital Curation “...maintaining and adding value to a trusted body of digital information for current and future use...” - Digital Curation Centre
- 34. The Five Laws of Library Science 1. Books are for use. 2. Every reader his [or her] book. 3. Every book its reader. 4. Save the time of the reader. 5. The library is a growing organism.
- 35. The Five Laws of Experience Curation 1. Media are for use. 2. Every user his [or her] information. 3. Every interface its user. 4. Value the time of the user. 5. Content is a growing organism.
Notas del editor
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- this is felt whenever there is a shift of form - reactions to the printing press, to paperbacks, even to new printing conventions.\n\n“keen attention should be be paid to the technical, visual, and physical devices that organize the reading of writing...” \n
- this is felt whenever there is a shift of form - reactions to the printing press, to paperbacks, even to new printing conventions.\n\n“keen attention should be be paid to the technical, visual, and physical devices that organize the reading of writing...” \n
- “ebooks” are not the answer, but the problem. \n\n“I put the word in quotation marks not in an attempt to delegitimize it — it is perfectly legitimate — but to quarantine it because it is so ugly that other words should be protected from it. Were it a weaker and more vulnerable thing rather than like a brutally triumphant Teuton drunkenly trampling the garments of the Vestal Virgins, it might deserve some pity. But it doesn’t.” - Mark Helprin re the word ‘blog’.\n\n
- “ebooks” are not the answer, but the problem. \n\n“I put the word in quotation marks not in an attempt to delegitimize it — it is perfectly legitimate — but to quarantine it because it is so ugly that other words should be protected from it. Were it a weaker and more vulnerable thing rather than like a brutally triumphant Teuton drunkenly trampling the garments of the Vestal Virgins, it might deserve some pity. But it doesn’t.” - Mark Helprin re the word ‘blog’.\n\n
- “ebooks” are not the answer, but the problem. \n\n“I put the word in quotation marks not in an attempt to delegitimize it — it is perfectly legitimate — but to quarantine it because it is so ugly that other words should be protected from it. Were it a weaker and more vulnerable thing rather than like a brutally triumphant Teuton drunkenly trampling the garments of the Vestal Virgins, it might deserve some pity. But it doesn’t.” - Mark Helprin re the word ‘blog’.\n\n
- Victor Hugo’s ‘Notre-Dame de Paris’ a character indicates that printed books will destroy Cathedrals. He was right and wrong. Phonebook - dead.\n\nBut there is a post-book imperative and there are implications for designers, publishers, and libraries (and readers, stores, etc...)\n
- Revolutions of the (paper) book will help contextualize current state of affairs\n\n
- Scribal Era - hand scribed manuscripts.\n
- Incunabula - printed books but still containing many features of the previous platform.\n
- The transition from hand-scribed manuscripts to printed books was marked by a quarter-century interaction design lag. This stretch of the 15th century is known for the production of 'incunabula'‚ books lacking interface advancements that have become standard features of book user-experience: page numbering, the table of contents, punctuation, and footnotes. \n
- Books at last. By 1550 books were books and have been ever since.\n\nSociocultural consequences\n
- The paper book has gone through three revolutions\n
- The paper book has gone through three revolutions\n
- The paper book has gone through three revolutions\n
- Where are we now?\n\nAtavist, Inkling, Flipboard, Exprima’s Armchair Apps\n
- The advent of THE BOOK was a (slow) triumph of Interaction Design. IxD is a full-blown profession now.\n
- Taking an optimistic view of of future of civilization, publishing is in its infancy (tweens?).\n
- Taking an optimistic view of of future of civilization, publishing is in its infancy (tweens?).\n
- Taking an optimistic view of of future of civilization, publishing is in its infancy (tweens?).\n
- Taking an optimistic view of of future of civilization, publishing is in its infancy (tweens?).\n
- Publisher as distinguishing plumber: filter and pipe. \n\nThe ‘filtration’ is curation: “Curation is generally the selection of, care for and presentation of the objects entered into a collection...” -Wikipedia\n\nThe “pipe” is the development process and market creation.\n
- The product is mostly a paper book - has been this way for 450 years. Audiobooks - 5% of trade market. “Ebooks” - less.\n
- The platform plateau allows publishers to focus on curation (QA, ideation, scouting, risk) and marketing (advertising, sales), outsourcing delivery-specific tasks. The value chain is intermediated by publishers and their vendors.\n
- The plateau is over: post-book models allow for disintermediation: apps & digital self publishing, the internet...\n\nDisinitermediation = lose of value in the value chain (at best). \n\n\n
- Old School\n
- New Value Chain: Publishers invest in platform R&D and form strategic partnerships with design and development firms (vs. hiring vendors).\n\nThis will diversify and increase revenue. This will also preserve the symbolic capital that publishers may otherwise cede to third parties such as Atavist and Inkling.\n\n\n
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- libraries as developers? I dunno...\n
- The Book is the Walrus \n\nThe Books is Dead, Long Live the Book: the fourth revolution in the reception of authored content\n