Digital images - The importance of including an image in your next piece of online content is hard to overstate. Even the most exciting content can be really boring without a dash of color to break the text into more readable sections, add some interesting visuals, show off product details and bring the words to life. Read more - http://www.ezdia.com/blog/boost-conversion-with-images/
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Boost Conversion & Readership with Digital Images
1. BOOST CONVERSION & READERSHIP
With
Digital Images
The importance of including an image in your next piece of online
content is hard to overstate. Even the most exciting content can be
really boring without a dash of color to break the text into more
readable sections, add some interesting visuals, show off product
details and bring the words to life.
What can an Image do for your Content?
Press releases that includes an image or video
gets almost 50% more views than a press release of just words
A Facebook post that includes an image yields more
than 1/3 more clicks than
a post without an image.
An article that is posted with an image sees almost
double the number of page views vs an article
without an image.
If your website includes ecommerce, images are even more important.
Online shoppers want to look at the product, see every detail, and
maybe even see the product in use.
Should you be Creating Images or Choose to Buy it?
Buying Stock imgaes can lead to same stock image,
being used by two different brands at the same time.
It doesn’t matter if you are creating images, designing
illustrations, purchasing and editing stock images …
it’s another cost that needs to be included in your overall
content creation budget.
If you must use stock images (we all have to at some point) it’s best
to use a service like tineye.com to see where and how many times
your chosen pictures has been used.
Example of an overused corporate team stock image–this same image has
been used more than 1,300 times on a variety to types of sites!
Five of the Best Free Image Resources
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Is a simple, powerful little tool that searches the archives of Flickr for
images that are listed under the Creative Commons Attributions
License.
One of the web’s most respected stock image repositories. It houses
high-quality and high-resolution images. Morguefile requires you to
contact the individual photographer if you wish to use their images.
Has the distinction of being run by a graphic designer for other
designers and developers.There’s no need to register on Pixel Perfect
Digital, and the images on it are original to the site.
Freerange requires registration, but it’s free. Freerange operates under
the philosophy that stock photos can be high-quality photos, too, and
offers theirs in a minimum of 2400×1600 – you’ll get a gorgeous
image to scale to your design needs, for personal or commercial use.
Is an extremely powerful tool for the image-hungry blogger. Using an
advanced search algorithm, it combs the web for stock images of
every kind, and returns a variety of search results.
Referrence
http://searchengineland.com/survey-60-of-consumers-more-likely-to-consider-or-contact-businesses-with-images-in-local-search-results-73092
http://www.jebullas.com/2012/05/28/6-powerful-reasons-why-you-should-include-images-in-your-marketing-infographic/
http://www.marketingsherpa.com/article/how-to/videos-attract-300-more-trac
http://www.mdgadvertising.com/
http://www.socialmediaexaminer.com/master-facebook-edgerank/ Brought to you by