1. Little Story From TokopediaBancakan 3rd Meetup

2. First Things First Be confidence and never give up. Great Idea With Research Put all your life

3. Investor – Why? WE WANT TO BUILD A BIG BUSINESS NOT ONLY A HOBBY Launched in 1995 USD 100k in 1995 First provit in 2001 Launched in 2004 $500k in June 2004 $12.7 M & $27.5 M in June 2005 Net lost 3.36 M in 2005 Positive cash flow Sep 2009 Launched in 1998 $100k in August 1998 $25 M in June 1999

4. Investor – Why? Investors as business partner and mentor. Accounting, Finance and Tax. Legal Document and business lawyer.

5. Investor – How To? Finalize your idea with a lot of research to support your idea. Put it all together in a business plan. Consider Internet business as a marathon. Find opportunities to present your idea.

6. Investor – How To? Find investors who talk the same language. Business network from previous company. Get on the radar, participate in various events such as INAICTA, Echelon. Be Socialize, Pesta Blogger, FOWAB, Bancakan 2.0, Fresh, Pecha Kucha and much more

7. The Journey Begin 3Ts = Team, Tool, Time Economically wise in managing team, tool and time.

8. The Journey Begin – Team Team is the most important part, because we are creative industry. Build a team is similar with find investor. A lot of great peoples but only some of them fit the start-up mentality. Quality – Integrity – Value

9. The Journey Begin – Tools Economically Wise. Non branded servers, open source software. Use social media marketing such as facebook, twitter, forum.

11. Facebook – 5 years to reach positive cash flow

12. Amazon – 6 years to reach first provit

13. Google – 2 years to introduce first ads programTokopedia still offer free services at least for 2 years

14. Problems Investors say NO, partners reject your proposal, even employees refuse to join. Chicken and Egg phenomenon. Deal with HUGE TRAFFICS. Educate the Market.

15. About Tokopedia Tokopedia is a national-scale Indonesian onlinemarketplace that collects and facilitates both sellers and buyers, in a new interactive way of security and comfort.

16. Tokopedia - Milestone Developed since January 2009. Launched on 17th August 2009. Indonesia ICT Award 2009finalist for E-Business for SMEs category. Bubu Awards v.06winner for Corporate E-Commerce category.

17. Tokopedia - Investment Received first investment from Indonusa Dwitama for IDR 2.5 Billion on February 2009. Received second investment from East Ventures on March 2010. Third investment?

18. Statistic Data collected on March 31st, 2010

19. Statistic Data collected on March 31st, 2010

20. Statistic Data collected on March 31st, 2010

21. Statistic Data collected on March 31st, 2010

22. Statistic Data collected on March 31st, 2010

23. Statistic Data collected on March 31st, 2010

24. Most Sellings – by category 5.84% 39.19% 6.21% 9.05% 23.98% Data collected on March 31st, 2010

25. Buyers statistic Collected at the end of March 2010

26. Members – by gender Data collected on March 31st, 2010

27. Visitors – by ISP 5% 8% 33% 23% Data collected on March 31st, 2010

28. Internet Overview http://www.internetworldstats.com/stats3.htm

29. Indonesia E-Commerce Overview Prospect is great but does not make a big jump. WHY? Infrastructure. Security. Awareness, Culture, Habit. Ecosystem : Merchant, E-commerce facilitator, Payment Gateway (Bank), Shipment

30. What About Indonesia? Top 5 website based on Alexa Rank is LOCAL MARKETPLACE INDONESIA??

31. What About Indonesia?

32. Targets For 2010 Educate Internet users - focus on C2C. Develop new features such as pre order, mobile, payment, infrastructures, etc. Increase buyers, sellers, products, transactions, items sold, and cash turn over. Monetize preparation.

33. Good News For Start-up East Ventures is looking for start-up. Summarize your idea with enough research, put it on a business plan. Please send it by email to Mr. Willson Cuaca : willson@east.vc

34. Thank you http://www.tokopedia.com http://tokopedia.wordpress.com http://facebook.com/tokopedia http://twitter.com/tokopedia leontinus@tokopedia.com http://facebook.com/leonpsm http://twitter.com/leon_psm