The document provides an update on the Intelligent Transportation Systems project for Fairfax Connector, including the project timeline from 2013 to 2017, key goals of enhancing the customer experience and operational coordination, and status of implementing technologies like automatic vehicle location and passenger counting along with a bus operations control center and passenger information website. Next steps discussed include marketing the new bus tracker system, implementing additional technologies in phase two, and making Fairfax Connector data available to third party transit applications.
KING VISHNU BHAGWANON KA BHAGWAN PARAMATMONKA PARATOMIC PARAMANU KASARVAMANVA...
Agenda Item 6: Update Intelligent Transportation Systems (ITS) for Fairfax Connector
1. Intelligent Transportation Systems
(ITS) for Fairfax Connector
Project Update
Dwayne Pelfrey, Transit Division Chief
Fairfax County Department of Transportation
May 9, 2017
2. Overview
• Project Time Line
• Key Project Goals
• Status of Implementation
• Use of New Technology on Fairfax Connector Bus Fleet
• Next Steps
2
3. 3
ITS Project Timeline
2013
2013
• ITS included in
the budget
• Procurement
initiated
2014
Feb. 2014
• Contract award to
Clever Devices
July 2014
• Project design
initiated
2015
Feb. 2015
• Project design
development
• Design Approval
June 2015
• Factory Acceptance
Testing
2016 - 2017 Operation Testing
• Pilot Testing – mini fleet
• System Acceptance Testing (SAT)
• System verification and validation testing
2016
March 2016
• Establish the Bus
Operations Control
Center (BOCC)
System-wide
deployment
2017
Summer 2017
• Go-Live
• Marketing
• Solicit feedback
Phase II
2017 - 2018
• Interactive Voice
Response (IVR)
• Digital Message
Signs (DMS)
• Automatic Vehicle
Monitoring (AVM)
• Video System
Technology
20
4. • Grow ridership
• Enhance customer experience
• Operational coordination & communication
• Improve data collection
• Enhance system safety and security
• Improve system reliability
4
Key Project Goals
5. Phase I Technology:
• Computer-Aided Dispatch and Automatic Vehicle Location
(CAD/AVL)
• Automatic Passenger Counters (APC)
• Passenger Information (BusTracker website)
• Reporting Systems/Data Warehousing
• Bus Operations Control Center (BOCC)
5
Status of Implementation
6. 6
Fairfax Connector Bus Tracker
• Provides real-time estimated
arrival times
• Riders can learn about Bus
Tracker and sign up to
receive alerts by text and/or
email
• ADA compliance - text-only
version (for text-readers and
mobile devices)
7. 7
Track Buses by Text or E-mail
• Text bus stop ID
# to 41411 to get
estimated time of
arrival via text
• Subscribe to get
alerts via text &
e-mail
8. • Bus Stop ID Project
• Marketing Plan
• Public Launch
• Open Data Sourcing
• Phase II Technology
8
Next Steps
10. 10
Marketing and Outreach Plan
• Soft Launch – May 9, 2017
• Full Launch – June 2017
• Integrated Outreach Campaign:
• Direct-to-Customer Outreach
• Traditional, Digital and Social Media
• In-Home and Out-of-Home Advertising
• Events
11. 11
Transit app developers:
• DC Metro and Bus
• Transit App
• Citymapper
• BusTrack DC
Open Data Sourcing
Planning, research and
collaboration:
• Mobility Lab
• Metro Lab Network
• RITIS Platform - Regional
Integrated Transportation
Information System (RITIS)
12. 12
3rd – Party Transit App Developers
• Provide real-time data to providers of transit
information via an open API (Application
Programming Interface)
• Fairfax Connector routes and trips will show up
on apps that are popular in the region
• Integrated trip planning between public and
private transportation service providers
• Customers will likely choose familiar Apps
13. 13
Open Data Sourcing
• Connector trips will now appear in the Google
Transit trip planner
• Riders will be able to easily plan inter-
jurisdictional trip transfers to other local transit
systems
14. 14
ITS Phase II – Implementation
• Interactive Voice Response (IVR) System
• Provides information to customers by phone
• Digital Message Signs (DMS)
• Wayside signage at major transit locations
• Vehicle Component monitoring
• Maintenance technology enhancements
• Video system technology
• CCTV capability
Today, May 9, we are launching our marketing and outreach campaign for BusTracker with a “phase 1” – or a “soft launch”
As mentioned before, the BusTracker is now available for our existing and new customers at fairfaxconnector.com. As we move forward with the system roll-out, we would like to encourage riders to check out the system, test it, and provide us feedback on how they like it.
The “phase 2”, - or the “hard launch” of our campaign will kick-off in June through multiple channels including events, movie theater advertising, street decals, social media, and more.
The last thing I would like to mention is that we are making a concerted effort to reach the hard-to-reach populations including people with limited English proficiency by working with our various departments that engage with these populations, as well as doing targeted multicultural media outreach.