Global Pursuit company introduction, includes company profile, mission statement and the brands and the services we offer and beyond.
Global Pursuit, we think local and pursue global!
2. Global Pursuit
• Global consumer products licensing and brand equity agency which
“thinks local and pursues global”
全球倍術是一個專業的品牌管理與授權代理公司.
• Featuring a well-connected network of offices in
San Francisco, Hong Kong, Taiwan, Tokyo, Beijing, Shanghai, Seoul
and Irvine, CA.
European office in Amsterdam opening 2013.
全球化佈局串連各區當地專業資源,我們的駐點包括: 舊金山、香港、
台北、東京、北京、上海、首爾與加州爾灣.
歐洲辦公室將於2013年正式設立.
• Global Pursuit is a joint venture between Gamania Digital
Entertainment Co., LTD and Brand Reality, LLC.
全球倍術公司係由遊戲橘子企業總部與美國 Brand Reality, LLC
共同投資成立。
3. Mission Statement
在地思考,擴展全球!
“thinks local. pursues global.”
在地專業. 全球佈局
• Our mission at Global Pursuit is to be the industry leader in building
and promoting brands and other intellectual properties globally and to
fully maximize their revenue streams through licensing of brands and
intellectual properties.
透過全球佈局的串連,極大化品牌行銷效益,為客戶創造高收益與
價値。
• This will be accomplished by executing strategies that combine a keen
understanding of the cultural differences in local markets with the
expertise and efficiency of a global company.
專業的在地團隊,提供因地制宜的市場策略與服務。
4. Core Services
在地思考,擴展全球!
• Selling and Managing Brand Licenses 品牌授權業務推廣與管理
• Assessment of Brand and IP Assets 品牌資產評估
• Licensing, Promotional & Retail Sales Strategies 授權、促銷與零售策略
• Negotiation & Administration of Agreements 合約協商談判與管理
• Market Research 市場分析
• Managing Retail Partnerships 零售關係管理
5. Core Services
在地思考,擴展全球!
• Global Pursuit has executed programs in all facets of
marketing, licensing and brand management. 從行銷、授權到品牌管
理...等, 全球倍術全方位推動計劃,
• We've worked as licensees, licensors, marketers and salespersons, so
we know innately what you need and what makes for a successful
campaign.
我們扮演多重角色,包括:授權商、授權主、行銷人員與業務代表..等,
於是我們更貼近理解每一個客戶的需求,握有成功之鑰。
• We're passionate about our brands and take pride in our results.
我們是充滿熱忱與專業的團隊。
6. Worldwide Offices
Amsterdam
Paris
San Francisco Beijing
Seoul Tokyo
Irvine Shanghai
Hong Kong Taiwan (HQ)
7. The Team
謝春未
Sanvy
Jann Cynthia
CEO
Stanley Money
EVP President
吳利芸 蕭邦琪
Fancy Connie
Regional
Manager
Director
Marketing &
Marketing &
merchandising
merchandising
歐陽如修 王貞子
JC Amanda
Internet & Representative,
marketing Great China
楊恩頎 章菁芬
Anky Helene
Marketing
Adminstration
Planner
16. 原創動漫遊戲: <LUNA>
加拿大知名動畫公司Rainmaker最新動畫短片,精緻細膩的畫風與娓娓道來的故
事,帶領著觀眾進入迷人的黑夜與愛情,國際獲獎連連。
• 品牌: <LUNA>動畫短片5分鐘;
• 主要目標族群: 25-45歲熟女
• 國際得獎:2011 SIGGRAPH Computer Animation Festival ;2011Best Animated Short honors
and will be screened at the CISF ; New York City International Film Festival; the Chicago
Children’s Festival; the Kansas International Film Festival; FLICKERS Rhode Island Film
Festival and the Silicon Valley Film Festival as well as an Honorable Mention at the
Metropolitan Film Festival of NYC.
22. What people are saying…
“We’ve been thrilled with the excellent work from Global Pursuit since day one. In a
very short time, they have become one of our top agents, negotiating and securing top-
tier licensees for key brands, including KISS, The Beatles and KISS/Hello Kitty. They
understand the value of our brands and are able to convey that to the
market, particularly in China, Hong Kong and Taiwan – territories we very much wanted
to move into. Their expertise and results have been phenomenal.” --Michael Krassner, EVP
Live Nation Merchandise
"In a short time period, Global Pursuit was able to get top video placement with VIMEO
for our animated short LUNA. This resulted in one of the world's largest electronics
companies being interested in a commercial license for our short. Global Pursuit's
"leave no stone unturned" approach leads to results for its clients.” --Catherine Winder, Former
President, Rainmaker Entertainment and Former Producer, The Clone Wars, Lucasfilm Animation
23. What people are saying…
“The team of Cynthia Money and Jann Stanley at Global Pursuit is a force to be
reckoned with. I’ve worked with each of them in the past and have experienced first-
hand the incredible results they can achieve. Their combined expertise, track
record, and passion for their work, are unparalleled in their industry. ”--Carol Roeder
“Working with Cynthia Money is an absolute pleasure. She has a keen ability to
recognize great partnership opportunities and her devotion to making these deals work
for everyone is remarkable. I hope to work with her on additional projects in the near
future.”--Joyce S. Jun, Counsel handling film and television production and
distribution, licensing, merchandising, video games counseling and representing international and domestic clients.
Katten Muchin Rosenman LLP