Today’s real estate environment is full of challenges. As a bi-lingual loan officer with over 15 years of experience in the Arizona real estate market, I’m uniquely qualified to assist you in navigating through the lending process. Whether buying that first home, refinancing or buying that dream estate, clients are confident that I will have their best interests at the forefront of everything I do. My goal is to make the loan process as smooth and seamless as possible.
Professional, knowledgeable, ethical and persistent. These are characteristics which I possess as a military veteran and mason. These are also the characteristics my clients seek out in a lending professional. Most importantly, I’ll get your transaction done.
Many high-end clients have financial & property requirements which do not fit into cookie cutter loan programs. These challenges might include special Investment property needs, high land to home values, unique properties and vesting just to name a few. Academy mortgage offers specialty niche products for these clients; Foreign National, Pledged Asset, Depleting Asset programs and entity vesting is available.
If you’re a military veteran this is the place to be. As Army Veteran myself, I know the importance of family and honor. You can count on having an advocate who will always be on the level and always looking out for you and your family.
Most importantly, I’ll get your transaction done. We offer Conventional, FHA, VA, Jumbo, USDA Homepath and Homepath renovation loan products
4. • All calls returned within 30 minutes • Loan Pre-approvals within 24 hours of application • Closing Statements (HUD I) within 24 hours of closing • Attend all loan closings • A partner that will help you build your business • A mortgage expert designed to create raving fans of your customers GUARANTEES
5. Never Lose Another Lead 3 Items Performed After Each Referral Send Buyer a Follow-up Email Schedule Follow-up Call to Buyer in Outlook Call Agent Immediately
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9. What does it take to be a professional Loan Officer?
13. Create more Raving Fans as a result of doing business with me! Ensure your customers select the right product and receive the best service!
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Notas del editor
I’ve prepared a brief presentation that highlights some information about me, my company, and my marketing strategy.
I am a professional loan officer who strategically aligns with select agents, financial planners and local business. I am not interested in working with just anyone, I am selective because I value my relationships and like to add value to each one. By not spreading myself too thin, I can assist my strategic partners in their businesses.
Here are a few highlights about me: I have over 11 years in the financial services industry I have over 7 years experience as a Realtor in Arizona I am very involved in a local networking group I am bi-lingual I have a boy and a girl - ages 24 and 10, grandkids 4 yrs old & 3 months My involvement in masonry guide my ethics and character I am a certified interscholastic Coach When I’m not working I enjoy coaching, Baseball, Golf and Football Note: If the agent shares personal information with you at this time, acknowledge it and ask a personal question to show you are interested in them as well. If they start talking about themselves, do NOT stop them for the sake of your presentation. When they are talking, they are actually enjoying the presentation!
I have a clearly defined business philosophy. Here’s what I guarantee to my strategic partners: I return all my phone calls within 30 minutes so you have access to me and feel like the lines of communication are always open. If I’m on an appointment, I update my voice mail so you know when I will be available to return your call. - I will contact all parties to the transaction every week with update calls so that you are always on top of all facets of the transaction My loans are approved within 48 hours of underwriting submission. I provide solid pre-approvals so there are no last minute phone calls telling you we can’t do the loan. 24 hours prior to closing, I provide the agent with a copy of the HUD I and I conduct a pre-closing call with each customer to review the HUD I so the closing goes smoothly and the customer is prepared and happy. Whenever possible I will attend your closings so I can answer any additional questions the customer may have or handle any last minute changes. I am a professional partner who will help you build your business. And, I’m a mortgage expert designed to create Raving Fans of your customers. NOTE: Do NOT promise ANYTHING that you are not prepared to do! Modify this slide based on your market and your offerings.
________ (agent’s name), you will never lose another lead when you refer them to me. I do three things after I speak with a referral you send me: First, I call you immediately Next, I send the Buyer a follow-up email And finally, I schedule a follow-up call to the Buyer in my Outlook calendar This process ensures that I stay in contact with our leads so when they are ready to buy, I can make sure they come back to you.
Here are few comments other agents and buyers have said about working with me: I watch the details so the agent can relax. I make the process painless for my customers. Agents call me with questions on their deals because they know I will have the answer or I will get it.
Part of my job is to make sure our customers understand the process after they apply for a loan: I recognize that this is a stressful time for a customer and if they know the process, it helps them relax. I provide each customer with a copy of this document so they have a visual and they also have contact names and numbers. Would you like a copy of this? I’ll bring you a laminated copy tomorrow (Small Promise Option #2).
_____ (agent’s name), there are three reasons why you should do business with me and ______ (your company): Our exceptional service, powerful products, and valuable knowledge. Exceptional Service - Calls returned quickly (30 minutes or less) to keep you and your customer informed - Guaranteed on-time closings to minimize stress and maximize commissions - Pre-closing calls to ensure our customers are well-prepared at closing Powerful Products - Comprehensive product line to match best product to our customer’s needs - Innovative underwriting and exception capability to close more loans - Competitive rates and customers know our name and have confidence Valuable Knowledge - You and your customers receive professional, skilled and valuable financial advice not easily found in our industry - Our customer’s will have an extremely positive experience and be smiling at the closing table - Proven professional who can make you look good!
There are many loan officers in the marketplace today who have had less than one week of formal training. The reality is that you can be flipping hamburgers one day and originating loans the next. The thought of placing your commission in the hands of a loan officer who doesn’t know what they are doing is simply frightening. Here’s a list of the knowledge needed to be a good loan officer… (turn page)
I have completed comprehensive courses in each of these areas to become a certified loan officer. It takes most loan officers, years to obtain this much training and even then, they may be lacking in some specific areas, such as FHA loans or creative financing. I feel that my knowledge, skills, discipline, and ethics set me apart from other loan officers in the marketplace.
Now, let me share with you my strategic marketing program that can help you grow your business…
Basic I have 3 ways to drive leads your way: 1. When you refer me a customer, I’m drilling down so deeply in the loan application that I am looking to generate 5 more leads potentially for you and me. On every application, every customer you send me has a potential database on average of 100 or so people they know. I have a marketing strategy that encourages them to extend our name and number to everyone. The process is quite simple as I will provide them a picture of their home from you and me and prompt them to share it with everyone! (Have the visual of the appraisal e-mail as the visual to support your statement) 3. You will get more business simply as a result of my ability to create Raving Fans! My process is streamlined and I communicate it in such a way that I set the customers expectations up front….and then of course exceed them. (Have the Process Flow chart as the visual to support your statement)
The bottom line is this…. You will create more Raving Fans as a result of doing business with me! I ensure our customers select the right product and receive the best service.
What are your thoughts? Do you feel more comfortable with my ability to handle some of your customers? (If Yes) Excellent, is there anyone you need you need help with today? (If No) I look forward to working with you in the near future. I will stay in contact with you to differentiate myself from other Loan Officers.