1. CINEMA/HORROR AUDIENCES
Fay Beesley

2. Overview of Cinema audiences.
More than 55 million cinema tickets were sold in the first four months of this year. An
increase of 14 per cent on the same period last year and the highest per cent in
seven years.
The UK Film Council said the figures were proof cinema was fulfilling its
longstanding role of providing escapism during a recession. "The cinema remains
a relatively cheap form of entertainment, especially compared with eating out or
a night down the pub," said Mr Gritten. (Infomation from www.telegraph.co.uk)

3. Horror/Target audiences
My target audience for my horror trailer is Why do audiences want to watch horror?
Teenagers. I used the website
http://business.pearlanddean.com/audien
ce_profile to found out more about this •For the Thrill.
particular target audience. •To be scared witless.
•They tell us stories of dark, forbidden side of
life.
•Reflect a fear of the powerful.
•The thrill of the unknown.

4. Film Trailer Audiences
 Trailers are made so that audiences are able to understand the film they
wish to view.
 They also help the to understand the genre of the film.
 Trailers are aimed at their particular audience they wish to aim to.
 Main audience for horror prefer a horror trailer to be fast pace, intense,
scary and give them an idea of the film.

5. Audience data
I researched audience data on a similar film to mine which
includes an Imaginary friend making a women turn evil.
The film is called The Exorcist.