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THE ORIGINAL TIF DISTRICT
  & DEVELOPMENT PLAN
      AMENDMENT
EVOLUTION




Thriving Downtown Ferndale: 1920’s-60’s
EVOLUTION


• 1970s – late 1990s Rapid Decline and
  Disinvestment:
  – 30% vacancy rate
  – “Fabulous Ferndale” – the butt of jokes
  – Properties abandoned and neglected
  – Sense of Place Lost
  – Quality of Businesses Drove Residents
    to Look Elsewhere
  – Empty Streets
EVOLUTION

• In 1980, the National Trust for Historic
  Preservation developed a downtown
  revitalization program: the National
  Trust Main Street Center (NTMSC)
• Now includes over 2,000 downtown
  revitalization programs across the US.
• Locally, Main Street Oakland County
  administers the program and its services
  to 11 communities in the County.
• Ferndale was accepted into the program
  in 2001.
2000-2010
                                                 STATISTICS



THE PAST 10 YEARS
• $57.5 million reinvestment
• 1244 Net New Jobs
• Reduced Vacancy Rate From 30% In 2000 To Less Than 5% Today
• Over 75% of Downtown Buildings Renovated (172) with 122,002
  square feet of new buildings/additions
• 17,647 Volunteer Hours Valued at $370,500


                                268% Increase in Property Values
                                Since 1981
EVOLUTION

• In 2010, the National Main Street Center awarded the
  City of Ferndale its “Great American Main Street”
  award.
• This recognition is given to only five communities
  across the US each year,
• Award is notable as it comes at a time when Michigan’s
  economy is struggling
• The Ferndale Downtown Development Authority is the
  first Main Street Oakland County program participant
  to bring home the GAMSA and only the third in
  Michigan to be so honored since the award began in
  1995.
2011
                                                                   STATISTICS




$1, 941,755 in                                    32 Building
                    34 New
   Public &                       154 New Jobs   Rehabilitations      Public
                 Businesses (20
    Private                         (86 Net)          or           Improvements
                      Net)
Reinvestment                                     Modifications
WHAT THE
                                                   DDA DOES


Business Start Up & Assistance
•   Guide New Business Start-ups in Downtown
•   BUILD Grant & MSOC Design Assistance
•   Track and List Available Properties Online
•   Provide Location Assistance
•   Provide Consultation Services & Insights
•   Offer Networking Events For Every Stage Business
•   FREE Marketing, Promotions & Consultations
•   Resource on State & Federal Financial Incentives and Business
    Planning
IMPACT OF
                         THE DDA


• Increased Occupancy
  Rate by over 25%
WHAT THE
                                                 DDA DOES

Public/Private Physical Improvements & Maintenance
• Streetscape Plans, Projects & Improvements
• Landscape & Flower Installations & Maintenance
• Planting Of More Than 40 New Trees On Woodward Ave
• Design Guidelines & Façade Grants For Façade Improvements
• Long Term Planning For Capital Improvement Projects
• Wayfinding, Directional And Historical Signage
• Develop Programs To Encourage Buy-in By Businesses To Improve
  Their Visuals, i.e. Pimp Your Pot
• Encourage Environmental Sustainability
  With Financial Incentives
IMPACT OF
                              THE DDA


• Physical Building
  Improvements
  – Since 2000 over 75% of
    downtown buildings
    rehabilitated
IMPACT OF
                       THE DDA

• Environment
  Improvements
  –   Landscaping
  –   Maintenance
  –   Pocket Parks
  –   Bike Racks
  –   Benches
  –   Banners
  –   Holiday Decor
IMPACT OF
                                       THE DDA


• Complete Streets/Capital Improvements to
  Streetscapes, Infrastructure (See Capital Plan
  List)
WHAT THE
                                                DDA DOES

Promotions & Marketing
Communicate Assets For Downtown Ferndale & Its Businesses
• Regularly Distribute Press Releases & Media Alerts
• Maintain & Update Social Media
• Maintain & Update www.downtownferndale.com
   – More Than 13,000 Unique Visitors In A Given Month
• Bi-weekly Eblast Newsletters To More Than 2000+ Consumers
  & Businesses
• Develop, Promote and Execute Special Events
• Promote Engagement and Collaboration:
   – Third Party Event Organizers
   – Business to Business
IMPACT OF
                                   THE DDA


• A New Downtown Identity to be Proud Of
IMPACT OF
                                     THE DDA


• 36 DDA-run Special Events & over 50 that we
  support and promote
WHAT THE
                                DDA DOES

  Grass-Roots
  Community Building
• Recruit volunteers for jobs
  big and small
• Train & honor volunteers
  to make them partners
  and vested in their
  community
• Engage non-profits and
  build partnerships for
  better business
• Fundraise to leverage tax
  dollars
IMPACT OF
                                                 THE DDA


• Over 40 volunteers = Community Driven
  Programming to Meet Community Needs




                   Value of DDA services to the community is over
                   $747,000 per year.
WHERE
                                      REVITALIZATION
                                            STARTED
• The DDA was created by the City Council on July
  14, 1980
• DDA’s primary purpose is to correct and prevent
  deterioration and promote economic growth
  within Ferndale’s downtown business district.
• City Established DDA TIF District In 1981
• Reinvestment Tool Dedicated to the Economic
  Growth of Downtown Ferndale
• The 1981 TIF Plan has been updated and
  amended three times in the past 30 years.
TIF DISTRICT
                        MAP




Green Shaded Area
Is TIF District
AMENDMENT
                                           BACKGROUND
• The TIF Plan must be updated to continue revitalization
  efforts.
• Currently, the Plan and its projects expires in 2013 or
  as amended by Council.
• This TIF Plan updates the DDA’s goals, objectives and
  recommended actions that will lead to planning and
  prioritizing future projects.
• Through this TIF Plan update, the DDA will ensure that
  the development, redevelopment and other
  improvements within the downtown district occur in
  an orderly manner, so as to continue positive
  improvements downtown.
WHAT IS TIF?

        TAX INCREMENT FINANCING (TIF)
• NOT A NEW TAX – WILL NOT INCREASE TAXES
  A PROPERTY PAYS
• TIF is the ability to capture the incremental
  increase in property taxes that results from
  improvements in the district.
• The captured revenues from multiple taxing
  jurisdictions are used to finance public
  improvement projects within the district, as a
  means for jumpstarting economic growth.
WHAT IS TIF?


• Collects Percentage of City & Non-City Tax
  Revenue That Increases As Property Values
  Rise Each Year within Defined Commercial
  District
• The City General Fund Continues To Receive
  Base Amount of Tax Revenue From District
  ($140,776 annually)
WHAT IS TIF?


• BONUS!! Oakland County &           TIF REVENUE
  Other Taxing Authorities            CITY    COUNTY
  Invest Their Portion of
  Increased Tax Revenue In TIF
  District.                         22%
   – This Portion Would Otherwise
     Leave The City.
• Equal to over @$100,000
  annually or more than $1
  million in 10 years.                           78%
DDA REVENUE
                                              FUNDS

                 FYE 2012 DDA REVENUE

           16%
                                        Local TIF
3%
                                        County TIF

 5%
                                        1.3794 LEVY from TIF Area

                       61%              1.3794 LEVY from NON-TIF
     15%                                Area
                                        GRANTS, SPONSORSHIPS &
                                        FEES
RETURN ON
                   INVESTMENT




165% Return on Investment
WHAT’S IN THE
                                  DEVELOPMENT
                                   & TIF PLANS?


• What’s Working & What Needs Work
• Best Practices for Downtowns
• Development & Redevelopment Opportunities
• Streetscape Projects
• Traffic & Parking Improvements that Will
  Stimulate Economic Growth
• Program Goals
• Property Value Analysis
COMMUNITY
                                   OUTREACH &
                                    RESEARCH


• Traffic & Streetscape Analysis
• Stakeholder Meetings
• Community Forums
• Stakeholder & Consumer
  Surveys
• Monthly Meetings with
  Advisory Committee
• County Meetings
PRINCIPLES FOR
                                       A HEALTHY
                                      DOWNTOWN
• Downtown buildings frame the public realm and
  provide the physical context for human activity.
• Circulation and parking in the downtown are
  important for visitors, residents and business
  owners. Pedestrian, bicycle, and automobile flow
  should be intuitive, convenient and employ
  common sense design.
• Streetscape elements include
  plantings, pedestrian amenities, and gathering
  spaces.
PRINCIPLES FOR
                                     A HEALTHY
                                    DOWNTOWN
• Signs convey a great deal of information to
  downtown visitors, and go beyond simply
  identifying businesses or the locations of
  downtown features
• Land uses make downtown amenable for
  living, working and playing. Successful
  downtowns have a good variety of pedestrian-
  oriented uses that generate pedestrian traffic
  throughout the day and week.
WHAT’S
                                                                   WORKING
                                                                 DOWNTOWN
                                                                    TODAY?
                                                                             --JUST A
                                                                             SAMPLE




• The intersection of Nine Mile Road and Woodward Avenue is full of
  entertainment and dining opportunities.
• Most of the businesses in this area appear to be viable.
• The historic Magic Bag Theater has been serving Ferndale residents since 1921
  and has adapted to the changing times by offering live music and film events.
WHAT’S
                                      WORKING
                                    DOWNTOWN
                                       TODAY?
                                                --JUST A
                                                SAMPLE




• The pedestrian crossing at Woodward and Nine
  Mile features landscaping and historic markers that
  provide refuge for those stopping at the midpoint
  across Woodward Avenue
• The alley from Troy to W. Nine Mile provides an
  appealing link between the rear parking area and
  the main business area
• The alley from E. Nine Mile, just east of Woodward
  Avenue provides an enticing respite
WHAT NEEDS
                                        WORK
                                   DOWNTOWN
                                      TODAY?
                                               --JUST A
                                               SAMPLE




• The automobile collision shop on Vester may not be
  the best use for this part of downtown and may be
  limiting redevelopment potential on the north side
  of the street.
• The vacant alleyway between Nine Mile and
  Withington is very large and offers no good use in
  its current form
WHAT NEEDS
                             WORK
                        DOWNTOWN
                           TODAY?
• Limited availability of secure   --JUST A
  and visible bicycle parking
• Blockages in/on the sidewalk
                                   SAMPLE
  impede pedestrian
  circulation
• Lack of bus stop
  amenities, such as
  furniture, wayfinding
  signage, or shelter may
  deter riders
DEVELOPMENT
                                            PLAN
                                         PROJECTS
• Although Downtown Ferndale has come a long
  way over the past ten years, there are abundant
  opportunities to further enhance and improve
  the City.
• By continuing to strengthen the downtown, these
  improvements will benefit businesses and
  residents throughout the City.
• The projects are broken into three components:
  Development, Streetscape, and Traffic & Parking.
DEVELOPMENT
                                                    -RELATED
                                                    PROJECTS
• Create a redevelopment facilitation program to
  encourage the redevelopment of specific properties
  in the TIF district, leveraging private investment.
   – Budget: many of these tasks are reflected in the DDA
     operating budget, approximately $560,000.
   – Priority: High
• Potential Redevelopment Sites include those detailed
  in the Existing Development chapter, to be prioritized
  by the DDA as market conditions, community
  needs, and funding allows.
Development
                                                       -Related
                                                        Projects

• Program may include a variety of activities:
   – DDA purchase and redevelopment of property
   – Facilitating and/or participating in a public/private
     partnership,
   – Facilitating “shovel-ready permitting,” and/or
   – Marketing available properties to the private sector
Development
                                                -Related
                                                 Projects

• Program would include DDA involvement
  and/or assistance, some of which the DDA
  currently provides, such as
  – Design assistance
  – BUILD program
  – Market data
  – Incentives for specific development needs
    (i.e., floor area bonus, parking reduction, etc.)
  – Site acquisition
  – Preparation of site plans & permitting
  – Tenant relocation assistance
STREETSCAPE
                                                   PROJECTS

• Create a comprehensive streetscape program
  – Special attention will be given to streetscape amenities
    that improve the safety, ease, and comfort of mass transit
  – Program will include lights, benches, receptacles, pocket
    parks, LED lighting, and alley enhancements
  – Budget: $2,000,000
  – Priority: Medium
STREETSCAPE
                                               PROJECTS
• Create a public art program throughout
  downtown
  – Budget: Low cost/no cost
  – Priority: High
• Implement streetscape projects along the
  Woodward Avenue corridor in conjunction with
  the Woodward Avenue Action Association’s 2010
  Non-Motorized Transportation Plan
  – Budget: State, Federal Grants, Local match
  – Priority: High
STREETSCAPE
                                                    PROJECTS
• Redesign Nine Mile and Livernois intersection to
  improve the pedestrian experience, provide clarity for
  motorists, enhance safety
   – May include developable retail site as market conditions
     and community needs warrant, and/or a pocket park
   – Budget: $50,000—$250,000
   – Priority: High
• Implement all components of wayfinding plan (2010)
  to help identify businesses, history, and culture.
   – Budget: $50,000—$100,000
   – Priority: Medium
TRAFFIC &
                                                     PARKING
                                                    PROJECTS
• Support the study needed to implement a Complete
  Streets Plan, including a “road diet”, for Woodward
  Avenue
   – Refer to the “Woodward Avenue Non-motorized Transportation
     Master Plan, Eight Mile Road to Maple Road,” January 2010
   – Budget: State, Federal Grants, and Local match
   – Priority: High
• Work with MDOT to improve pedestrian crossings of
  Woodward Avenue, specifically at
  Cambourne, Withington/Vester, and Pearson
   – Budget: Assume 20% local share—$750,000 per crossing
   – Priority: High
TRAFFIC &
                                                          PARKING
                                                         PROJECTS
• Support development of the City’s non-motorized
  transportation network plan
   – Refer to Complete Streets Ordinance approved in 2010
   – Budget: Low cost/no cost for bike routes
   – Priority: Medium
• Develop a “road diet” plan for West Nine Mile
  Road, between Pinecrest and Livernois.
   – Not in the current TIF area, but impacts the downtown area
     considerably in both appearance and function
   – This project may also include the reopening of Livernois north of
     Nine Mile to re-establish the connection between the
     neighborhood and Downtown
   – Budget: $1,250,000
   – Priority: Medium
TRAFFIC &
                                            PARKING
                                           PROJECTS
• Build parking structures in downtown area as
  appropriate
  – Budget: $8,500,000 for Withington; $6,750,000
    for City Hall/Library
  – Financing of these structures through a
    public/private partnership would reduce the
    DDA’s share of construction and financing cost
  – Priority: Medium
TRAFFIC &
                                                       PARKING
                                                      PROJECTS
• Provide a more complete and identifiable
  system of wayfinding signage for the City’s
  major public parking facilities
   – Budget: DDA Operating budget; refer to Capital Improvements
     Plan and Wayfinding Budget Compilation
   – Priority: Medium
• Develop an incentive program to consolidate
  private parking lots that will facilitate shared
  parking and allow for redevelopment of
  properties
   – Budget: Low cost - DDA Operating budget
   – Priority: Medium
TRAFFIC &
                                                   PARKING
                                                  PROJECTS
• Conduct traffic studies to identify specific plans
  for improving traffic flow and safety at the
  following locations:
   – Withington (Funded in conjunction with parking
     garage project)
   – W. Troy and W. Saratoga (west of Allen Street – to
     evaluate parking intrusions as well as truck
     loading/unloading)
   – Allen Street (just south of W. Nine Mile – to study
     optimum traffic control)
   – Paxton (to study optimum traffic control)
   – Budget: Low cost (DDA Operating budget)
   – Priority: Medium
TIF
                                                PROCEDURES
• This plan is a continuation and renewal of the 1981 DDA TIF
  Plan.
• Its duration is 20 years past the issuance of the last bond
• The initial assessed value in the district remains
  $5,702,600.
• Growth of the District is projected over the next 20 years
• In County’s 2012-2014 Triennial Budget, property values
  projected to decline by 3% in 2012, by 1% in 2013, and
  bottom out with no change in 2014.
• This plan projects property values in the TIF district to make
  similar changes, and then increase by a modest 2% for the
  remainder of the 20-year extension time.
20-year Projection of TIF District Capture
 Chart will be broken out on next three slides
TIF District 20-year projection of tax revenue by jurisdiction, assuming 2% annual growth in Taxable Value

                                                                          City                                                                 Non-City
                                                                                                  Headlee                                                   Total Non-
                Taxable                                                                          Override                                                      City       Total
                 Value            Library                        Refuse     City Operating       Increase      Total City        County           HCMA       Revenue    Revenue
  Year         Capture1          (1.9601)   Debt (6.000)        (2.1815)      (14.5448)          (3.7800)3     Revenue2         (6.6059)*        (0.2146)    (6.8205)   Capture4
  2012        $21,032,575        $30,048      $91,980           $33,442        $222,971           $57,947      $436,389         $101,268          $3,290     $104,558   $540,947
  2013        $20,822,249        $29,636      $90,718           $32,984        $219,912           $57,152      $430,402          $99,879          $3,245     $103,124   $533,526
  2014        $20,822,248        $29,636      $90,718           $32,984        $219,912           $57,152      $430,402          $99,879          $3,245     $103,124   $533,525
  2015        $21,238,692        $30,452      $93,217           $33,892        $225,969           $58,726      $442,257         $102,630          $3,334     $105,964   $548,221
  2016        $21,663,464        $31,285      $95,765           $34,819        $232,148           $60,332      $454,348         $105,436          $3,425     $108,861   $563,209
  2017        $22,096,733        $32,134      $98,365           $35,764        $238,449                        $404,712         $108,298          $3,518     $111,816   $516,528
  2018        $22,538,666        $33,000     $101,016           $36,728        $244,877                        $415,622         $111,217          $3,613     $114,830   $530,452
  2019        $22,989,439        $33,884     $103,721           $37,711        $251,434                        $426,750         $114,195          $3,710     $117,905   $544,655
  2020        $23,449,226        $34,785     $106,480           $38,714        $258,121                        $438,100         $117,232          $3,808     $121,041   $559,141
  2021        $23,918,210        $35,704     $109,294           $39,737        $264,942                        $449,678         $120,330          $3,909     $124,240   $573,917
  2022        $24,396,573        $36,642     $112,164           $40,781        $271,900                        $461,487         $123,491          $4,012     $127,502   $588,989
  2023        $24,884,504        $37,598     $115,091           $41,845        $278,997                        $473,532         $126,714          $4,116     $130,830   $604,362
  2024        $25,382,193        $38,574     $118,078           $42,931        $286,236                        $485,818         $130,001          $4,223     $134,225   $620,043
  2025        $25,889,836        $39,569     $121,123           $44,038        $293,619                        $498,350         $133,355          $4,332     $137,687   $636,037
  2026        $26,407,631        $40,584     $124,230           $45,168        $301,151                        $511,133         $136,775          $4,443     $141,219   $652,351
  2027        $26,935,783        $41,619     $127,399           $46,320        $308,832                        $524,171         $140,264          $4,557     $144,821   $668,992
  2028        $27,474,498        $42,675     $130,631           $47,495        $316,668                        $537,470         $143,823          $4,672     $148,495   $685,965
  2029        $28,023,986        $43,752     $133,928           $48,694        $324,660                        $551,035         $147,453          $4,790     $152,243   $703,278
  2030        $28,584,465        $44,851     $137,291           $49,917        $332,812                        $564,871         $151,155          $4,910     $156,066   $720,937
  2031        $29,156,153        $45,971     $140,721           $51,164        $341,127                        $578,984         $154,932          $5,033     $159,965   $738,949
                $487,707,123       $732,401   $2,241,931           $815,129      $5,434,739         $291,310   $9,515,510         $2,468,328        $80,186 $2,548,515 $12,064,025



 1                              2
1) All 2012 figures based on Ferndale DDA Projected Revenue for FY2012, and assumes 1% decline in 2013, no change in 2014, then 2% increase for future
years (value change based on Oakland County 2012-2014 budget)                                                               3
TIF District 20-year projection of



                                                                    Taxable
                                                                     Value
                                                      Year         Capture1
                                                      2012        $21,032,575
                                                      2013        $20,822,249
                                                      2014        $20,822,248
• Represents the Taxable Value of all taxable         2015        $21,238,692
                                                      2016        $21,663,464
  property in the DDA district                        2017        $22,096,733
• All 2012 figures based on Ferndale DDA              2018        $22,538,666
                                                      2019        $22,989,439
  Projected Revenue for FY2012,                       2020        $23,449,226

• Assumes 1% decline in 2013                          2021
                                                      2022
                                                                  $23,918,210
                                                                  $24,396,573
• No change in 2014                                   2023
                                                      2024
                                                                  $24,884,504
                                                                  $25,382,193
• 2% increase for future years (value change          2025        $25,889,836
                                                      2026        $26,407,631
  based on Oakland County 2012-2014                   2027        $26,935,783
                                                      2028        $27,474,498
  budget                                              2029        $28,023,986
• Conservative projections, it is likely that         2030
                                                      2031
                                                                  $28,584,465
                                                                  $29,156,153
  DDA projects will increase values at a                            $487,707,123
  higher rate
                                                1
                                                    1) All 2012 figures based on Fernda
ojection of tax revenue by jurisdiction, assuming 2% annual growth in Taxable Value

                                                   City
                                                                          Headlee                              • Represents the
                                                                                                                     Non-City
                                                                                                                                  Total Non-
 le                                                                      Override                                                    City       Total
e             Library                         Refuse                     Increase
                                                             City Operating                  Total City  County      City taxRevenue Revenue
                                                                                                                        HCMA        revenue
re1          (1.9601)     Debt (6.000)       (2.1815)           (14.5448)(3.7800)3             2
                                                                                             Revenue    (6.6059)*      (0.2146)    (6.8205)   Capture4

,575
,249
             $30,048
             $29,636
                              $91,980
                              $90,718
                                             $33,442
                                             $32,984
                                                                $222,971
                                                                $219,912
                                                                          $57,947
                                                                          $57,152
                                                                                             $436,389
                                                                                             $430,402
                                                                                                        $101,268
                                                                                                         $99,879
                                                                                                                     from the
                                                                                                                        $3,290
                                                                                                                        $3,245
                                                                                                                                   $104,558
                                                                                                                                   $103,124
                                                                                                                                              $540,947
                                                                                                                                              $533,526
,248
,692
             $29,636
             $30,452
                              $90,718
                              $93,217
                                             $32,984
                                             $33,892
                                                                $219,912
                                                                $225,969
                                                                          $57,152
                                                                          $58,726
                                                                                             $430,402
                                                                                             $442,257
                                                                                                         $99,879
                                                                                                        $102,630
                                                                                                                     incremental $533,525
                                                                                                                        $3,245
                                                                                                                        $3,334
                                                                                                                                   $103,124
                                                                                                                                   $105,964   $548,221
,464
,733
             $31,285
             $32,134
                              $95,765
                              $98,365
                                             $34,819
                                             $35,764
                                                                $232,148
                                                                $238,449
                                                                          $60,332            $454,348
                                                                                             $404,712
                                                                                                        $105,436
                                                                                                        $108,298     increase in $563,209
                                                                                                                        $3,425
                                                                                                                        $3,518
                                                                                                                                   $108,861
                                                                                                                                   $111,816   $516,528
,666         $33,000         $101,016        $36,728            $244,877                     $415,622   $111,217        $3,613     $114,830   $530,452
,439
,226
             $33,884
             $34,785
                             $103,721
                             $106,480
                                             $37,711
                                             $38,714
                                                                $251,434
                                                                $258,121
                                                                                             $426,750
                                                                                             $438,100
                                                                                                        $114,195
                                                                                                        $117,232
                                                                                                                     taxable$121,041 $544,655
                                                                                                                        $3,710
                                                                                                                        $3,808
                                                                                                                                    value $559,141
                                                                                                                                   $117,905

,210
,573
             $35,704
             $36,642
                             $109,294
                             $112,164
                                             $39,737
                                             $40,781
                                                                $264,942
                                                                $271,900
                                                                                             $449,678
                                                                                             $461,487
                                                                                                        $120,330
                                                                                                        $123,491
                                                                                                                     since 1981 $573,917
                                                                                                                        $3,909
                                                                                                                        $4,012
                                                                                                                                   $124,240
                                                                                                                                   $127,502   $588,989
,504
,193
             $37,598
             $38,574
                             $115,091
                             $118,078
                                             $41,845
                                             $42,931
                                                                $278,997
                                                                $286,236
                                                                                             $473,532
                                                                                             $485,818          • City continues to
                                                                                                        $126,714
                                                                                                        $130,001
                                                                                                                        $4,116
                                                                                                                        $4,223
                                                                                                                                   $130,830
                                                                                                                                   $134,225
                                                                                                                                              $604,362
                                                                                                                                              $620,043
,836         $39,569         $121,123        $44,038            $293,619                     $498,350   $133,355        $4,332     $137,687   $636,037
,631
,783
             $40,584
             $41,619
                             $124,230
                             $127,399
                                             $45,168
                                             $46,320
                                                                $301,151
                                                                $308,832
                                                                                             $511,133
                                                                                             $524,171
                                                                                                        $136,775
                                                                                                        $140,264
                                                                                                                     collect and $652,351
                                                                                                                        $4,443
                                                                                                                        $4,557
                                                                                                                                   $141,219 retain
                                                                                                                                   $144,821   $668,992
,498
,986
             $42,675
             $43,752
                             $130,631
                             $133,928
                                             $47,495
                                             $48,694
                                                                $316,668
                                                                $324,660
                                                                                             $537,470
                                                                                             $551,035
                                                                                                        $143,823
                                                                                                        $147,453     revenue on 1981
                                                                                                                        $4,672
                                                                                                                        $4,790
                                                                                                                                   $148,495
                                                                                                                                   $152,243
                                                                                                                                              $685,965
                                                                                                                                              $703,278
,465         $44,851         $137,291        $49,917            $332,812                     $564,871   $151,155        $4,910     $156,066   $720,937
,153         $45,971         $140,721        $51,164            $341,127                     $578,984   $154,932     taxable$159,965 $738,949
                                                                                                                        $5,033      value
707,123        $732,401       $2,241,931        $815,129          $5,434,739        $291,310 $9,515,510   $2,468,328      $80,186 $2,548,515 $12,064,025
                                                                                                               • Includes Headlee
       2
sed on Oakland County 2012-2014 budget)
                                                                                                                     Override from
 d on Ferndale DDA Projected Revenue for FY2012, and assumes 1% decline in 2013, no change in 2014, then 2% increase for future


erride millage of 28.4664 for 2012-2016, then reverts to original millage of 24.6864                                 2012-2016
3
risdiction, assuming 2% annual growth in Taxable Value

                      City                                                     NON-CITY
                                                                                Non-City
                                            Headlee                                             Total Non-
                                           Override
     • One of the biggest benefits of City
                                                                                                   City       Total
              Refuse  City Operating       Increase
                                           Total                       County         HCMA       Revenue    Revenue
  (6.000)    (2.1815)   (14.5448)          (3.7800)3            2
                                                                      (6.6059)*      (0.2146)               Capture4
1,980     a TIF district is the ability to Revenue
             $33,442     $222,971           $57,947
                                           $436,389                   $101,268        $3,290
                                                                                                 (6.8205)
                                                                                                 $104,558   $540,947
0,718
0,718     capture non-city tax revenue$430,402
             $32,984
             $32,984
                         $219,912
                         $219,912
                                            $57,152
                                            $57,152
                                           $430,402
                                                                       $99,879
                                                                       $99,879
                                                                                      $3,245
                                                                                      $3,245
                                                                                                 $103,124
                                                                                                 $103,124
                                                                                                            $533,526
                                                                                                            $533,525
3,217
5,765• Includes County, Huron-
             $33,892
             $34,819
                         $225,969
                         $232,148
                                            $58,726
                                           $442,257
                                            $60,332
                                           $454,348
                                                                      $102,630
                                                                      $105,436
                                                                                      $3,334
                                                                                      $3,425
                                                                                                 $105,964
                                                                                                 $108,861
                                                                                                            $548,221
                                                                                                            $563,209
8,365        $35,764     $238,449          $404,712                   $108,298        $3,518     $111,816   $516,528
01,016 Clinton Metropark
             $36,728     $244,877          $415,622                   $111,217        $3,613     $114,830   $530,452

     • Shows confidence by other $426,750
03,721
06,480
             $37,711
             $38,714
                         $251,434
                         $258,121          $438,100
                                                                      $114,195
                                                                      $117,232
                                                                                      $3,710
                                                                                      $3,808
                                                                                                 $117,905
                                                                                                 $121,041
                                                                                                            $544,655
                                                                                                            $559,141
09,294
12,164    taxing jurisdictions in the $449,678
             $39,737
             $40,781
                         $264,942
                         $271,900          $461,487
                                                                      $120,330
                                                                      $123,491
                                                                                      $3,909
                                                                                      $4,012
                                                                                                 $124,240
                                                                                                 $127,502
                                                                                                            $573,917
                                                                                                            $588,989
15,091
18,078    ability of DDA activities to $473,532
             $41,845
             $42,931
                         $278,997
                         $286,236          $485,818
                                                                      $126,714
                                                                      $130,001
                                                                                      $4,116
                                                                                      $4,223
                                                                                                 $130,830
                                                                                                 $134,225
                                                                                                            $604,362
                                                                                                            $620,043
21,123
24,230    increase property value in $498,350
             $44,038
             $45,168
                         $293,619
                         $301,151          $511,133
                                                                      $133,355
                                                                      $136,775
                                                                                      $4,332
                                                                                      $4,443
                                                                                                 $137,687
                                                                                                 $141,219
                                                                                                            $636,037
                                                                                                            $652,351
27,399       $46,320     $308,832          $524,171                   $140,264        $4,557     $144,821   $668,992
30,631 future and for surrounding $537,470
             $47,495     $316,668                                     $143,823        $4,672     $148,495   $685,965
33,928       $48,694     $324,660          $551,035                   $147,453        $4,790     $152,243   $703,278
37,291 area  $49,917     $332,812          $564,871                   $151,155        $4,910     $156,066   $720,937
40,721      $51,164          $341,127                    $578,984     $154,932        $5,033     $159,965   $738,949
 ,241,931     $815,129        $5,434,739     $291,310    $9,515,510     $2,468,328      $80,186 $2,548,515 $12,064,025
POTENTIAL
                                  REDEVELOPMENT
                                          IMPACT
• Timing and valuation of private investment is
  difficult to gauge
• As Development Projects are
  implemented, and the development area
  starts to show signs of improvement, the
  private sector will gain confidence and
  investments can be better justified.
• Certain projects may leverage redevelopment
  of nearby parcels
POTENTIAL
REDEVELOPMENT
        IMPACT
POTENTIAL
                                      REDEVELOPMENT
                                              IMPACT

• Redevelopment of the Withington Parking
  Lot, although not in the TIF district, will have a
  major impact on the surrounding properties in
  the existing TIF district
• New mixed-use buildings may take the place
  of nearby private parking lots.
POTENTIAL
                                                 REDEVELOPMENT
                                                         IMPACT




    Potential Redevelopment Area   Future Withington Parking Deck




DDA Existing TIF Boundary
POTENTIAL
                                                                            REDEVELOPMENT
                                                                                    IMPACT
         Floor                  Use        Est. Cost/   Est. Property   Est. Taxable   Est. Tax Revenue
(20,000 Sq. ft. per floor)                   Sq. Ft.        Value           Value      Capture (Year 1)
                                                                                            (31.5069
                                                                                           Total mils)

            1                  Retail        $200       $4,000,000       2,000,000         $63,014

            2                Office/Flex     $125       $2,500,000       1,250,000         $39,384

            3                Residential     $125       $2,500,000       1,250,000         $39,384

            4                Residential     $125       $2,500,000       1,250,000         $39,384

          Total                                         $12,000,000     $6,000,000        $181,166
VALUE ADDED

                             Strengthening a Core
• TIF Protects Taxpayers
                                 Area Benefits the
• Enables a City to meet
  City Master Plan goals      Entire Community &
  and complete economic     Improves All Property
  development initiatives                  Values
  with additional
  contributions from the
  County and DDA that
  would otherwise not be
  available.
• ADDITIONAL INFORMATION SLIDES FOLLOW IF
  NEEDED
WHAT IS TIF?


                               DDA TIF DISTRICT REVENUE BREAKDOWN
  Revenue by the




                               $800.00
                   Thousands


                               $700.00
                               $600.00
                               $500.00
                               $400.00
                               $300.00
                               $200.00
                               $100.00
                                   $-
                                               2010                 2012
Headlee Override                                $-             $57,947.00
Other Taxing Jurisdictions                  $100,095.00        $104,558.00
City TIF Portion                            $362,288.00        $378,442.00
City Pre-TIF Revenue                        $141,772.00        $141,772.00
RETURN ON
                                                       INVESTMENT




800,000                                           719,733
600,000           436,389
 400,000                          283,344
 200,000
        0

            CITY INVESTMENT
                               ADDITIONAL
                              COUNTY & DDA         ROI
                                REVENUE


                  165% RETURN ON INVESTMENT ANNUALLY

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Tif original 2011 final council presentation

  • 1. THE ORIGINAL TIF DISTRICT & DEVELOPMENT PLAN AMENDMENT
  • 3. EVOLUTION • 1970s – late 1990s Rapid Decline and Disinvestment: – 30% vacancy rate – “Fabulous Ferndale” – the butt of jokes – Properties abandoned and neglected – Sense of Place Lost – Quality of Businesses Drove Residents to Look Elsewhere – Empty Streets
  • 4. EVOLUTION • In 1980, the National Trust for Historic Preservation developed a downtown revitalization program: the National Trust Main Street Center (NTMSC) • Now includes over 2,000 downtown revitalization programs across the US. • Locally, Main Street Oakland County administers the program and its services to 11 communities in the County. • Ferndale was accepted into the program in 2001.
  • 5. 2000-2010 STATISTICS THE PAST 10 YEARS • $57.5 million reinvestment • 1244 Net New Jobs • Reduced Vacancy Rate From 30% In 2000 To Less Than 5% Today • Over 75% of Downtown Buildings Renovated (172) with 122,002 square feet of new buildings/additions • 17,647 Volunteer Hours Valued at $370,500 268% Increase in Property Values Since 1981
  • 6. EVOLUTION • In 2010, the National Main Street Center awarded the City of Ferndale its “Great American Main Street” award. • This recognition is given to only five communities across the US each year, • Award is notable as it comes at a time when Michigan’s economy is struggling • The Ferndale Downtown Development Authority is the first Main Street Oakland County program participant to bring home the GAMSA and only the third in Michigan to be so honored since the award began in 1995.
  • 7. 2011 STATISTICS $1, 941,755 in 32 Building 34 New Public & 154 New Jobs Rehabilitations Public Businesses (20 Private (86 Net) or Improvements Net) Reinvestment Modifications
  • 8. WHAT THE DDA DOES Business Start Up & Assistance • Guide New Business Start-ups in Downtown • BUILD Grant & MSOC Design Assistance • Track and List Available Properties Online • Provide Location Assistance • Provide Consultation Services & Insights • Offer Networking Events For Every Stage Business • FREE Marketing, Promotions & Consultations • Resource on State & Federal Financial Incentives and Business Planning
  • 9. IMPACT OF THE DDA • Increased Occupancy Rate by over 25%
  • 10. WHAT THE DDA DOES Public/Private Physical Improvements & Maintenance • Streetscape Plans, Projects & Improvements • Landscape & Flower Installations & Maintenance • Planting Of More Than 40 New Trees On Woodward Ave • Design Guidelines & Façade Grants For Façade Improvements • Long Term Planning For Capital Improvement Projects • Wayfinding, Directional And Historical Signage • Develop Programs To Encourage Buy-in By Businesses To Improve Their Visuals, i.e. Pimp Your Pot • Encourage Environmental Sustainability With Financial Incentives
  • 11. IMPACT OF THE DDA • Physical Building Improvements – Since 2000 over 75% of downtown buildings rehabilitated
  • 12. IMPACT OF THE DDA • Environment Improvements – Landscaping – Maintenance – Pocket Parks – Bike Racks – Benches – Banners – Holiday Decor
  • 13. IMPACT OF THE DDA • Complete Streets/Capital Improvements to Streetscapes, Infrastructure (See Capital Plan List)
  • 14. WHAT THE DDA DOES Promotions & Marketing Communicate Assets For Downtown Ferndale & Its Businesses • Regularly Distribute Press Releases & Media Alerts • Maintain & Update Social Media • Maintain & Update www.downtownferndale.com – More Than 13,000 Unique Visitors In A Given Month • Bi-weekly Eblast Newsletters To More Than 2000+ Consumers & Businesses • Develop, Promote and Execute Special Events • Promote Engagement and Collaboration: – Third Party Event Organizers – Business to Business
  • 15. IMPACT OF THE DDA • A New Downtown Identity to be Proud Of
  • 16. IMPACT OF THE DDA • 36 DDA-run Special Events & over 50 that we support and promote
  • 17. WHAT THE DDA DOES Grass-Roots Community Building • Recruit volunteers for jobs big and small • Train & honor volunteers to make them partners and vested in their community • Engage non-profits and build partnerships for better business • Fundraise to leverage tax dollars
  • 18. IMPACT OF THE DDA • Over 40 volunteers = Community Driven Programming to Meet Community Needs Value of DDA services to the community is over $747,000 per year.
  • 19. WHERE REVITALIZATION STARTED • The DDA was created by the City Council on July 14, 1980 • DDA’s primary purpose is to correct and prevent deterioration and promote economic growth within Ferndale’s downtown business district. • City Established DDA TIF District In 1981 • Reinvestment Tool Dedicated to the Economic Growth of Downtown Ferndale • The 1981 TIF Plan has been updated and amended three times in the past 30 years.
  • 20. TIF DISTRICT MAP Green Shaded Area Is TIF District
  • 21. AMENDMENT BACKGROUND • The TIF Plan must be updated to continue revitalization efforts. • Currently, the Plan and its projects expires in 2013 or as amended by Council. • This TIF Plan updates the DDA’s goals, objectives and recommended actions that will lead to planning and prioritizing future projects. • Through this TIF Plan update, the DDA will ensure that the development, redevelopment and other improvements within the downtown district occur in an orderly manner, so as to continue positive improvements downtown.
  • 22. WHAT IS TIF? TAX INCREMENT FINANCING (TIF) • NOT A NEW TAX – WILL NOT INCREASE TAXES A PROPERTY PAYS • TIF is the ability to capture the incremental increase in property taxes that results from improvements in the district. • The captured revenues from multiple taxing jurisdictions are used to finance public improvement projects within the district, as a means for jumpstarting economic growth.
  • 23. WHAT IS TIF? • Collects Percentage of City & Non-City Tax Revenue That Increases As Property Values Rise Each Year within Defined Commercial District • The City General Fund Continues To Receive Base Amount of Tax Revenue From District ($140,776 annually)
  • 24. WHAT IS TIF? • BONUS!! Oakland County & TIF REVENUE Other Taxing Authorities CITY COUNTY Invest Their Portion of Increased Tax Revenue In TIF District. 22% – This Portion Would Otherwise Leave The City. • Equal to over @$100,000 annually or more than $1 million in 10 years. 78%
  • 25. DDA REVENUE FUNDS FYE 2012 DDA REVENUE 16% Local TIF 3% County TIF 5% 1.3794 LEVY from TIF Area 61% 1.3794 LEVY from NON-TIF 15% Area GRANTS, SPONSORSHIPS & FEES
  • 26. RETURN ON INVESTMENT 165% Return on Investment
  • 27. WHAT’S IN THE DEVELOPMENT & TIF PLANS? • What’s Working & What Needs Work • Best Practices for Downtowns • Development & Redevelopment Opportunities • Streetscape Projects • Traffic & Parking Improvements that Will Stimulate Economic Growth • Program Goals • Property Value Analysis
  • 28. COMMUNITY OUTREACH & RESEARCH • Traffic & Streetscape Analysis • Stakeholder Meetings • Community Forums • Stakeholder & Consumer Surveys • Monthly Meetings with Advisory Committee • County Meetings
  • 29. PRINCIPLES FOR A HEALTHY DOWNTOWN • Downtown buildings frame the public realm and provide the physical context for human activity. • Circulation and parking in the downtown are important for visitors, residents and business owners. Pedestrian, bicycle, and automobile flow should be intuitive, convenient and employ common sense design. • Streetscape elements include plantings, pedestrian amenities, and gathering spaces.
  • 30. PRINCIPLES FOR A HEALTHY DOWNTOWN • Signs convey a great deal of information to downtown visitors, and go beyond simply identifying businesses or the locations of downtown features • Land uses make downtown amenable for living, working and playing. Successful downtowns have a good variety of pedestrian- oriented uses that generate pedestrian traffic throughout the day and week.
  • 31. WHAT’S WORKING DOWNTOWN TODAY? --JUST A SAMPLE • The intersection of Nine Mile Road and Woodward Avenue is full of entertainment and dining opportunities. • Most of the businesses in this area appear to be viable. • The historic Magic Bag Theater has been serving Ferndale residents since 1921 and has adapted to the changing times by offering live music and film events.
  • 32. WHAT’S WORKING DOWNTOWN TODAY? --JUST A SAMPLE • The pedestrian crossing at Woodward and Nine Mile features landscaping and historic markers that provide refuge for those stopping at the midpoint across Woodward Avenue • The alley from Troy to W. Nine Mile provides an appealing link between the rear parking area and the main business area • The alley from E. Nine Mile, just east of Woodward Avenue provides an enticing respite
  • 33. WHAT NEEDS WORK DOWNTOWN TODAY? --JUST A SAMPLE • The automobile collision shop on Vester may not be the best use for this part of downtown and may be limiting redevelopment potential on the north side of the street. • The vacant alleyway between Nine Mile and Withington is very large and offers no good use in its current form
  • 34. WHAT NEEDS WORK DOWNTOWN TODAY? • Limited availability of secure --JUST A and visible bicycle parking • Blockages in/on the sidewalk SAMPLE impede pedestrian circulation • Lack of bus stop amenities, such as furniture, wayfinding signage, or shelter may deter riders
  • 35. DEVELOPMENT PLAN PROJECTS • Although Downtown Ferndale has come a long way over the past ten years, there are abundant opportunities to further enhance and improve the City. • By continuing to strengthen the downtown, these improvements will benefit businesses and residents throughout the City. • The projects are broken into three components: Development, Streetscape, and Traffic & Parking.
  • 36. DEVELOPMENT -RELATED PROJECTS • Create a redevelopment facilitation program to encourage the redevelopment of specific properties in the TIF district, leveraging private investment. – Budget: many of these tasks are reflected in the DDA operating budget, approximately $560,000. – Priority: High • Potential Redevelopment Sites include those detailed in the Existing Development chapter, to be prioritized by the DDA as market conditions, community needs, and funding allows.
  • 37. Development -Related Projects • Program may include a variety of activities: – DDA purchase and redevelopment of property – Facilitating and/or participating in a public/private partnership, – Facilitating “shovel-ready permitting,” and/or – Marketing available properties to the private sector
  • 38. Development -Related Projects • Program would include DDA involvement and/or assistance, some of which the DDA currently provides, such as – Design assistance – BUILD program – Market data – Incentives for specific development needs (i.e., floor area bonus, parking reduction, etc.) – Site acquisition – Preparation of site plans & permitting – Tenant relocation assistance
  • 39. STREETSCAPE PROJECTS • Create a comprehensive streetscape program – Special attention will be given to streetscape amenities that improve the safety, ease, and comfort of mass transit – Program will include lights, benches, receptacles, pocket parks, LED lighting, and alley enhancements – Budget: $2,000,000 – Priority: Medium
  • 40. STREETSCAPE PROJECTS • Create a public art program throughout downtown – Budget: Low cost/no cost – Priority: High • Implement streetscape projects along the Woodward Avenue corridor in conjunction with the Woodward Avenue Action Association’s 2010 Non-Motorized Transportation Plan – Budget: State, Federal Grants, Local match – Priority: High
  • 41. STREETSCAPE PROJECTS • Redesign Nine Mile and Livernois intersection to improve the pedestrian experience, provide clarity for motorists, enhance safety – May include developable retail site as market conditions and community needs warrant, and/or a pocket park – Budget: $50,000—$250,000 – Priority: High • Implement all components of wayfinding plan (2010) to help identify businesses, history, and culture. – Budget: $50,000—$100,000 – Priority: Medium
  • 42. TRAFFIC & PARKING PROJECTS • Support the study needed to implement a Complete Streets Plan, including a “road diet”, for Woodward Avenue – Refer to the “Woodward Avenue Non-motorized Transportation Master Plan, Eight Mile Road to Maple Road,” January 2010 – Budget: State, Federal Grants, and Local match – Priority: High • Work with MDOT to improve pedestrian crossings of Woodward Avenue, specifically at Cambourne, Withington/Vester, and Pearson – Budget: Assume 20% local share—$750,000 per crossing – Priority: High
  • 43. TRAFFIC & PARKING PROJECTS • Support development of the City’s non-motorized transportation network plan – Refer to Complete Streets Ordinance approved in 2010 – Budget: Low cost/no cost for bike routes – Priority: Medium • Develop a “road diet” plan for West Nine Mile Road, between Pinecrest and Livernois. – Not in the current TIF area, but impacts the downtown area considerably in both appearance and function – This project may also include the reopening of Livernois north of Nine Mile to re-establish the connection between the neighborhood and Downtown – Budget: $1,250,000 – Priority: Medium
  • 44. TRAFFIC & PARKING PROJECTS • Build parking structures in downtown area as appropriate – Budget: $8,500,000 for Withington; $6,750,000 for City Hall/Library – Financing of these structures through a public/private partnership would reduce the DDA’s share of construction and financing cost – Priority: Medium
  • 45. TRAFFIC & PARKING PROJECTS • Provide a more complete and identifiable system of wayfinding signage for the City’s major public parking facilities – Budget: DDA Operating budget; refer to Capital Improvements Plan and Wayfinding Budget Compilation – Priority: Medium • Develop an incentive program to consolidate private parking lots that will facilitate shared parking and allow for redevelopment of properties – Budget: Low cost - DDA Operating budget – Priority: Medium
  • 46. TRAFFIC & PARKING PROJECTS • Conduct traffic studies to identify specific plans for improving traffic flow and safety at the following locations: – Withington (Funded in conjunction with parking garage project) – W. Troy and W. Saratoga (west of Allen Street – to evaluate parking intrusions as well as truck loading/unloading) – Allen Street (just south of W. Nine Mile – to study optimum traffic control) – Paxton (to study optimum traffic control) – Budget: Low cost (DDA Operating budget) – Priority: Medium
  • 47. TIF PROCEDURES • This plan is a continuation and renewal of the 1981 DDA TIF Plan. • Its duration is 20 years past the issuance of the last bond • The initial assessed value in the district remains $5,702,600. • Growth of the District is projected over the next 20 years • In County’s 2012-2014 Triennial Budget, property values projected to decline by 3% in 2012, by 1% in 2013, and bottom out with no change in 2014. • This plan projects property values in the TIF district to make similar changes, and then increase by a modest 2% for the remainder of the 20-year extension time.
  • 48. 20-year Projection of TIF District Capture Chart will be broken out on next three slides TIF District 20-year projection of tax revenue by jurisdiction, assuming 2% annual growth in Taxable Value City Non-City Headlee Total Non- Taxable Override City Total Value Library Refuse City Operating Increase Total City County HCMA Revenue Revenue Year Capture1 (1.9601) Debt (6.000) (2.1815) (14.5448) (3.7800)3 Revenue2 (6.6059)* (0.2146) (6.8205) Capture4 2012 $21,032,575 $30,048 $91,980 $33,442 $222,971 $57,947 $436,389 $101,268 $3,290 $104,558 $540,947 2013 $20,822,249 $29,636 $90,718 $32,984 $219,912 $57,152 $430,402 $99,879 $3,245 $103,124 $533,526 2014 $20,822,248 $29,636 $90,718 $32,984 $219,912 $57,152 $430,402 $99,879 $3,245 $103,124 $533,525 2015 $21,238,692 $30,452 $93,217 $33,892 $225,969 $58,726 $442,257 $102,630 $3,334 $105,964 $548,221 2016 $21,663,464 $31,285 $95,765 $34,819 $232,148 $60,332 $454,348 $105,436 $3,425 $108,861 $563,209 2017 $22,096,733 $32,134 $98,365 $35,764 $238,449 $404,712 $108,298 $3,518 $111,816 $516,528 2018 $22,538,666 $33,000 $101,016 $36,728 $244,877 $415,622 $111,217 $3,613 $114,830 $530,452 2019 $22,989,439 $33,884 $103,721 $37,711 $251,434 $426,750 $114,195 $3,710 $117,905 $544,655 2020 $23,449,226 $34,785 $106,480 $38,714 $258,121 $438,100 $117,232 $3,808 $121,041 $559,141 2021 $23,918,210 $35,704 $109,294 $39,737 $264,942 $449,678 $120,330 $3,909 $124,240 $573,917 2022 $24,396,573 $36,642 $112,164 $40,781 $271,900 $461,487 $123,491 $4,012 $127,502 $588,989 2023 $24,884,504 $37,598 $115,091 $41,845 $278,997 $473,532 $126,714 $4,116 $130,830 $604,362 2024 $25,382,193 $38,574 $118,078 $42,931 $286,236 $485,818 $130,001 $4,223 $134,225 $620,043 2025 $25,889,836 $39,569 $121,123 $44,038 $293,619 $498,350 $133,355 $4,332 $137,687 $636,037 2026 $26,407,631 $40,584 $124,230 $45,168 $301,151 $511,133 $136,775 $4,443 $141,219 $652,351 2027 $26,935,783 $41,619 $127,399 $46,320 $308,832 $524,171 $140,264 $4,557 $144,821 $668,992 2028 $27,474,498 $42,675 $130,631 $47,495 $316,668 $537,470 $143,823 $4,672 $148,495 $685,965 2029 $28,023,986 $43,752 $133,928 $48,694 $324,660 $551,035 $147,453 $4,790 $152,243 $703,278 2030 $28,584,465 $44,851 $137,291 $49,917 $332,812 $564,871 $151,155 $4,910 $156,066 $720,937 2031 $29,156,153 $45,971 $140,721 $51,164 $341,127 $578,984 $154,932 $5,033 $159,965 $738,949 $487,707,123 $732,401 $2,241,931 $815,129 $5,434,739 $291,310 $9,515,510 $2,468,328 $80,186 $2,548,515 $12,064,025 1 2 1) All 2012 figures based on Ferndale DDA Projected Revenue for FY2012, and assumes 1% decline in 2013, no change in 2014, then 2% increase for future years (value change based on Oakland County 2012-2014 budget) 3
  • 49. TIF District 20-year projection of Taxable Value Year Capture1 2012 $21,032,575 2013 $20,822,249 2014 $20,822,248 • Represents the Taxable Value of all taxable 2015 $21,238,692 2016 $21,663,464 property in the DDA district 2017 $22,096,733 • All 2012 figures based on Ferndale DDA 2018 $22,538,666 2019 $22,989,439 Projected Revenue for FY2012, 2020 $23,449,226 • Assumes 1% decline in 2013 2021 2022 $23,918,210 $24,396,573 • No change in 2014 2023 2024 $24,884,504 $25,382,193 • 2% increase for future years (value change 2025 $25,889,836 2026 $26,407,631 based on Oakland County 2012-2014 2027 $26,935,783 2028 $27,474,498 budget 2029 $28,023,986 • Conservative projections, it is likely that 2030 2031 $28,584,465 $29,156,153 DDA projects will increase values at a $487,707,123 higher rate 1 1) All 2012 figures based on Fernda
  • 50. ojection of tax revenue by jurisdiction, assuming 2% annual growth in Taxable Value City Headlee • Represents the Non-City Total Non- le Override City Total e Library Refuse Increase City Operating Total City County City taxRevenue Revenue HCMA revenue re1 (1.9601) Debt (6.000) (2.1815) (14.5448)(3.7800)3 2 Revenue (6.6059)* (0.2146) (6.8205) Capture4 ,575 ,249 $30,048 $29,636 $91,980 $90,718 $33,442 $32,984 $222,971 $219,912 $57,947 $57,152 $436,389 $430,402 $101,268 $99,879 from the $3,290 $3,245 $104,558 $103,124 $540,947 $533,526 ,248 ,692 $29,636 $30,452 $90,718 $93,217 $32,984 $33,892 $219,912 $225,969 $57,152 $58,726 $430,402 $442,257 $99,879 $102,630 incremental $533,525 $3,245 $3,334 $103,124 $105,964 $548,221 ,464 ,733 $31,285 $32,134 $95,765 $98,365 $34,819 $35,764 $232,148 $238,449 $60,332 $454,348 $404,712 $105,436 $108,298 increase in $563,209 $3,425 $3,518 $108,861 $111,816 $516,528 ,666 $33,000 $101,016 $36,728 $244,877 $415,622 $111,217 $3,613 $114,830 $530,452 ,439 ,226 $33,884 $34,785 $103,721 $106,480 $37,711 $38,714 $251,434 $258,121 $426,750 $438,100 $114,195 $117,232 taxable$121,041 $544,655 $3,710 $3,808 value $559,141 $117,905 ,210 ,573 $35,704 $36,642 $109,294 $112,164 $39,737 $40,781 $264,942 $271,900 $449,678 $461,487 $120,330 $123,491 since 1981 $573,917 $3,909 $4,012 $124,240 $127,502 $588,989 ,504 ,193 $37,598 $38,574 $115,091 $118,078 $41,845 $42,931 $278,997 $286,236 $473,532 $485,818 • City continues to $126,714 $130,001 $4,116 $4,223 $130,830 $134,225 $604,362 $620,043 ,836 $39,569 $121,123 $44,038 $293,619 $498,350 $133,355 $4,332 $137,687 $636,037 ,631 ,783 $40,584 $41,619 $124,230 $127,399 $45,168 $46,320 $301,151 $308,832 $511,133 $524,171 $136,775 $140,264 collect and $652,351 $4,443 $4,557 $141,219 retain $144,821 $668,992 ,498 ,986 $42,675 $43,752 $130,631 $133,928 $47,495 $48,694 $316,668 $324,660 $537,470 $551,035 $143,823 $147,453 revenue on 1981 $4,672 $4,790 $148,495 $152,243 $685,965 $703,278 ,465 $44,851 $137,291 $49,917 $332,812 $564,871 $151,155 $4,910 $156,066 $720,937 ,153 $45,971 $140,721 $51,164 $341,127 $578,984 $154,932 taxable$159,965 $738,949 $5,033 value 707,123 $732,401 $2,241,931 $815,129 $5,434,739 $291,310 $9,515,510 $2,468,328 $80,186 $2,548,515 $12,064,025 • Includes Headlee 2 sed on Oakland County 2012-2014 budget) Override from d on Ferndale DDA Projected Revenue for FY2012, and assumes 1% decline in 2013, no change in 2014, then 2% increase for future erride millage of 28.4664 for 2012-2016, then reverts to original millage of 24.6864 2012-2016
  • 51. 3 risdiction, assuming 2% annual growth in Taxable Value City NON-CITY Non-City Headlee Total Non- Override • One of the biggest benefits of City City Total Refuse City Operating Increase Total County HCMA Revenue Revenue (6.000) (2.1815) (14.5448) (3.7800)3 2 (6.6059)* (0.2146) Capture4 1,980 a TIF district is the ability to Revenue $33,442 $222,971 $57,947 $436,389 $101,268 $3,290 (6.8205) $104,558 $540,947 0,718 0,718 capture non-city tax revenue$430,402 $32,984 $32,984 $219,912 $219,912 $57,152 $57,152 $430,402 $99,879 $99,879 $3,245 $3,245 $103,124 $103,124 $533,526 $533,525 3,217 5,765• Includes County, Huron- $33,892 $34,819 $225,969 $232,148 $58,726 $442,257 $60,332 $454,348 $102,630 $105,436 $3,334 $3,425 $105,964 $108,861 $548,221 $563,209 8,365 $35,764 $238,449 $404,712 $108,298 $3,518 $111,816 $516,528 01,016 Clinton Metropark $36,728 $244,877 $415,622 $111,217 $3,613 $114,830 $530,452 • Shows confidence by other $426,750 03,721 06,480 $37,711 $38,714 $251,434 $258,121 $438,100 $114,195 $117,232 $3,710 $3,808 $117,905 $121,041 $544,655 $559,141 09,294 12,164 taxing jurisdictions in the $449,678 $39,737 $40,781 $264,942 $271,900 $461,487 $120,330 $123,491 $3,909 $4,012 $124,240 $127,502 $573,917 $588,989 15,091 18,078 ability of DDA activities to $473,532 $41,845 $42,931 $278,997 $286,236 $485,818 $126,714 $130,001 $4,116 $4,223 $130,830 $134,225 $604,362 $620,043 21,123 24,230 increase property value in $498,350 $44,038 $45,168 $293,619 $301,151 $511,133 $133,355 $136,775 $4,332 $4,443 $137,687 $141,219 $636,037 $652,351 27,399 $46,320 $308,832 $524,171 $140,264 $4,557 $144,821 $668,992 30,631 future and for surrounding $537,470 $47,495 $316,668 $143,823 $4,672 $148,495 $685,965 33,928 $48,694 $324,660 $551,035 $147,453 $4,790 $152,243 $703,278 37,291 area $49,917 $332,812 $564,871 $151,155 $4,910 $156,066 $720,937 40,721 $51,164 $341,127 $578,984 $154,932 $5,033 $159,965 $738,949 ,241,931 $815,129 $5,434,739 $291,310 $9,515,510 $2,468,328 $80,186 $2,548,515 $12,064,025
  • 52. POTENTIAL REDEVELOPMENT IMPACT • Timing and valuation of private investment is difficult to gauge • As Development Projects are implemented, and the development area starts to show signs of improvement, the private sector will gain confidence and investments can be better justified. • Certain projects may leverage redevelopment of nearby parcels
  • 54. POTENTIAL REDEVELOPMENT IMPACT • Redevelopment of the Withington Parking Lot, although not in the TIF district, will have a major impact on the surrounding properties in the existing TIF district • New mixed-use buildings may take the place of nearby private parking lots.
  • 55. POTENTIAL REDEVELOPMENT IMPACT Potential Redevelopment Area Future Withington Parking Deck DDA Existing TIF Boundary
  • 56. POTENTIAL REDEVELOPMENT IMPACT Floor Use Est. Cost/ Est. Property Est. Taxable Est. Tax Revenue (20,000 Sq. ft. per floor) Sq. Ft. Value Value Capture (Year 1) (31.5069 Total mils) 1 Retail $200 $4,000,000 2,000,000 $63,014 2 Office/Flex $125 $2,500,000 1,250,000 $39,384 3 Residential $125 $2,500,000 1,250,000 $39,384 4 Residential $125 $2,500,000 1,250,000 $39,384 Total $12,000,000 $6,000,000 $181,166
  • 57. VALUE ADDED Strengthening a Core • TIF Protects Taxpayers Area Benefits the • Enables a City to meet City Master Plan goals Entire Community & and complete economic Improves All Property development initiatives Values with additional contributions from the County and DDA that would otherwise not be available.
  • 58.
  • 59. • ADDITIONAL INFORMATION SLIDES FOLLOW IF NEEDED
  • 60. WHAT IS TIF? DDA TIF DISTRICT REVENUE BREAKDOWN Revenue by the $800.00 Thousands $700.00 $600.00 $500.00 $400.00 $300.00 $200.00 $100.00 $- 2010 2012 Headlee Override $- $57,947.00 Other Taxing Jurisdictions $100,095.00 $104,558.00 City TIF Portion $362,288.00 $378,442.00 City Pre-TIF Revenue $141,772.00 $141,772.00
  • 61. RETURN ON INVESTMENT 800,000 719,733 600,000 436,389 400,000 283,344 200,000 0 CITY INVESTMENT ADDITIONAL COUNTY & DDA ROI REVENUE 165% RETURN ON INVESTMENT ANNUALLY

Notas del editor

  1. How was this possible?
  2. In addition DDA brings 65% more in county TIF, grants, sponsorships, donations, and other revenue into the downtown for reinvestmentSo for every dollar the City invests, DDA returns $1.65