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Bars & Mobile
Why Your Bar Needs A Mobile App
Grow Your
Business
A mobile App for
your bar or pub is a
powerful tool that
can help grow your
business and
provide a simple
way to reach new
and existing
customers. Promote
products and
events, provide
discounts and offer
brand loyalty.
The Mobile Industry
85%
of mobile users
are more
comfortable with
Apps than
mobile
websites.
75%
of users go online
with their
smartphone every
day.
Average number
of Apps per
smartphone is
26 and growing
15% year or
year
The Mobile Industry & Bars
52%
of people
reported that
technology
improved
customer
experience in
pubs and bars.
About
one-third of
users have looked up
pub or bar locations
on a smartphone.
Average number of
Apps per
smartphone is 26
and growing
15% year-on-
year.
70%
of patrons use their
smartphones to
access Apps while
dining or drinking.
More than
1 in 10 have
made a reservation via
a smartphone.
Features Available for Bar
Apps
Feature Drinks/Food Menus
Upload your drinks and food menus so customers can access
them at any time. Include prices, descriptions, images and
reviews. Give customers a chance to look at your menus before
they visit.
Booking System
Offer a simple and convenient mobile booking system. Allow customers
to book events from the calendar, book a table for sit-down meals and
even send booking requests to hire your facilities.
Events Calendar
Use the calendar to list all of the events taking place in your pub or
bar, such as open-mic nights, gigs and more. Set a limit on the
amount of availabilities for each event and include full information.
Form Submissions
Our Forms tabs are completely customisable and perfect for capturing
information. Create forms for registration, feedback and requests
Quick Sharing
The easiest way for customers to refer your App to their friends
and family. By sharing the App, potential new customers have
access to all the services they need to reach you.
Showcase Gallery
Showcase photos of your events, food and customer photos and let
users rate and review them. Add a new tab and even pull in your
Instagram profile!
One-Touch Calling/Emailing
User will never have to search for your contact information again.
Our App offers multiple ways to contact you at the touch of a
button, either by email, phone or instant message.
Loyalty Schemes
Keep your customers coming back for more by adding a mixture of
different loyalty schemes for your different customers. Create Stamp
Cards, coupons and special offers that customers can redeem in the
App.
Push Notifications
Use Push Notifications to broadcast messages directly to your App
users. Use the advanced control features to define who, where
and when you send your messages.
Maps & Directions
Provide customers with directions to your business from wherever they
are with the integrated Map and Location feature.
Social Media Integration
Integrate all your social platforms on your App. Encourage clients
to recommend your salon via Facebook and Twitter and
incentivise recommendations.
Instant Messaging
Send instant messages to registered App users promoting new menus,
events and special offers or discounts.
Simple,
Convenient
Customer Booking
Engaged telephone lines, or not
getting to phone in time means
losing business.
Let customers request a
booking via your App and keep
track of your customers by
never missing out on an
appointment again.
Allow customers to book out
your facilities for private events
by billing out a booking form.
Promote Events
Use the calendar to provide
information on each of your
events.
Display prices, information
about the event and allow In-
App booking.
The clear navigation means
your customers can quickly and
easily browse through your
events calendar.
Easy Method of
Contact
Provide all the necessary contact
details with 1-Touch calling and
emailing from directly in the App.
Discovering contact information is
easy. No need to search the
internet for the right email address
or phone number.
Create contact and request forms
to allow users to send enquiries
through the App.
Loyalty
Schemes
Offer mobile loyalty schemes for
your valuable customers.
Increase your customer retention
and loyalty.
No stamps or lost cards ever
again.
Update, remove or add new
loyalty rewards at any time.
Loyalty
Cards
Loyalty cards allow you to reward your App users
who support your business by giving them digital
stamps.
Award a stamp each time they buy a particular
product.
Exchange fully stamped cards for rewards!
 95% of people who enrolled in a mobile loyalty program
said they were likely to continue using it
 90% of consumers who have joined mobile Loyalty
programs feel they have gained value from them
 73% of consumers are interested in saving loyalty cards
on their smartphones.
Coupon
s
Create redeemable coupons that customers can
access directly in your App.
These can be discounts on events, food or
drinks.
• 75% of mobile users have used a mobile coupon
• 82% of consumers said digital coupons are more
convenient than printed coupons
• 77% of smartphone users said mobile offers have a
positive impact on their brand loyalty
• 59% said they would have a more positive opinion of a
business if they could receive coupons and offers that
could be saved on their smartphones
Push
Notifications
Use Push Notifications to broadcast
messages directly to your App
users.
Advanced control features such as
Scheduling, Targeting and Geo-
Fencing allow you to define who,
where and when you send your
messages.
Send event or special offer
reminders so customers don’t miss
out.
Geo-Fencing
Create virtual “fences” around a pre-defined
area, such as yours, or your competitor’s
business, and send Push Notifications to the
phones of users who walk within that area.
 Engage Local Users. Shout out about your new menu
items, beverages and special events. Offer them
something so special that they don’t even have time to
think about visiting another pub.
 Deals can be hyper-local. Knowing that customers are
nearby lets you tailor offers based on local events or
holidays, such as Valentine’s Day or Mother’s Day.
 Personal Touch. Knowing where your customers are
and how they behave allows you to customise offers
and give them rewards and personalised experiences.
Scheduling
Plan ahead for an upcoming event
and schedule your notifications by
date and time.
Set aside a day to plan key dates
and times to send out your
messages.
Note down important holidays or
events that may affect your
business and create offers around
them.
Targetin
g
Create Tags against your customers to
group them into different categories
depending on their needs.
Extremely useful for sending out user-
specific notifications and keeping your
announcements relevant.
Group customers into VIPS,
REGULARS, or NEW and create
customised messages for each group.

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Bars+&+mobile

  • 1. Bars & Mobile Why Your Bar Needs A Mobile App
  • 2. Grow Your Business A mobile App for your bar or pub is a powerful tool that can help grow your business and provide a simple way to reach new and existing customers. Promote products and events, provide discounts and offer brand loyalty.
  • 3. The Mobile Industry 85% of mobile users are more comfortable with Apps than mobile websites. 75% of users go online with their smartphone every day. Average number of Apps per smartphone is 26 and growing 15% year or year
  • 4. The Mobile Industry & Bars 52% of people reported that technology improved customer experience in pubs and bars. About one-third of users have looked up pub or bar locations on a smartphone. Average number of Apps per smartphone is 26 and growing 15% year-on- year. 70% of patrons use their smartphones to access Apps while dining or drinking. More than 1 in 10 have made a reservation via a smartphone.
  • 5. Features Available for Bar Apps Feature Drinks/Food Menus Upload your drinks and food menus so customers can access them at any time. Include prices, descriptions, images and reviews. Give customers a chance to look at your menus before they visit. Booking System Offer a simple and convenient mobile booking system. Allow customers to book events from the calendar, book a table for sit-down meals and even send booking requests to hire your facilities. Events Calendar Use the calendar to list all of the events taking place in your pub or bar, such as open-mic nights, gigs and more. Set a limit on the amount of availabilities for each event and include full information. Form Submissions Our Forms tabs are completely customisable and perfect for capturing information. Create forms for registration, feedback and requests Quick Sharing The easiest way for customers to refer your App to their friends and family. By sharing the App, potential new customers have access to all the services they need to reach you. Showcase Gallery Showcase photos of your events, food and customer photos and let users rate and review them. Add a new tab and even pull in your Instagram profile! One-Touch Calling/Emailing User will never have to search for your contact information again. Our App offers multiple ways to contact you at the touch of a button, either by email, phone or instant message. Loyalty Schemes Keep your customers coming back for more by adding a mixture of different loyalty schemes for your different customers. Create Stamp Cards, coupons and special offers that customers can redeem in the App. Push Notifications Use Push Notifications to broadcast messages directly to your App users. Use the advanced control features to define who, where and when you send your messages. Maps & Directions Provide customers with directions to your business from wherever they are with the integrated Map and Location feature. Social Media Integration Integrate all your social platforms on your App. Encourage clients to recommend your salon via Facebook and Twitter and incentivise recommendations. Instant Messaging Send instant messages to registered App users promoting new menus, events and special offers or discounts.
  • 6. Simple, Convenient Customer Booking Engaged telephone lines, or not getting to phone in time means losing business. Let customers request a booking via your App and keep track of your customers by never missing out on an appointment again. Allow customers to book out your facilities for private events by billing out a booking form.
  • 7. Promote Events Use the calendar to provide information on each of your events. Display prices, information about the event and allow In- App booking. The clear navigation means your customers can quickly and easily browse through your events calendar.
  • 8. Easy Method of Contact Provide all the necessary contact details with 1-Touch calling and emailing from directly in the App. Discovering contact information is easy. No need to search the internet for the right email address or phone number. Create contact and request forms to allow users to send enquiries through the App.
  • 9. Loyalty Schemes Offer mobile loyalty schemes for your valuable customers. Increase your customer retention and loyalty. No stamps or lost cards ever again. Update, remove or add new loyalty rewards at any time.
  • 10. Loyalty Cards Loyalty cards allow you to reward your App users who support your business by giving them digital stamps. Award a stamp each time they buy a particular product. Exchange fully stamped cards for rewards!  95% of people who enrolled in a mobile loyalty program said they were likely to continue using it  90% of consumers who have joined mobile Loyalty programs feel they have gained value from them  73% of consumers are interested in saving loyalty cards on their smartphones.
  • 11. Coupon s Create redeemable coupons that customers can access directly in your App. These can be discounts on events, food or drinks. • 75% of mobile users have used a mobile coupon • 82% of consumers said digital coupons are more convenient than printed coupons • 77% of smartphone users said mobile offers have a positive impact on their brand loyalty • 59% said they would have a more positive opinion of a business if they could receive coupons and offers that could be saved on their smartphones
  • 12. Push Notifications Use Push Notifications to broadcast messages directly to your App users. Advanced control features such as Scheduling, Targeting and Geo- Fencing allow you to define who, where and when you send your messages. Send event or special offer reminders so customers don’t miss out.
  • 13. Geo-Fencing Create virtual “fences” around a pre-defined area, such as yours, or your competitor’s business, and send Push Notifications to the phones of users who walk within that area.  Engage Local Users. Shout out about your new menu items, beverages and special events. Offer them something so special that they don’t even have time to think about visiting another pub.  Deals can be hyper-local. Knowing that customers are nearby lets you tailor offers based on local events or holidays, such as Valentine’s Day or Mother’s Day.  Personal Touch. Knowing where your customers are and how they behave allows you to customise offers and give them rewards and personalised experiences.
  • 14. Scheduling Plan ahead for an upcoming event and schedule your notifications by date and time. Set aside a day to plan key dates and times to send out your messages. Note down important holidays or events that may affect your business and create offers around them.
  • 15. Targetin g Create Tags against your customers to group them into different categories depending on their needs. Extremely useful for sending out user- specific notifications and keeping your announcements relevant. Group customers into VIPS, REGULARS, or NEW and create customised messages for each group.