Cloud is at the center of SAP’s strategy Run Simple = Cloud + SAP HANA SAP HANA Cloud Platform - Scenarios SUSE SAP -tapahtuman esitys keväältä 2017, esiintyjänä Uwe Heinz, SAP

1. SAP Cloud Update

2. © 2015 SAP SE. All rights reserved. 2
Cloud 101: Cloud Model Overview
Service Models
Software-as-a-Service
(SaaS)
Platform-as-a-Service
(PaaS)
Infrastructure-as-a-Service
(IaaS)
Deployment Models
Public Cloud
Private Cloud
Hybrid Cloud
The cloud model is composed of three service models and three primary deployment models.

3. © 2015 SAP SE. All rights reserved. 3
Cloud 101: Cloud Service Model Overview
Services Model
Cloud Service
Components
Description*
Software-as-a-Service
(SaaS)
• Applications running on provider’s cloud infrastructure
• Accessible from various client devices (e.g., web browser) or an application
program interface (API)
• Consumer does not need to manage underlying infrastructure or applications, but
may manage application configuration settings
Platform-as-a-Service
(PaaS)
• Cloud infrastructure, operating system, and programming languages, libraries,
services, and tools for customer to deploy consumer-created or acquired
applications
• Consumer does not manage underlying cloud infrastructure, but has control over
deployed applications
Infrastructure-as-a-Service
(IaaS)
• Processing, storage, network, and other computing resources for consumer to
deploy software (e.g., operating systems and applications)
• Consumer does not manage the cloud infrastructure, but may control networking
components (e.g., host firewalls)
Cloud infrastructure is the hardware and software that enables cloud computing.
It is bundled into one of the following models and delivered “as-a-Service.”
Applications
Data
Runtime
Middleware
O/S
Virtualization
Servers
Storage
Networking
Applications
Data
Runtime
Middleware
O/S
Applications
Data
Runtime
Middleware
O/S
Virtualization
Servers
Storage
Networking
Virtualization
Servers
Storage
Networking
*Source: National Institute of Science and Technology (NIST)
Customer Provided
Vendor Provided

4. © 2015 SAP SE. All rights reserved. 4
Go-To-Market Dimension – Cloud Taxonomy
Cloud Service Models Definitions
cloud service model – “As a service” offerings where cloud services are offered either as software as a service
(SaaS), platform as a service (PaaS), and infrastructure as a service (IaaS).
software as a service (SaaS) – Software that is provided literally “as a service.” Software applications are delivered
and managed remotely over a secure Internet connection and a standard Web browser. Access is charged on a
subscription basis at a fixed price per user, usually on a monthly basis, and users only pay for applications they
actually use. See “cloud computing.”
platform as a service (PaaS) – Cloud infrastructure, operating system, programming languages, libraries, services,
and tools for consumers to deploy consumer-created or acquired applications. PaaS consumers do not manage
underlying cloud infrastructure but have control over deployed applications.
infrastructure as a service (IaaS) – Processing, storage, network, and other computing resources for consumers to
deploy software (e.g., operating systems and applications). IaaS consumers do not manage underlying cloud
infrastructure but may control networking components (e.g., host firewalls).

5. © 2015 SAP SE. All rights reserved. 5
• To shift budget from capitalized software to
“pay-as-you-go” operational expense models
• To run the software I need for my business
when I need it
• To access the latest solutions and real-time
innovation
• To have faster time to value for my business
and be more responsive
I want
SECURITYSCALABILITYFLEXIBILITY
What customers tell us

6. © 2015 SAP SE. All rights reserved. 6
To collaborate with partners, suppliers,
and/or customers
To enter new markets
For custom development of new applications
Not using the cloud for strategic ends
To develop new products and services54%
37%
48%
39%
10%
“The primary driver for cloud adoption will shift from economics to
innovation as leading-edge companies invest in cloud services
as the foundation for new competitive offerings.”
Source: 2014 Oxford Economics Research Program sponsored by SAP
54%
Cloud is no longer just about IT efficiencies or TCO
Why companies are investing in the cloud:

7. © 2015 SAP SE. All rights reserved. 7
• Rapid process
configuration
• Faster adoption
• No lengthy
upgrade cycles
• Packaged
integration
Agile deployment,
configuration and
integration
• Full deployment
in weeks
• Mobile grade
user experience
= less training
Faster
deployment
• Multiple
innovation
releases per year
• Customer
feedback a
cornerstone of
updates
More frequent
innovation
updates
Lower CapEx &
faster Time to
Value
• Lower initial
solution and
deployment fees
• No maintenance
or upgrade costs
• Prepackaged
integrations
Cloud is about innovation and new engagement models

8. © 2015 SAP SE. All rights reserved. 8© 2015 SAP SE. All rights reserved. 8
THE cloud company,
powered by SAP HANA
Cloud is at the center of SAP’s strategy
Run Simple = Cloud + SAP HANA

9. © 2015 SAP SE. All rights reserved. 9
#1
by revenue
SAP Business Suite
#1
in Analytics,
fastest growing DB
SAP HANA
#1
in Cloud users
#2
Cloud revenue
#1
in indirect
materials
#1
in travel
#1
in contingent
labor
SAP - Beyond ERP: One Company, three business models
€22 BILLION
TOTAL REVENUE
BY 2017
€28 BILLION
TOTAL REVENUE
BY 2020

10. © 2015 SAP SE. All rights reserved. 10
Applications: Delivering the Integrated Cloud
SAP HANA Cloud Platform
Integration | Real Time | Big Data
HR
Finance
Customer
Engagement &
Commerce
Cloud for
Customer HANA Enterprise Cloud
Industry Cloud
Travel &
Procurement
IoT &
Industry Apps
Private Cloud
Applications
Core HR
BaiO, ByD, B1
Omni channel
e-Commerce
SRM

11. © 2015 SAP SE. All rights reserved. 11
Platform
SaaS
XSJS
Runtimes /
Programming Models
Application Services
Database Services
UX Identity Mgmt. SSO
Portal Analytics
API Mgmt.
Mobile Collaboration
On Store
Planning Spatial
Predictive Streaming
Text HA / DR Smart Data
Other DBs,
Hadoop
Integration
Multi_DB
Tiering
Graph
Cloud Connector Integration Gateway Doc. Mgmt
PaaS ( SAP HANA Cloud Platform )
Powered by SAP HANA
IaaS Open Stack
SAP | Partners
Managed Cloud
Business Suite
Business
Warehouse
Other SAP
Applications
Customer
Engagement &
Commerce
Finance
Procurement
HR
NEW APPS EXTENSION INTEGRATION
Platform: Simplifying Innovation with HANA Cloud Platform

12. © 2015 SAP SE. All rights reserved. 12
SAP Cloud Solution portfolio
SAP HANA
Enterprise
Cloud
Private, Managed Cloud Services
SAP HANA
Cloud Platform
SAP Cloud
Applications
Cloud Infrastructure
SAP: THE cloud company
powered by HANA
Extend
On-Premise
Apps
Build
New Cloud
Apps
Extend
Cloud Apps
PaaS Private/Public Cloud SaaS Public Cloud

13. © 2015 SAP SE. All rights reserved. 13
“I want to run my SAP
enterprise applications in a
secure managed cloud
environment”
“I want to build or extend an
application without procuring
separate tools or
infrastructure”
SAP HANA ENTERPRISE CLOUD
SAP Applications powered by
SAP HANA
SAP Business
Warehouse
SAP Business
Suite
SAP HANA CLOUD PLATFORM
Developer Tools and Services
Analytics
and Social
SAP HANA DB
and
Infrastructure
UX Integration
SAP Cloud Solutions powered by SAP HANA
Complementary offerings
✚

14. © 2015 SAP AG or an SAP affiliate company. All rights reserved.
14
Extend existing solutions
running in your data center with
custom extensions running in
the cloud.
On-Premise Extension /
Hybrid solutions
Cloud
Extension
SAP
Business
Suite
Data
Backend Connectivity
=
Transition Path To Cloud!
New Solution
Cloud
Solution
Data
Build new custom
solutions running in the
cloud.
HANA
=
Big Data Ready!
SaaS Extension /
Cloud Composites
Cloud
Solution
Data
Cloud
Extension
Extend existing solutions running
in the cloud with custom
extensions running in the cloud.
Integration + User Experience
=
Seamless Experience!
SAP HANA Cloud Platform - Scenarios
Cloud for
Customer

15. © 2015 SAP SE. All rights reserved. 15
3rd Party
Custom App
HANA Cloud Integration (HCI)
SFSF
S/4HANA
SAP HANA
Customer roadmap for hybrid cloud migration
Non-disruptive options based on customer requirements
AFTER
Example Scenario
ERP
Simple Logistics
Simple Finance
ARIBASRM
C4Chybris
On Premise or
Private Managed Cloud Public Cloud
BW on HANA
Cloud Extensions
ERP
MOVE TO
PUBLIC
CLOUD
CRM
SRM
HCM
MM
Business Suite
On Premise
BEFORE
FICO
SD
BW
MOVE TO
S/4HANA
Custom App
SCM
MOVE TO
HANA CLOUD
PLATFORM
SCM
HANA ENTERPRISE
CLOUD
HANA Cloud
Platform

16. © 2015 SAP SE. All rights reserved. 16© 2015 SAP SE. All rights reserved. 16
Thank You!