Infographics

1. INFOGRAPHIC
By:
ANA PURWITASARI, S.Pd
ANI ALIFAH, S. Pd
RAYUNG WIDAYATI, S.S
UMI NURHIDAYATI, S. Pd

2. DEFINITION
An infographic is a visual representation of
information. It uses images and texts to
communicate messages to the reader in a
concise and strategic manner. There are four
important parts of an infographic.
A visual representation of information or
data. (http://www.lexoco.com/en/definition)
A visual image such as a chart or diagram
used to represent information or data.

3. UNDERSTANDING
An Infographic is a visual representation of
information that uses image patterns to help
readers see how pieces of information relate
to each other.
Infographic work by encouraging visual
comparison.
Infographic exist because we recognize
visual patterns faster than we read text.
Sources: (https://blog.adioma.com/what-is-an-infographic)

4. Infographics are rich map for
information in general. No matter which
country you are from, your language,
age, or backgroud, we all understand it
the same way. So, inforgraphics are the
tools to deal with complexity.
It started appearing consistenly in the
1960an.
Sources: (https://blog.adioma.com/what-is-an-infographic)

5. SOCIAL FUCTION
 To help readers to see how pieces
of information relate to each
other.
 Inform: explain, describe, show
comparison & contrast, convince.
 To send a message to another
person, you need to communicate
it both clear and fast.

6. UNDERSTANDING
Fast communication comes through
emotions and senses such as seeing
pictures. Clear communication
comes through logic and language.
Sources: (https://blog.adioma.com/what-is-an-infographic)

7. Three fields that study infographic:
1. Information design which is considered a
branch of statistics.
2. Visual journalism which is a branch of
journalism that uses data and design.
3. Information architecture which studies the
fucntion of information relative to its
audience.
Sources: (https://blog.adioma.com/what-is-an-infographic)

8. TEXT STRUCTURE
o The title
o The story
o The data
o The presentation strategy
o The references
Sources: Modul 5 PPG

9. TEXT STRUCTURE
1. Data (information)
2. Design (graphic)
3. Journalism (writing)
4. Function (information architecture)
Information is what is shown, the design is how it
is shown, journalism is why it is shown, and the
function is who it is shown to.
Sources: (https://blog.adioma.com/what-is-an-infographic)

10. CHARACTERISTIC OF INFOGRAPHIC:
1. Use colors sparingly.
2. Show relevant illustrations.
3. Allow space to be empty.
4. Show clear labels, scale, and axes.
5. Use coherent icon style.
6. Present an obvious unified visual
structure.
Sources: (https://blog.adioma.com/what-is-an-infographic)

11. LANGUAGE FEATURES
o 5W-1H structure
o Information presented either in
chronological, alphabetical,
geographical, hierarchical, or
categorical order
o Simple and clear lay-out;
o Graphical elements for emphasis

12. LANGUAGE FEATURES
o Generally in ‘present tense’,
otherwise dependent on message
type
o Simple sentences;
o Passive voice; Imperative;
o High-frequency vocabulary;
o Figures and symbols to represent
concepts.

13. EXAMPLE

14. EXAMPLE

15. THANK YOU