1. THE GRAND CLUBS

2. Florida's First Coast of Golf
60 Second Commercial
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3. FFCG's Regional Cooperation
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A Golf Destination Marketing
Company
Established in 1992
"Golf Marketing Department":
Jacksonville
Amelia Island
Ponte Vedra Beach
St. Augustine
Clay County
Flagler County

4. YTD Golf Rounds Played - 2013
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5. Your Membership Dues of are part
of a $1.94 Million co-op Marketing Plan
Grand Club's Golf Course's Booking Initiatives
Stay and Play booking capabilities on FFCG's website
Book "rounds only" capabilities on FFCG's website
Each Course will be featured 3 times in FFCG's weekly newsletter
that goes to our 50,000+ opt-in database.
Net Rate sharing with FFCG's Preferred Tour Operator Network for
booking stay and play packages.
Grand Club's Golf Course's stay and play packages listed on the
Visit Florida "Hot Deals" page, (rotating basis).

6. Membership Enhancement
Programs
Florida's First Coast of Golf's "Specials Program"
16 Consumer Golf Shows
Golf Package Link added to your website
Social Media announcements
Co-op marketing campaign

7. Double-click to enter title
New Website with SEO Strategy
Digital Marketing Campaign
Paid Search
Golf.com
Golfweek.com
Email Marketing Campaign
To FFCG list of 50,000
To dedicated targeted lists
Print Campaign
Golf
Golf Digest
Promotions
Jaguars
Mich Ultra
Sports Illustrated
TV/PR
PLAYERS Campaign
The China Travel Channel
www.FloridaGolf.org

8. Digital Agency Website Management
www.FloridaGolf.org
Implementing & Configuring
Custom Google Analytics
Tracking
Implementation of Paid Search
Campaign
Email Marketing
Daily Maintenance & Optimization
of Campaigns
Media Research & Analysis
Geo-Targeted, Local Search
Strategies
Retargeting Campaigns
Display, Blog, Rich Media &
Mobile Advertising
Social Media Pages
Social Media Guidelines
Social Media Monitoring

9. 28% of all visitors access
site
utilizing mobile
devices
Responsive Design

10. Florida's First Coast of Golf
2012-13 Website Awards
2012 - Adrian Award
2013 Flagler Awards
Winner

11. FY 2013-14 Media Value

12. New York Daily News
April 14-20, 2013
8 Full Page/4C Ads
Inclusion in a weekly email
blast
Name/logo/link on contest
page
Total Media Value = $529,000
Impressions = 14,616,672

13. Sports
Illustrated
Sweepstake
s
2 million
circulation
26,723 entries

14. Dad's A Golf Star - Results
Cincinnati, Ohio 103.5 FM Classic
Hits
121 recorded promos
71 live liners
191 streaming recorded promos
15 live promotional giveaway lines
30 social media post(Facebook/Twitter)
2 email blasts
logo & image on WGRR.com
logo inclusion on digital homepage
banner
Total Media Value: $222,550
Impressions: 1,055,259

15. In Closing
Florida's First Coast of Golf is the
Trusted Source for Golf Travel
Planning