2. Introduction
•In the early 1930s Dr. Jacob Levi Moreno Introduced the sociogram.
•In 1954, anthropologist J.A. Barnes used the phrase “Social Network” to
describe the complex relationships.
•Websites focused on building online communities of people having shared
interests
•Social networks have common themes of information sharing, person-to-
person interaction and creation of shared & collaborative content.
•The industry has been successful in getting a large number of people at one
place.
•Two-thirds of the world’s Internet population visit a social network or blogging
site.
•Sector now accounts for almost 20% of all internet time.
4. Facebook
Social Network
Facebook is a commercial site designed to help
users meet new and old friends and maintain
existing relationships.
Meet Mark Zuckerberg
Registration Required
Available 86 Languages
Owner Mark Zuckerberg
Launched 4Feb2004
Users 829 million June2014
Headquarter California
6. Attention-deficit hyperactivity Disorder
(ATHD): The practice of logging on daily to
see hundreds of new photos, comments,
and user statuses have begun to take away
our ability to keep our focus on something
for more than an hour or two, making ADHD
a very real and possible effect of SNS.
Depression AND Loneliness: When
interacting with someone through text
messages, instant messaging, or email,
a large portion of how humans interact
is gone.
Hypothesis: Social Networking Sites
become a larger portion of our lives;
they have begun to damage their
users, both mentally and socially.
EFFECTS ON SOCICAL NETWORKING
ON PEPOLE
7. • Competing
Platforms
• Risk of losing
image
• Convert users
• Privacy Issues
• Establish
relationship
• Ease of Use
• Low Cost
Strenghts
ThreatsOpportuniti
es
8. Facebook Youtube Twitter Google+ Yahoo
Answer
Pinintrest Linked ID
57.9
24.7
2.11 1.46 1.1 0.93 0.84
TOP 7 SOCIAL NETWORKING WEB SITE &
FORUMS
BY US MARKET SHARE OF VISITS (%)
JANUARY 2014